Convince & Convert

FEBRUARY 5, 2010

I'd suggest that you move the search box somewhere below the navigation– maybe above the RSS feed option on the right? [link] Molly Carter Gaines I'm a little torn between #1 and #3– but my final vote is for #1. I also prefer the overall design to #2/3. A little help for the rest of us.

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MARCH 25, 2010

Rehse-Holzer RT @AndrewBates: A Social Media Scoreboard That Works via @jaybaer | [link] [link] RobCairns RT @CrisBuckley: A Social Media Scoreboard That Works by @jaybaer [link] > May be…he's right. Worth a closer look.

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FEBRUARY 23, 2010

link] > @jaybaer [link] Stephanie Wonderlin Is Your Social Strategy Proactive or Reactive? When applied to the area of Social CRM, we see the majority (+90%) of activity as reactive (social monitoring)– very focused on the service-side. – [link] (via @jaybaer) randyx123 I like your post Jay.

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JUNE 3, 2010

If it were up to them, those live feeds of the spill would not be available to the government or the public. If it were up to them, those live feeds of the spill would not be available to the government or the public. RT @jaybaer: The two words BP should steal from umpire Jim Joyce.

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MARCH 23, 2010

If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. (As then you have a much better chance that they’ll return or sign up for your RSS feed, email newsletter or other call to action. I will give it a try – and not abuse the RSS feeds.

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MARCH 3, 2010

Social media is at least as much science as it is art, and the agencies that develop those capabilities will have a meaningful edge. There’s a way to get your Facebook update seen in more news feeds. link] jaybaer If there were thousands of blogs, Webinars, books, etc. Between bit.ly It's true. And it works.

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JUNE 2, 2010

The last thing I need is a dressing room photo of me modeling Diesel brand fat pants hitting the public News Feed on Facebook. Also, hiding on your feed “friends&# whose advice you haven't really vetted out is an option. link] Ann Marie Bland Another layer of Social Media: Do You "Like" How I Look In These Jeans?

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SEPTEMBER 21, 2010

This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Developing a Social Media Strategy in 7 Steps View more presentations from Jason Baer. Now, you can worry about tools, and outposts, and social media tactics.

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APRIL 14, 2010

[link] Claude LaFreniere [ #Selling or #Helping ] "Social Media Success = Find a Way to Remove Friction" [link] #SocialMedia /cc @feedly [link] Claude LaFreniere [ #Selling or #Helping ] "Social Media Success = Find a Way to Remove Friction" [link] #SocialMedia /cc @feedly [link] Claude LaFreniere [ #Selling or #Helping ] "Social (..)

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JULY 14, 2010

Check it out:Social media is the servant [link] #marketing #socialmedia [link] Joshua Pearlstein Social Media is the Servant of Strategy, Not the Master [link] /cc @feedly [link] Joshua Pearlstein Social Media is the Servant of Strategy, Not the Master [link] /cc @feedly [link] Medias Sociaux Social Media is the Servant of Strategy, Not the Master (..)

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MAY 26, 2010

[link] Tahire Khan RT @jaybaer: 14 Things I Think I Think About Social Media [link] [link] Carolina Fowler "14 Things I Think I Think About Social Media" What's your social media strategy, not your tools strategy?

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APRIL 1, 2010

RT @jaybaer: Get Your Social Media Story Straight [link] [link] Opinion@Large Great marketing lesson here.

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SEPTEMBER 8, 2010

And that’s why your social media strategy must be tools-agnostic. More from Convince and Convert Why Social CRM Needs to Be Less About the Social and More About the Customers Content Lessons Learned From 25 Popular Blog Posts Is Starbucks the Most Dangerous Competitor to Facebook? Will you do that for me please?

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FEBRUARY 25, 2010

Here’s what they’re doing right: Engage, Don’t Sell ThinkGeek has separated their Twitter messaging into TWO feeds – one designed to sell stuff (which is hilariously called @thinkgeekspam and posts updates about products and promotions) and one which posts all sorts of geek trivia and responses to fan questions and comments, called @thinkgeek.

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SEPTEMBER 21, 2010

Can you RSS feed that? Can you RSS feed that? Can you RSS feed that? Even seeing your brand logo along with potentially harmful comments on a twitter feed, blog, facebook page can tarnish a brand. People who have jumped onto the band wagon and are embracing social media are dancing with danger and damaging their brands.

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AUGUST 31, 2010

I can’t even read all the blog feeds I get, let alone comment on 10 percent of the blogs. So while incredibly useful, it’s usefulness isn’t obvious, because it’s not exactly a conversation, nor does it work primarily like a megaphone. Real conversations are extremely difficult to take part in on a massive scale.

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SEPTEMBER 21, 2010

Socialmention.com is basically a social search engine, if the business name is unique it can be a good option. You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing.

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MARCH 18, 2010

It includes a dozen letters written to C-level executives (in general) about what they need to do to take social media to the next level. Reading them through, I really wish we could have done a series of Webinars, because the content is simply outstanding. " (via @jaybaer ) So right!

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JULY 13, 2010

Naturally, I asked about his interest in mastering social media for his clients. Well, I got to start a Twitter feed for one client, but we no longer work for them. He’s been relatively happy at his new job, but is looking for the next career challenge. His answer? I don’t believe in a “digital divide.”

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MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. The only people who seem to take up the feed now are those tweeps making conversations– almost like a Twitter party without branding it as such. I love Twitter.

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SEPTEMBER 21, 2010

Meanwhile, however, I do very much like Facebook Lite , which strips down a lot of the shiny distractions, and gives you a threaded News Feed, birthdays, and events – and that’s about it. Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink).

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AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. If a user can have a single login and it all feeds to one spot (Facebook newsfeed or other place) it is powerful, period.

Social Media 167

Social Media Facebook Marketing Consultant 167

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AUGUST 3, 2010

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. If a user can have a single login and it all feeds to one spot (Facebook newsfeed or other place) it is powerful, period.

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SEPTEMBER 23, 2010

I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform. What neither of them seems to have is an RSS feed for results, which would be the Holy Grail of Facebook open-graph API monitoring.

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SEPTEMBER 20, 2010

Twitter is only one of the listening and engagement devices one can use in social media. Great topic as we all collectively feed the machine for today, tomorrow and next week. You certainly covered some great reasons to that point. And she might become a more loyal user of Pampers or even switch over from Huggies as a result.

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Convince & Convert

JUNE 30, 2010

I also agree that ThinkGeek's approach with two Twitter feeds to satisfy the needs of different audiences (attitudinally based vs. demographically- or even activity-based) is a step in the right direction. Our job as marketers is to understand those needs and make our products and services a perfect and irresistible solution.

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Convince & Convert

APRIL 7, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 14 Things I Think I Think About Social Media Is Starbucks the Most Dangerous Competitor to Facebook? Foursquare makes me figure that out on my own by browsing my feed.

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Techipedia: Tamar Weinberg

JUNE 23, 2010

I feel like I say these same things over and over and over again on my webinars and still people don’t listen, or maybe they hear the words but it’s all “Greek.&# That’s what Social CRM systems are trying to solve. The more I see more people doing it, the more annoyed I get. Thanks for commenting, Murlu.

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