Remove influence
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Tool Tuesday: PostRank Analytics

Akamai Marketing

Enter: PostRank. In short, PostRank endeavors not only to show you how much TRAFFIC you got, but how many times a particular post was talked about. There are several tabs within PostRank, each designed to give you a unique view of the data. Wish that originating account could be removed from influencers.

Postrank 134
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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

Consumers who connect with you on social media through your website: The second type of social media interaction, more difficult to measure, is from the customers who come to your social media websites through your business website and bring exposure to your brand in their circle of influence. Facebook Page Fan Numbers.

Analytics 350
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Weekly Roundup: The Spin Sucks Edition

Waxing UnLyrical

Also the LinkedIn invites/Facebook friend requests that say, “I follow you on Twitter…&# – but that’s a subject for another blog post rant. PostRank Connect and analytics for bloggers , by Gini (yikes, this is getting old). PR’s biggest mistake when working with influencers , by Kary Delaria.

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6 Critically Undervalued Social Media Success Metrics

Convince & Convert

Instead of just counting the number of Facebook “likes” you accrue – which signifies nothing more than digital bumper stickering, instead track how often your fans click “like” and comment upon the status updates you post. Klout is an online influence gauge that combines several data points (followers, retweets, clicks on links, etc.)

Metrics 160
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The 4 Marketing Metrics Mandates

Convince & Convert

Twitter followers and Facebook fans and the most egregious example. Sales from Facebook fans. Companies like PostRank (with its analytics product), and Klout (with its online influence measure) and leading this integrated metrics parade. The number of Twitter followers you have means practically nothing.

Metrics 128
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How does your brand look on social media?

Janet Fouts

This is a brand new tool to see how engaged your Facebook page is with your fans. Does it give you more info than Facebook’s insights reports? My Web Career scores you based on your Facebook and/or Linkedin profiles. Postrank Analytics. Are you as much of an influence on your network as you think you are?

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25 Guest Posts on Blogging, SEO and Social Media

Kikolani

Setting Up Your Google Profile for Google Buzz Users – Just like you have (hopefully) competed your Twitter, Facebook, and LinkedIn profiles, you will want to fill out your Google Profile to reference for Buzz users. Here are 9 ways to use them for education, monitoring, and influence. Social Media.

SEO 147