article thumbnail

Yahoo News Syndication: Attribution Links Not SEO-Friendly

Adam Sherk

In looking at syndicated content on Yahoo News, most of the syndicated articles do not include attribution links (each news source likely has to request or provide them), but among those that do exist there is a problem. Which News Sites Have the Most Valuable Facebook Pages?

article thumbnail

Link Building Tactics for Publishers

Adam Sherk

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. In addition producing quality content on a daily basis creates a steady stream of new opportunities. E-mail newsletters and RSS feeds.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Who will blink first in Canadian community newspaper staredown?

Sherrilynne Starkie

The Canadian newspaper industry has, so far, been unsuccessful in securing a Federal government bailout as both readers and advertisers flock to social media for news and entertainment. But the backroom deal between competing newspaper publishing companies Postmedia and TorStar must surely up the ante. Where’s the reader value?

article thumbnail

A digital media framework for smart marketing communications

Sherrilynne Starkie

This is where we go for breaking news and to connect with journalists, policymakers and politicians. After several years of decline, the 2020 pandemic has more Canadians checking out the news from mainstream media outlets. In fact, we’re spending about a half an hour more each day consuming news content.

Marketing 367
article thumbnail

Syndication Best Practices: Reduce the Risk of Being Outranked for.

Adam Sherk

However from an SEO perspective there is a downside, as syndication creates duplicate content issues. Search engines don’t want to show users multiple versions of the same content, so when an article has been syndicated it’s likely that one version will be given prominence – and that may or may not be the original.

article thumbnail

How to Triple Your Audience and Lead Generation With Content Syndication

Writtent Blog

A relatively little-known option for your marketing strategy is to syndicate content , which carries many of the benefits of guest posting without the attached labor. What is Syndication? The concept of syndication isn’t unique to web content marketing. The concept of syndication isn’t unique to web content marketing.

article thumbnail

Does Google News Sitemaps New Format Help Publishers?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google News Sitemaps New Format Help Publishers? by Adam Sherk on December 1, 2009 In November Google announced a new format for Google News Sitemaps with several changes including new tags that provide additional detail on each submitted article.

News 104