Adam Sherk

JANUARY 26, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Super Bowl: Which Team Has More Reach? But I’m here to look at what really matters – which team has more reach via social media? 1st Quarter: Blog mentions Two days after the conference championships, which team is being blogged about more?

Team 150

Team Social Media Digg Press Release 150

Adam Sherk

JANUARY 12, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular NBA Teams on Twitter and Facebook by Adam Sherk on January 12, 2010 NBA players, like many professional athletes, have taken social media by storm, but what about their teams? So what should NBA teams be doing on Twitter and Facebook?

Team 179

Team Twitter Facebook Press Release 179

Adam Sherk

SEPTEMBER 15, 2010

Quite a few teams have fewer than 20K followers and several are still below 10K. It was surprising to see four teams still without official profiles. The Giants and Cardinals do have official representatives on Twitter ( giantspathanlon and cardschatter ) but no official team profiles. Twitter Let’s start with Twitter.

Team 188

Team Twitter Facebook Comparison 188

Adam Sherk

SEPTEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Optimization Tips by Adam Sherk on September 3, 2009 This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. This is data driven and not an “arbitrary decision.”

News 158

News Google Tips Press Release 158

Adam Sherk

AUGUST 20, 2009

Google employee “Inbal” later provided a more specific time window, indicating “the rate at which we recrawl may vary, but we try to go back and check for changes in article content within the first 12 hours after we first find it.” I went looking for an updated story in Google News today and was able to find an example.

News 101

News Google Syndication Press Release 101

Adam Sherk

AUGUST 24, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Do Google’s Expanded Domain Results Apply to News and Video Listings? But CNN did get two embedded video listings on the page, beating out YouTube: Finally, for the query “mosque near ground zero ABC” NPR and AP got the Google News listings, not ABC.

News 113

News List Google Embedding 113

Adam Sherk

DECEMBER 1, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google News Sitemaps New Format Help Publishers? by Adam Sherk on December 1, 2009 In November Google announced a new format for Google News Sitemaps with several changes including new tags that provide additional detail on each submitted article.

News 104

News Publishing Google Press Release 104

Adam Sherk

MAY 22, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Wants Title Tags to Match Headlines? So it appears this tip is intended to make it easier for Google News to understand the correct title for articles, as opposed to being a “must do&# to prevent an issue.

News 100

News Google Syndication Press Release 100

Adam Sherk

FEBRUARY 17, 2010

Sharing and discussing content is a key component of Google Buzz, so it’s a natural fit for article promotion and audience development. To what degree that happens depends on how well Google does at improving the interface and functionality. Related posts: Google Social Search: Are You in Your Target Audiences’ Social Circles?

Sites 118

Sites News Google Facebook 118

Adam Sherk

JUNE 5, 2009

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. Is Google going to run out and start penalizing sites with sponsored links in JavaScript? Google News Wants Title Tags to Match Headlines?

Publishing 100

Publishing Google NoFollow Guidelines 100

Adam Sherk

NOVEMBER 23, 2009

Believe it or not, being indexed in Google and Google News is actually good for news sites. Google-less? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. – If You de-Index Will They Still Come? What Horrible Things Did Time Magazine Do in 1964?

News 101

News Google Hitwise Press Release 101

Adam Sherk

MAY 13, 2009

Initially Google is supporting data on reviews and people. Initially Google is supporting data on reviews and people. You can follow Google’s guidelines for marking up structured data to learn how to do it, including the specific properties for reviews. But now is a good time to begin experimenting with it.

Review 100

Review Google Embedding Press Release 100

Adam Sherk

OCTOBER 29, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google Social Search: Are You in Your Target Audiences’ Social Circles? So if you link to your Twitter account on your Google profile the people you’re following on Twitter become part of your social circle. If not how do we get there?

Google 109

Google Google Reader Press Release Survey 109

Adam Sherk

SEPTEMBER 13, 2010

Yahoo and Google were among the most frequently mentioned websites for online news, indicating that users see them as sources for news (be it original reporting or aggregation) and not just search vehicles. Related posts: Google Social Search: Are You in Your Target Audiences’ Social Circles?

Survey 140

Survey Social Networking Engineering Research 140

Adam Sherk

OCTOBER 8, 2009

Syndication. Syndicating content is a common practice and an important revenue stream for publishers. My post on syndication best practices covers ways to reduce the risk of being outranked for your own content. From a SEO perspective, the best approach is to avoid this practice altogether.

Sites 105

Sites News Syndication Content 105

Adam Sherk

FEBRUARY 25, 2010

Related posts: Google News Wants Title Tags to Match Headlines? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. What Horrible Things Did Time Magazine Do in 1964?

Syndication 117

Syndication URL Press Release SEO 117

Adam Sherk

DECEMBER 2, 2009

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. What Horrible Things Did Time Magazine Do in 1964?

Vocus 166

Vocus SEO Social Media Press Release 166

Adam Sherk

JANUARY 19, 2010

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. But Does it Violate Facebook Guidelines? What Horrible Things Did Time Magazine Do in 1964?

Press Release 138

Press Release Facebook Syndication Blogroll 138

Adam Sherk

AUGUST 31, 2009

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. There’s some background information on the Yahoo Developer Network: SearchMonkey.

Yahoo 101

Yahoo News Syndication Press Release 101

Adam Sherk

JANUARY 4, 2010

Related posts: How to Identify Your Own Top Trends Social Media Dominates 2010 PR Planning, But SEO Increasingly in the Mix Social Media Super Bowl: Which Team Has More Reach? The Most Popular NFL Teams on Twitter and Facebook Which News Sites Get the Most Social Media Engagement? What Horrible Things Did Time Magazine Do in 1964?

SEO 101

SEO News Social Media Syndication 101

Adam Sherk

MAY 12, 2010

Shifting from poaching content to paying for it, it really is no wonder that the AP seems so threatened by Google. Related posts: Video Interview: Rupert Murdoch Doesn’t Like Search So Much I Hope News Corp Does Block its Content from Google The Wrap, Newser and Content Aggregation: How Much Attribution is Enough?

Content 116

Content Aggregator Press Release Syndication 116

Adam Sherk

JANUARY 11, 2010

Google News Optimization Tips A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Study 147

Study News Press Release Report 147

Adam Sherk

SEPTEMBER 17, 2009

A Closer Look at Fan Engagement on the Fox News Facebook Page NBA Playoff Teams Ranked by Facebook Page Engagement Which News Sites Get the Most Social Media Engagement? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Their fan engagement figures also rank high.

Sites 238

Sites News Engagement Facebook 238

Adam Sherk

JUNE 9, 2010

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. What Horrible Things Did Time Magazine Do in 1964?

News 181

News Sites Yahoo Facebook 181

Adam Sherk

OCTOBER 1, 2009

I personally found that Google Trends tends to be a little more sensationalistic than the others. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Here are some free resources for identifying hot topics and search trends. What Horrible Things Did Time Magazine Do in 1964?

Trends 146

Trends Tools Embedding Digg 146

Adam Sherk

JANUARY 7, 2010

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. What Horrible Things Did Time Magazine Do in 1964?

Press Release 101

Press Release Syndication Blogroll iPad 101

Adam Sherk

JANUARY 6, 2010

In terms of search engine visibility, as of today the Tumblr site is #9 in my Google results for “Newsweek” so it’s working its way up. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. But it would be nice to see the Tumblr site have a more interactive feel.

Tumblr 131

Tumblr Engagement Press Release Syndication 131

Adam Sherk

SEPTEMBER 10, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Why the News Business Isn’t Profitable by Guest on September 10, 2010 This is a guest post from Aaron Goldman , author of Everything I Know about Marketing I Learned from Google. You just Google it, right? came over from Google. Or trying to find a handyman?

News 121

News Press Release Survey SEO 121

Adam Sherk

APRIL 8, 2010

It is another to mass-aggregate content from a specific publication and then package it on a hub page, even customizing the URL and title tag for SEO: For what it is worth, Google does not seem to be assigning much value to the page. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Aggregator 110

Aggregator Content Syndication Journal 110

Adam Sherk

FEBRUARY 23, 2010

i think aol is sending a pretty clear message that their new ceo is saying that google still wants tons and tons of content for the foreseeable future. too bad google doesn’t allow the sale of text link ads or aol could really clean up in a few years. What Horrible Things Did Time Magazine Do in 1964?

Hitwise 110

Hitwise Press Release Adsense Syndication 110

Adam Sherk

DECEMBER 22, 2009

And throughout December we’ve gotten top 2009 searches lists from Google , Yahoo , Bing and Ask. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Trends 167

Trends How To Digg Press Release 167

Adam Sherk

DECEMBER 17, 2009

When it comes to interactive media buys it looks like Google and the other search engines still offer marketers the best opportunities online. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. What Horrible Things Did Time Magazine Do in 1964?

Social Media 123

Social Media Marketing Press Release Survey 123

Adam Sherk

OCTOBER 27, 2009

The Most Popular News Sites on YouTube Google Living Stories – Just Snazzy Topic Pages or is Google onto Something? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Related posts: The Wrap, Newser and Content Aggregation: How Much Attribution is Enough?

Content 112

Content Press Release Digg Survey 112

Adam Sherk

APRIL 30, 2009

It is placed in the of any duplicate pages and points to the canonical URL for the page: Google describes the canonical URL tag as a “hint that we honor strongly” as opposed to a firm directive, so the use of the tag does not guarantee that all duplicate content issues will be resolved. What Horrible Things Did Time Magazine Do in 1964?

Issues 100

Issues Publishing URL Syndication 100

Adam Sherk

APRIL 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 25 Major News Sites Ranked by Page Speed by Adam Sherk on April 13, 2010 Now that site speed is officially a Google ranking factor, site performance and page load time are important for SEO as well as usability. So how well do major news sites perform in these areas?

Sites 161

Sites News Yahoo Journal 161

Adam Sherk

JUNE 12, 2009

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. What Horrible Things Did Time Magazine Do in 1964?

Press Release 100

Press Release Syndication Blogroll Foursquare 100

Adam Sherk

AUGUST 14, 2009

So far Google seems to agree. As of today the article is #1 (after some embedded news results) for the query “michael vick eagles”: Related posts: Do Google’s Expanded Domain Results Apply to News and Video Listings? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Examples 102

Examples News Press Release Embedding 102