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10 Examples of Brands Hopping on Social Media Trends (That Worked)

Social Media Strategies Summit

But for every high-profile failure, there are countless instances where brands got it exactly right when hopping on social media trends. This article will focus on the second camp, sharing 10 of our favorite examples of brands that used trending subjects to generate social engagement.

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5 Ways to Host A Virtual Event For Your Business

Later

Table of Contents: Why You Should Host a Virtual Event. Why You Should Host a Virtual Event. Host a Q&A? New Date* Join us Tuesday July 7th from 6-7pm for a creatively charged conversation hosted by @arcteryxtoronto, moderated by us, with guest @ben_johnston. Instagram Live . Zoom Chats. Facebook Live. LinkedIn Live.

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Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

Tastemakers [influencers] + Community Remixing + the Unexpected = Viral Gold. To break down this formula, let’s examine each part: Tastemakers (or recognized influencers) are mostly celebrities, talk show hosts, news anchors, thought leaders and politicians. He studied digital and social media marketing at Inbound2014.

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How Government Agencies Can Keep Their Communities Engaged in Creative Ways [VIDEO]

Social Media Strategies Summit

Government agencies can leverage social media to share (sometimes critically) important information with their communities. Led by Emily Allen Lucht , the Director of Communications for the State of Maryland, this panel answered some of the most common questions we hear from social media marketers in government.

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10 Black Leaders You Should Follow on Social Media

Likeable

In today’s world, social media plays many roles—it’s a source of news, a tool for learning, a space to share stories, and a vehicle for connecting and organizing with other people. In several months, her social media community raised a quarter of a million dollars—and The Loveland Foundation was born. Alishia McCullough.

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Dark Social Is NOT the Dark Web and Other Facts You Need to Know About It

agora pulse

Actually, you’ve probably been making the shift to this form of social media marketing already. Relationship marketing expert and thought leader Jessika Phillips recently joined Agorapulse’s Social Pulse Weekly Show to share what social media managers should know about dark social.

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Picture This

Social Media Marketing

In fact, there have even been examples of companies that have gotten into trouble , as they didn't seek permission to use Flickr-hosted images before they used them in official advertising. Many images have copyrights associated with them.

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