Keyhole.co

NOVEMBER 6, 2022

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform.

Tools 52

Tools Social Media Sentiment Price 52

Social Media Strategery

MARCH 3, 2011

the Schools App allows you to create a private, branded social network for your students within Facebook that will engage them in ways that Pages and Groups can’t. Higher Education alone is a $400 billion dollar market, with Lifecycle engagement representing a $7 billion dollar a year effort by our nation’s institutions.

Education 130

Education Class Groups Groups 130

Convince & Convert

DECEMBER 7, 2012

Tara Hunt , author of The Power of Social Networking: Using the Whuffie Factor to Build Your Business , joins the Social Pros Podcast this week to discuss the borderless world of the social web, monetizing Twitter, and why she unfriended her boyfriend on Pinterest. Tara Hunt, Author/Startup Founder @missrogue.

Twitter 114

Twitter Startup Social Networking Social Graph 114

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Convince & Convert

NOVEMBER 1, 2011

You and I have the rare luxury of doing this for a living, but take an average marketing director or average CEO. Brian: I’ve studied this actually, the idea of social network fatigue. That every year, you would double the size of your social graph, depending on what you were sharing. ” Brian: Right.

Klout 122

Klout Social Capital Influencer Social Graph 122

Mindjumpers

DECEMBER 19, 2012

In an introductory statement, 8th Bridge CEO Wade Garten says: “Social commerce has pivoted its focus from e-commerce transactions on social networks to a new kind of social network in which users are connected by their interests (Interest Graphs) rather than friendships (Social Graphs).

Report 242

Report Retail Survey Social Graph 242

Convince & Convert

MARCH 3, 2010

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Forrester Research shows that from 2009-2014, U.S. Remember, the most important customer of EVERY company is Google.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Keyhole.co

NOVEMBER 19, 2020

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data. Save time, as all your social media analytics are available to you in one platform. Cons: There is a steep learning-curve in getting the software running properly.

Tools 98

Tools Social Media Sentiment Price 98

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. Customer service?

Social CRM 134

Social CRM Influencer Klout Social Media 134

Convince & Convert

SEPTEMBER 8, 2010

Approximately 10 years after having 67% of the search market, Yahoo! We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. BILLION) The attraction of these early social networks wasn’t the connectivity, is was the homesteading.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host.

Foursquare 152

Foursquare Analysis Consultant Mobile 152