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Mobile Install-App Ads, New Twitter Profile, Updates to Facebook’s News Feed Algorithum & More | Social Media Snapshot

Harp Interactive

Categories: Blog , Facebook , Google , Social Media Marketing , Twitter Tags: Bing , Facebook , Google , Groups you admin section , install-app ads , linkedin , MoPub , new twitter profile , news feed algorithum , rich LinkedIn snippets , Twitter , youtube Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Blog Facebook Google Social Media Marketing Twitter Bing Groups you admin section install-app ads linkedin MoPub new twitter profile news feed algorithum rich LinkedIn snippets youtube

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Google+ Tips and Tricks

Janet Fouts

This post is meant to be a getting started guide for those of us who got an invite and are now wondering how to use Google+.  If you’re looking for an overview of Google+ check out Part 1 of this post: Google+ and World Domination. Start with your Google Profile. Google+ has it’s own privacy policy, here’s a link. Google+. Language.

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Facebook Ads vs. Google AdWords: Which Is Better for Your Business?

SocialTimes Facebook

Do Facebook’s changes make Google AdWords  a more viable advertising spend? To answer that question, we probably need to look at the differences between Facebook ads and Paid Google Search (PPC): Pinpoint targeting: With Facebook ads, you can get extremely specific about the people who see your ads, unlike Google PPC, which based on keywords. Timing: On Google, your ad is search-related, which means that your potential customer is searching for something specific he or she is ready to buy right now. Local business: Again, advantage Google. Possibly.

News Feed Optimization (NFO) is the new SEO!

Buzz Marketing for Technology

This is the algorithm that controls what you see in your News Feed when you log into Facebook. Then came the days of wanting to appear at the top of a Google search (either paid or organically). This is a new type of optimization called News Feed Optimization and it’s the next big race for all of us to embark on. And you would be surprised what I hear.

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Ten Social Media Truths About Chatbots

Spin Sucks

Social Media Tools ai aol artificial intelligence Assist chat apps chatbot chatbots ChatFuel CNN is working with Facebook context collapse on Facebook conversational UI conversational user interface decline in intimacy on social networks facebook Facebook’s news feeds. Facebook recently announced that chatbots will be incorporated into Messenger.

Feature Friday: How iGoogle is My RSS Feed HQ

Ari Herzog

Basically, it allows users who are signed into their Google account to customize their homepage with lots of cool stuff. You can add RSS feeds, YouTube subscriptions, personalize it with custom themes, and even view your Gmail inbox, all in one place. As you can see, I use iGoogle for all of my RSS feeds. First, you’ll need a Google account. Enter iGoogle….

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Differences Between Facebook and Google+


Google+ provides easier access to options for sharing information than Facebook does. Google+ Circles allows its users to select which of their friends they want to share certain things (such as a photo or post) with, while not allowing the others to see them. Google+ allows its users to have live video feed interactions with each other using webcams in its Hangouts option.

A Look at How Three Brands Are Driving Social Engagement

Spin Sucks

Did you know Facebook is capturing over 90 percent of all social media shares? It's time to dust off your social media strategy and see how you can increase social engagement. Here is what Fractl and Buzzsumo research found. The post A Look at How Three Brands Are Driving Social Engagement appeared first on Spin Sucks.

What I Like About the New Facebook Timeline Profile, Privacy Settings, and News Feed


So, as a change of pace, here are some gems that have come about from the latest updates that are actually pretty cool from the news feed to the new Facebook Timeline Profile. The Best Facebook News Feed Setting. By far, of all things they have done to the news feed, I love this! Tired of people who feed their tweets in as Facebook updates? Good stuff! Review All Tags.

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PLEASE Don’t Visit My Google+ Page! Here’s Why.

SocMed Sean

No, this isn’t another one of those anti-Google+ posts and no…it isn’t one of those reverse psychology attempts to actually trick you into visiting my Google+ page. In fact, I really don’t want you to visit my Google+ page and I have a good reason for it. We can all lie with charts and graphs and corporations like Google excel at it. Cheers!

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The New Model: How Google+ “Gets” Content

Techipedia: Tamar Weinberg

Google+ has just won the People’s Choice award for social media at The Webby Awards presented by the International Academy of Digital Arts and Sciences. This may come as a surprise, since Google+ isn’t as popular as was first expected. Prior to the latest Google updates, links were closely related to high rankings and more pronounced visibility in search engine results pages (SERPs).

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10 Things to Consider As You Move to Google+

Spin Sucks

Something interesting is happening with Google+. Yes, you need to have Twitter and Facebook and (now) Google+. We don’t know yet what or if Google will be providing businesses, in terms of data on its customers, so best to collect it yourself now. 10 Things to Consider As You Move to Google+ originally appeared on Spin Sucks on July 5, 2011. You have to know this.

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Online Tools that Help with PR

Spin Sucks

Feedly. Feedly is a user-friendly place to store your blog and news subscriptions. When they publish something new, you’ll see it in your Feedly page and can read and share from there. Google Analytics. I’m always shocked when I ask someone if he or she reviews their analytics, and I get a blank stare. This is both good news and bad news. Canva to the rescue!

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Take Advantage of Additional Google News Opportunities for Publishers

Adam Sherk

Google News continues to be an important source of traffic for publishers, in particular from the news OneBoxes that are frequently included in regular Web search results. While most news search optimization efforts rightly focus on editorial best practices and avoiding Google News errors , there are some additional opportunities that are worth taking advantage of.

Turning off the ViperChill RSS Feed: What You HAVE to Tell Your Blog Readers

Viper Chill

Some of the biggest news in the blogging world over the last week was without a doubt Google’s announcement that on June 1st, they’re closing Google Reader. According to their public stats, I have 9,542 subscribers in Google Reader. Google are going a terrible job of it. Do you want to see how many notices there are on Google Reader about its closure?

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Apple TV, Google Chromecast Users Can Stream Facebook Videos to Their TVs

SocialTimes Facebook

The social network announced Thursday that users with devices including Apple TV  and Google Chromecast  can now stream videos from Facebook directly to their TV screens. Or you can find more videos to watch by choosing a new one from places like News Feed or your Saved  tab. Select the device you want the video to stream to. Enjoy the video right from your TV.

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Three Challenges to Remote Work and How to Overcome Them

Spin Sucks

Companies around the world are embracing remote work options. However, workers still face challenges when working outside of a traditional office. Jackie Jensen interviews three remote workers and shares their challenges and how to overcome them. The post Three Challenges to Remote Work and How to Overcome Them appeared first on Spin Sucks.

Social Video: How to Stand Out in the News Feed

Simply Measured

Tomorrow at 10AM PST, I’m joining experts from Hanapin, The Weather Channel, and Curulate for a webinar called How to stand out in the news feed with social video marketing. There are infinite directions where you could go with content, but whatever path you choose, the use of video can help you cut through the clutter of social feeds and make your brand stand out among the rest.”

How Time Magazine Gained 1.2 Million Google+ Followers

The Realtime Report

Time magazine has become one of the most popular news brands on Google+, with over 1.2 Cathy Sharick, managing editor of, shared some tips for achieving success on Google+, as reported by ” Having pieces that spark conversation (like the controversial breast-feeding cover) can also help to drum up interest on the social network.

Creating a Custom RSS Feed for Guest Posts


Figuring out how to do this with particular systems might pose a specific challenge, especially if those networks only allow you to import one RSS feed. There may also be times where you want to only share writing by you, and if you have a lot of guest bloggers on your site as well as guest posts on other sites, having a full RSS feed for your blog won’t do. xml version="1.0"

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Google: The search party is not over


[This is a guest post by Zachary Zawarski, a Google Apps Consultant , in response to Fortune Magazine's article Google: The search party is over.]. The author, Michael Copeland, makes several valid points in his article, which was primarily written to explain why Google's stock has significantly trailed the Nasdaq and Apple. What are Google's problems you ask? Digg this!

Looking Back on the Year of the Panda: Google Algorithm Changes

Techipedia: Tamar Weinberg

This last year Google brought a large number of algorithm changes to the table.  In case you missed it through all the chaos, below lists all of the crazy Google changes that occurred in 2011and just what they all meant: Top 10 Google Algorithm Changes of 2011. April 11 : Panda update 2.0 – This incorporated Google searcher blocking data. labeled 2.51, 2.5.2, and 2.5.3)

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Should you start a Google+ page for your business?

Janet Fouts

page doesn’t get notifications by email, text or in the Google+ bar, so it’s hard to keep on top of your discussions. The only way to know if your page has new comments is to browse the feed for the page. Unless you’re a big brand with Google Direct Connect you don’t own the page name. Currently few social media management tools offer Google+ support, though Hootsuite will be soon. If you can’t grow your network on Google+ easily what’s the point? So why do all the big brands have Google+ pages then? Apply here.

What Makes Your Facebook Page Post Feature On Feeds? - Social Media

Social Media Network Marketing

While Google's search algorithms are well kept secrets Facebook is transparent about the algorithms that it uses for Posts of Pages to appear on the Feeds of the Fans / Community Members. So basically what does this tell us in short: The more immediate, the more times people interact with Page, and the more they comment is better for the Page posts to come up and be seen on the Feeds of Fans and Community Members. Did you know: Almost more than 90% of filtration takes place - which means you have 10% chance to show up on your Fan's Community Member's Feed!

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Tips To Improve Performance in Google Shopping

Social Media Marketing

If you are an online shopping store owner looking to drive sales then Google Shopping is your best bet in that endeavor. Means currently setting up ad campaigns in Google Shopping is a profitable option. Here are some useful techniques which you can apply to boost performance in Google Shopping, including tips that can help you reduce your work time. Avoid promotional text.

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Interview With a Small Business Owner Crushed by Google

Bill Hartzer

Mr. Zoot originally claimed that he, as a small business owner, has been crushed by Google. He’s been only for over 10 years, and, in the past several years Google has taken steps through various algorithm changes and other policies, to crush his business online. You shouldn’t have relied solely on Google for your traffic and revenue”. Google Search Engines

Is Google Quietly Embracing Paid Inclusion?

Bill Hartzer

Let’s think about Google’s current product offerings, what services they are offer us as business owners, online merchants, and website owners. Over the years, Google says that it’s free to get listed. It seems as though that Google just won’t send you a lot of traffic to your website unless you pay for it. Is Google quietly embracing paid inclusion?

Feature Friday: How iGoogle is My RSS Feed HQ

Ari Herzog

Basically, it allows users who are signed into their Google account to customize their homepage with lots of cool stuff. You can add RSS feeds, YouTube subscriptions, personalize it with custom themes, and even view your Gmail inbox, all in one place. As you can see, I use iGoogle for all of my RSS feeds. First, you’ll need a Google account. Enter iGoogle….

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Audio 360: Facebook Brings Spatial Audio to 360-Degree Videos

SocialTimes Facebook

Oculus VR  product manager Abesh Thakur and Facebook technical lead Varun Nair announced the launch of Audio 360 in a blog post , describing it as “a suite of tools including the Spatial Workstation which enable creators to publish 360 videos with spatial audio  on News Feed.” Facebook is bringing 360-degree audio to its 360-degree videos. Fuerza Imprevista.

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How to Leverage the New Twitter Partnership with Google

Convince & Convert

Image via On February 4, Bloomberg broke the news about a deal between Google and Twitter , allowing tweets to appear in Google’s search results as soon as they are posted. Since tweets are temporal in nature, you would think that Google would attempt to index them shortly after they were tweeted out. How Will the New Deal Help? Speculation Time!

Is Google becoming evil?

The Way of the Web

Given the high standards Google set for itself with the aims of indexing the world’s information, and the mantra of ‘Don’t Be Evil’, it’s likely we hold it to higher standards than most companies. After all, if you’re paying $150,000 for Google Analytics Premium, you’d be expecting all information. That’s entirely lost now.

Google+ : A Quick Snapshot


It’s a social networking web of ideas and elements that’s set to change the way we work with Google. Personally, I feel it is a quite intelligent move if Google wants to expand commercially (for businesses), in line with Facebook’s move. feel its really innovative and one of the most cool features Google+. Google’s +1 Button vs. Facebook’s Like Button.

You Finally Have a Google Plus Business Page… Now What?


Tuesday night I had the awesome privilege of hanging out with Marc Pitman and Nathan Hand on Google Plus. At one point Nathan put a challenge on the table for the three of us to write a post about Google Plus Pages during the Hangout. So you have a Google Plus Page… Now What? People who know nothing about Google Plus. Google Plus Pages vs. Facebook Pages.

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20 Tips for More Efficient Google Searches

Buzz Marketing for Technology

20 Tips for More Efficient Google Searches. For millions of people Google is an indispensable search tool that they use every day, in all facets of their lives. From work or school, research, to looking up movies and celebrities to news and gossip, Google is the go-to search engine. If you cant remember any of these operators, you can always use Googles advanced search.

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Google: Watermarks in Google Shopping Images Violates Guidelines

Bill Hartzer

A merchant who participates in Google Shopping has received a warning from Google that the images they are using in their Google Shopping feed violate their guidelines because watermarks are included. In the warning message, Google provides specific examples of the inappropriate images, and I have posted one of the images above. Google Search Engines

Google+: The New Kid on the Block, but is it Too Little, Too Late?

Techipedia: Tamar Weinberg

The newest social network de jour is Google+. Available by invite only (for now), Google+ has taken the social networking scene by storm. Live for just over a month, Google+ has already hit 10 million+ users, and it’s still not open to the pubic. Google+ is like a shiny new birthday toy. Learn About Google+ on Google+. Google isn’t offering anything new.

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Google Showing Multiple Domains in SERPS for Site: Command

Bill Hartzer

Google is showing multiple domain names in its search results when the site: command is used if domains pointing to the main domain include the canonical tag. In 2013, Small Business Update pulled my blog post (I believe by its RSS feed) and essentially use the blog post (with my permission) on its site here: Why Boosting Audience Retention With Video Will Do Wonders For Your Business.

The Secret to Feeding Your Family with a Blog


Should you become an SEO ninja and analyze your traffic data on Google Analytics? It said: “FEED THE PEANUT&#. For you, Feeding the Peanut may mean paying medical bills or mounting credit card debt. For me, Feeding the Peanut is taking care of those that I love, including my newborn daughter. checking my Google Analytics twice a day. But time is running out.

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Content Distribution: Eight Ways to Gain New Readers

Spin Sucks

Danny Brown is testing Google+ comments on his blog (which I like and it’d be interesting to hear his results) and you can also test Facebook comments. RSS Feed. This is why you’ll set up an RSS feed. will use a tool such as Feedly or Flipboard to get their content delivered to them daily, but without the hassle of filling their inbox. Google+. Email.

Google Linking Webmaster Tools And Google Analytics

Small Business Mavericks

» Google Linking Webmaster Tools And Google Analytics There have been several significant improvements made to Google’s Webmaster Tools over this past week. One feature that has been added is the ability to link your Google Analytics data to your Webmaster Tools account. About Us What’s a Maverick? Is your web site optimized for mobile?