Sprout Social

OCTOBER 27, 2022

Social media. The number of US social media users is expected to surpass 308 million in 2023 (up over 6 million from 2022 projections). So brands—now’s the time to build a social customer care strategy (if you don’t already have one). How do customers use social media for support?

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Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. But the tl;dr of all of them is: people are on social media. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. Guess what?

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agora pulse

NOVEMBER 5, 2020

Partnering with social media influencers can help you grow your brand and build a community of engaged fans. And how can you transform those initial connections into real relationships? Let’s look at effective ways to connect with Instagram influencers and strategies for forging successful partnerships on social media.

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Unmetric

OCTOBER 13, 2019

Victoria’s Secret is a world-renowned lingerie, womenswear, and beauty products brand that has an astounding social media presence. Head to any one of their social media accounts and you’ll find yourself lost in their ocean of visually captivating content. Or wait, is social media Victoria’s Secret?

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Sprout Social

JUNE 27, 2023

In this article, you’ll find out what review analysis is all about, the tangible business benefits, as well as a step-by-step breakdown of how to build a review management strategy to grow your business. Not being proactive can lead to grim repercussions as fast fashion retailers are learning the hard way. What is review analysis?

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Convince & Convert

APRIL 20, 2016

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. How to Stay Culturally Relevant. Instagram is unique; it is not like other social platforms. What an Algorithmic Instagram Feed Means for Marketers.

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Sprout Social

DECEMBER 15, 2021

With over 1 billion monthly active users , TikTok has quickly become one of the largest social media platforms in the world. In this article, we’ll show you why TikTok should be an essential part of your social media marketing strategy. Let’s explore how you can use TikTok as part of your marketing strategy.

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Sprout Social

JUNE 17, 2020

Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Luckily for us, there are many ways that video can be used in social media marketing. Follow our 7-step guide to creating a successful social media video marketing strategy. Landscape feed.

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Hootsuite

APRIL 18, 2022

Bonus: Download a free guide to discover which hashtags to use to boost traffic and target customers on social media. And then learn how you can use Hootsuite to measure results. Presenting: a copy-and-paste-ready list of specific hashtags to use for your fitness Reels, funny Reels, travel Reels, food Reels, and fashion Reels.

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Hootsuite

DECEMBER 14, 2022

How to add alt text to your Instagram posts. How to add Instagram alt text to new posts. How to add Instagram alt text to existing posts. How to write great alt text for Instagram. For example, beauty blogger @haircarewithsmoya focuses on posts about hair care, fashion, and beauty. View this post on Instagram.

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Keyhole.co

AUGUST 18, 2020

Not to mention the free goodies and extra perks that come with holding an influential status on social media. Before you dive in, however, keep in mind that becoming a social media influencer isn’t as easy as it looks from a distance. Have a Media Kit Ready 13. Decide on Your Ideal Audience 3. Prioritize Quality 9.

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Sprout Social

JANUARY 12, 2023

Although we see a lot of joy being shared this time of year, not everyone is in the same position or feeling the same… Posted by Sprout Social on Monday, December 19, 2022. For Days , a sustainable fashion brand, also shares their brand values on their website. How to define your brand’s values. Serve360 [link].

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Visually SM

JANUARY 26, 2015

Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. SOS’s goals are to promote ocean health at a grassroots level and teach people how to protect natural seafood resources for generations to come. Join us: IBM.co/ibmjobs.

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Visually SM

JANUARY 26, 2015

Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. SOS’s goals are to promote ocean health at a grassroots level and teach people how to protect natural seafood resources for generations to come. Join us: IBM.co/ibmjobs.

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Hootsuite

JULY 2, 2019

Employee advocacy can take many forms, but the most common and effective channel is social media. Your employees already have social media profiles. For salespeople, an employee advocacy program can provide a great basis for social selling techniques. Lush employees are major brand advocates on social media.

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Convince & Convert

NOVEMBER 8, 2016

Every day, the average social media user is inundated with a ton of posts. Considering each link posted to social media enjoys a half-life of around three hours , brands must search constantly for novel ways to promote their posts to keep them relevant for longer. Image via Unsplash. highlight to tweet).

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Sprout Social

FEBRUARY 23, 2022

How does Instagram shopping fit into your social media strategy ? In this guide, we’ll break down how to set up Instagram shopping and best practices for promoting your products. When done right, social shopping represents a totally different experience than traditional ecommerce. Collections.

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Social Media Strategies Summit

APRIL 8, 2021

Instagram is the world’s fifth-largest social media site. So you might think the team at Instagram would be pretty content with how things are going. So you might think the team at Instagram would be pretty content with how things are going. How to Create Instagram Reels. How to Share Instagram Reels.

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Mindjumpers

APRIL 19, 2011

Check out these key findings we have collected from Buddy Media’s report to find out how to post effectively: 1. Similar Posts: Tips On How To Gain More Impact In Social Media. Keep posts short : Posts that are 80 characters or less have 27% higher engagement rates. A short message is much more easy to decode.

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Hootsuite

AUGUST 10, 2022

These industry leaders are called KOLs, and they’re a valuable part of any modern social media marketing strategy. In this blog post, we’ll take you through all the ins and outs of KOLs: what they are, why they’re great for marketing and how to find the right KOL for your brand. What are KOLs? KOL stands for key opinion leader.

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Socialmedia.biz

JUNE 9, 2018

Whether you own a business or just want to gain a reasonable following on social media, having billions of other people to compete with isn’t ideal. You may wonder how some Instagram users have millions of followers when you are struggling to reach 300. Relevance is the golden rule of social media.

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Buffer Social

JUNE 21, 2023

Part of growth is understanding how to deliver content your audience will be most satisfied with. The best way to strike this balance is to follow Todd’s advice and replace “algorithm” with “audience” when asking questions about how to create better-performing content.

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SocMed Sean

FEBRUARY 22, 2012

Social Media is ubiquitous. If you don’t know what that means, it means that everywhere you turn, social media is there. Because we are becoming an “always on” society and are never more than 3 steps from our mobile devices and computers, social is invading everything we do. Trust me, I tried.

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Sprout Social

JUNE 27, 2022

When it comes to awareness, TikTok may be just what a B2B social media strategy needs. The impacts of TikTok can be felt all around us, from the fashion trends we’re talking about to the music we listen to. The post How to use TikTok for B2B marketing (and 3 brands doing it right) appeared first on Sprout Social.

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agora pulse

SEPTEMBER 11, 2019

Partnering with social media influencers can help you grow your brand and build a community of engaged fans. And how can you transform those initial connections into real relationships? Let’s look at effective ways to connect with Instagram influencers and strategies for forging successful partnerships on social media.

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Sprout Social

JULY 6, 2020

consumers say it’s important for brands to take a stand on social and political issues. Furthermore, 67% of people believe brands are effective at raising awareness around important public issues when they speak out on social media specifically. Brands need to go beyond a one-time statement about diversity on social media.

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agora pulse

JUNE 9, 2020

Savvy social media managers also know how to tap into Pinterest for business for their clients. In the meantime, we want to provide tips to set up social media managers for Pinterest success.). It seems like finally there’s a social media site giving us what we want. Pinterest for Content Marketing.

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Buffer Social

AUGUST 30, 2023

On social media, fostering community means getting the people who are connected to you connecting to each other. “I think the important thing that distinguishes fans [or audience] and actual community, as most social scientists will see it, is the mutual sharing amongst themselves,” says Adrian.

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Social Media Strategies Summit

MARCH 25, 2021

After all, social media – a key driver of social commerce – is used by more than half the world’s population , rising to three-quarters or more in markets like Northern and Western Europe, and North America. Simply put, all of this means social commerce is already too big to ignore – and it’s only going to get bigger!

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agora pulse

JULY 22, 2020

Interested in expanding what your social media agency can do for your clients? Check out these how-to tips and examples of Instagram Live collaborations. . How to Run an Instagram Live Collaboration. How will fans get your offer? How will you split profits or commissions with your collaborative brand?

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Hootsuite

JANUARY 6, 2022

Learn how to edit videos on Tiktok. How to film TikToks. HOW TO: create a LOOP video with your words #loopvideo #loopvideotutorial #tiktoktips #tiktokpartner #learnontiktok. ? The example above explains how to create a looping video using words. How to film and edit TikTok transitions. First step? morningbrew.

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Later

MAY 1, 2020

How to Monetize Instagram #1: Sell Products and Services . Looking for more inspiration on how to monetize your Instagram account? Take Taylor from Later’s free Shopify course today: How to Make Money on Instagram and Convert Followers into Customers! How to Monetize Instagram #2: Affiliate Marketing.

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Buffer Social

MAY 28, 2019

What if you had a magic wand and could make any change you wanted on social media ? Well, we dove into the many different what if scenarios — both real and imagined — that may shape social media in the months and years to come. How will marketers be affected by these moves? Quite a question, right?

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Kikolani

JUNE 27, 2011

Figuring out how to do this with particular systems might pose a specific challenge, especially if those networks only allow you to import one RSS feed. In the meantime, I went for it the old fashioned way – by creating an XML file from scratch. Creating a Custom RSS Feed. Of course, that is a challenge in of itself.

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Later

MARCH 30, 2020

Social media statistics can be a useful tool for informing your strategy and planning your future content. We’ve rounded up some of the most interesting social media statistics we could find, all of which will help you understand your platform, your audience, and craft content that’ll stand out: Social Media Statistics: Instagram.

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Later

MAY 6, 2020

How to Get More Followers on TikTok: There are over 800 million monthly active TikTok users worldwide — so it’s safe to say there are enough people out there to grow your following on the platform. The For You page is filled with recommendations based on how users interact with other videos on TikTok. is on TikTok! #2:

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Social Media Strategies Summit

JUNE 24, 2022

So if you’re already using TikTok — or you’re planning to add it to your social media marketing strategy — you should consider doing the same with Reels. How to Use Reels for Instagram: 10 Real-World Examples. Want to find out more about the practicalities of the platform? Check out our Instagram Reels 101.

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