Sprout Social

JULY 7, 2016

The marketing potential is high, but how do you maximize it? Here are some Facebook Business Page tips to up your marketing game. The “About” tab on your Facebook for Business page is prime real estate and an opportunity for you to show off your business. Define Your Facebook Goals. Donate blood or platelets.

Tips 73

Tips Facebook Real Estate Mobile 73

Sprout Social

DECEMBER 6, 2021

Given how glued to YouTube the average viewer is, nurturing your brand community should be a top priority for long-term viewership and loyalty. Community management is central to your YouTube marketing efforts. Many brands fail to take advantage of this valuable real estate. Effective management makes you more relatable.

Communities 133

Communities YouTube Engagement How To 133

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. You have to create content, be part of many communities, and proceed incrementally.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

JULY 28, 2010

Because helpfulness hasn’t historically been looked at as a marketing objective (tons of great stuff about this umbrella concept in Scott Stratten’s forthcoming new book UnMarketing – buy it ), identifying areas where help could be provided isn’t in the DNA of most companies – yet. It’s a Bird.

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. Fly more miles, get priority seating on an airline. Eat 10 sandwiches, get the 11th free.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Viper Chill

AUGUST 28, 2012

I recommend that you try a little bit of everything (including podcasting, article marketing, posting on forums, etc) and then hone in on the ones that are getting you more of the type of visitor that you want. This should give you a good idea whether you have found a market worth entering. Are there active forums discussing the topic.

Adsense 77

Adsense How To Forums Sites 77

Viper Chill

MAY 17, 2010

I just really love the subject of internet marketing so it’s great to connect with people who feel the same on some level. Friendships aren’t made overnight and the longer you’re friends with someone the more your loyalty and trust grows and the more you get out of the relationship. Awesome suggestion!

Blogger 76

Blogger Sites Delicious Comments 76

Convince & Convert

FEBRUARY 25, 2010

February 25th, 2010 |Written By: Susan Baier | View Comments Tweet Guest post from Susan Baier, a 20-year marketing strategy veteran with an MBA in Entrepreneurship. Her company Audience Audit provides strategic marketing support and audience segmentation research that helps organizations understand their customers better.

Social Media 117

Social Media Case Study Strategy Study 117

Convince & Convert

MARCH 16, 2010

Young People Don’t Use It Today’s marketing coordinator is tomorrow’s CMO, and younger Americans don’t embrace Twitter. The point is to understand social media as part of an overall marketing strategy, understand individual apps, and be nimble and adaptable. It allows a sniper vs. shotgun approach to marketing.

Social Media 125

Social Media Strategy Foursquare Social CRM 125