Adam Sherk

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How Much is a PR Professional Worth to a Startup?

Adam Sherk

So the question is: how much is a PR professional worth to a startup? Related posts: Does Google Want Brands in Your Social Circle? And few would argue against the importance of PR and marketing in launching and growing any new business regardless of how formalized those efforts are.

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Google News Optimization Tips

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Optimization Tips by Adam Sherk on September 3, 2009 This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. This is data driven and not an “arbitrary decision.”

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Google News Now Recrawling Updated Articles

Adam Sherk

Google employee “Inbal” later provided a more specific time window, indicating “the rate at which we recrawl may vary, but we try to go back and check for changes in article content within the first 12 hours after we first find it.” I went looking for an updated story in Google News today and was able to find an example.

News 101
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Google Buzz Has Potential for News Sites, Facebook Still the.

Adam Sherk

Sharing and discussing content is a key component of Google Buzz, so it’s a natural fit for article promotion and audience development. To what degree that happens depends on how well Google does at improving the interface and functionality. Related posts: Google Social Search: Are You in Your Target Audiences’ Social Circles?

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Does Google News Sitemaps New Format Help Publishers?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google News Sitemaps New Format Help Publishers? by Adam Sherk on December 1, 2009 In November Google announced a new format for Google News Sitemaps with several changes including new tags that provide additional detail on each submitted article.

News 104
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Do Google's Expanded Domain Results Apply to News and Video Listings?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Do Google’s Expanded Domain Results Apply to News and Video Listings? But CNN did get two embedded video listings on the page, beating out YouTube: Finally, for the query “mosque near ground zero ABC” NPR and AP got the Google News listings, not ABC.

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Rich Snippets: Increase Google Visibility for Reviews through.

Adam Sherk

Initially Google is supporting data on reviews and people. Initially Google is supporting data on reviews and people. You can follow Google’s guidelines for marking up structured data to learn how to do it, including the specific properties for reviews. But now is a good time to begin experimenting with it.

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