Jon Loomer

OCTOBER 20, 2021

You can create a custom Facebook event to track, optimize, and retarget them with Facebook ads. One of the reasons I do that is because of the ease of creating custom events like this one. For more on using Google Tag Manager for creating custom events, check out the following blog posts: Create Facebook Pixel Events for Scroll Depth.

Eventful 212

Eventful YouTube Video Google 212

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy. What about forums?

Types 145

Types Social Media Microblogging Overview 145

Jon Loomer

JUNE 9, 2020

During the past couple of weeks, I’ve walked you through how to create custom Facebook pixel events that allow you to track, optimize for, and target visits based on time spent on a page and scroll depth. Choose “Custom HTML” as the tag type under Tag Configuration. Select the “Scroll Depth” trigger type.

Eventful 212

Eventful Facebook Upcoming Conversation 212

Ignite Social Media

JUNE 27, 2019

While Facebook Groups have been known more commonly for personal use, new brand opportunities are arising on the platform which give businesses the ability to use groups as a more constructive tool. Group Opportunities. Are you currently part of any groups on Facebook? If the answer is yes, what are they about?

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Groups Groups Brands Facebook 134

Hootsuite

SEPTEMBER 2, 2021

However, there are many types of social media sites out there, with new platforms and formats popping up on the regular. we grouped a wide variety of platforms into nine general categories that focus on specific use cases and what businesses can accomplish by using them. How to choose the best types of social media for your business.

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Types Social Media Statistics HootSuite 145

Sprout Social

NOVEMBER 17, 2022

And it’s the most engaging type of in-feed social content, so short-form is definitely a crowd favorite. In the Reel above, Solo Stove shows a group of friends enjoying a girls night in. But in order for these types of partnerships to be successful, you have to find the right influencers for your business and audience.

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Types Instagram Brands Collaboration 115

Ignite Social Media

OCTOBER 9, 2020

Since COVID-19 hit, we’ve seen almost all major events move online and people scrambling to figure out how to make them work. By now, it’s likely you’ve sat through a conference or event yourself and have seen an array of ways these can be conducted; some informational and entertaining, some maybe not as exciting.

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Eventful Social Media How To LinkedIn 141

Jon Loomer

FEBRUARY 28, 2024

Before, your optimization event helped find people within your selected audience who are most likely to perform your desired action. There are nine different combinations of campaign objective, conversion location, and engagement type that will lead to this performance goal. But in each case, it’s the same. Don’t get cute.

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Eventful Conversation Campaign Types 195

agora pulse

SEPTEMBER 25, 2018

You can now post to Facebook Groups with Agorapulse. This is a big deal for any Facebook group manager who wants to be more strategic and effective in the way that they use their group. As the manager of several Facebook groups, this feature helps me further streamline my work. Post to Facebook Groups with Agorapulse.

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Groups Groups Facebook How To 126

BeingOptimist

APRIL 9, 2020

Are you still finding it tough to create a Facebook Group? Are you still searching for the best tutorial where you can learn how to create a Facebook group easily? Here, I will guide you step by step by providing real-time practice to create a Facebook group. So let us begin, What Is Facebook Group? Let’s get started.

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Groups Groups How To Facebook 98

Jon Loomer

JUNE 23, 2017

Facebook is rolling out new features for Group admins that will aid in the management of members and content. As I type this, I don’t yet have most of these features. Let’s take a closer look at what you can expect, and how you might take advantage of these updates… Group Insights. Image from TechCrunch).

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Groups Groups Facebook Metrics 165

Jon Loomer

MAY 26, 2020

In this post, I’m going to walk through how to create a custom Facebook pixel event based on time spent on your website (all pages or a section of your website). That event will help you better track, optimize, and target those who spend the most time on your website. READ ABOUT HOW TO CREATE A PIXEL EVENT FOR SCROLL DEPTH.].

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Eventful Facebook Conversation Upcoming 89

Hootsuite

MAY 13, 2020

Today, though, with the power of Facebook groups for business , brands have an opportunity to build fan communities in a way that just wasn’t possible back then. Here’s how to promote your business and reap the benefits of Facebook group marketing. Facebook page vs. group. Benefits of Facebook groups for business.

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Groups Groups Engagement Facebook 144

Buffer Social

AUGUST 3, 2022

This is where Facebook Groups come into the picture. Creating a Facebook Group for your brand provides an opportunity to better connect with your followers in an intimate setting. billion people use Facebook Groups each month, proving that millions turn to these more intimate online spaces in hopes of bonding with others.

Small Business 92

Small Business Groups Groups Examples 92

Jon Loomer

APRIL 13, 2022

It’s important to know that custom conversions should not be used in place of standard and custom events; they should be used in addition to them. They allow you to map standard and custom events with parameters to better track how many purchases of a specific product, for example, resulted from your ad. Product Groups.

Conversation 185

Conversation Report Facebook Eventful 185

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. More than 1 billion people around the world use Groups. More than 1 billion people around the world use Groups. So how do you create a Facebook Group? Facebook Group.

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Groups Groups Communities Organization 111

Pam Hughes

NOVEMBER 20, 2021

To overcome these obstacles, content marketing strategies usually include a variety of content types. Let’s take a look at 12 different types of social media content you can use to make your brand stand out and appeal to your target audience. Benefits: Live video is a great way to share events with people who cannot attend.

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Types Social Media Brands Content 99

Jon Loomer

JUNE 2, 2020

A week ago, we discussed how to create Facebook pixel events for time spent on a page. This week, let’s create Facebook pixel events for scroll depth. But I want to be sure that, if you missed that post, you know how to set up the base pixel in Google Tag Manager and test the events. Facebook doesn’t care.

Eventful 78

Eventful Facebook Upcoming Conversation 78

Jon Loomer

JANUARY 22, 2024

It’s a weakness if you expect people who perform your optimization event to also perform other actions. Your performance goal is Conversions (number or value) and the conversion event is Purchases. A notch below would be any other type of conversion. But the algorithm doesn’t care about those other actions.

Embedding 162

Embedding Eventful Cost Issues 162

The Realtime Report

JUNE 1, 2020

Symmetry Financial Group Review: Everything You Need to Know. Symmetry Financial Group is an industry-leading insurance provider based in Swannanoa, North Carolina. Symmetry Financial Group holds both a favorable rating from the Better Business Bureau and many favorable employee reviews on Glassdoor. How the Lead System Works .

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Groups Groups Insurance Review 103

agora pulse

APRIL 7, 2020

What does this pandemic mean for event planners, marketers, and planners? Recently, we’ve gotten a lot of questions from event planners, professional speakers, and marketers about what this pandemic means for their livelihood. “Right now, the biggest issue I’m seeing is cancellations of services, products, and speaking events.

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Eventful Marketing Conference Insurance 129

Jon Loomer

JUNE 9, 2020

During the past couple of weeks, I’ve walked you through how to create custom Facebook pixel events that allow you to track, optimize for, and target visits based on time spent on a page and scroll depth. Choose “Custom HTML” as the tag type under Tag Configuration. Select the “Scroll Depth” trigger type.

Eventful 84

Eventful Facebook Upcoming Conversation 84

Hootsuite

MARCH 26, 2020

Virtual events still sound a little futuristic, but they’ve been happening since 1993 when the world’s first livestream brought us nail-biting webcam footage of a coffee maker in mid drip. Moving events like this online can reduce costs and carbon footprints, and make attendance accessible to a wider audience. What is a virtual event?

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Hosting Eventful Tips How To 145

Social Media Strategies Summit

MARCH 22, 2023

Setup Your First Campaign Group Before we start discussing audience targeting, creatives, and whether to choose video or text ads, you need to build your first campaign group. Campaign groups allow you to group campaigns with similar audiences or objectives, helping you manage them at scale.

LinkedIn 230

LinkedIn Campaign Groups Groups 230

Jon Loomer

NOVEMBER 9, 2022

There is a long list of potential events that you can choose from. You can select engagement with specific ad groups (ad sets) or leave it open. There are a few different ad types you can choose from to focus on. And there are several action types. For more info on the events, here is some documentation from TikTok.

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Eventful Engagement Organization Groups 207

ProBlogger

MARCH 22, 2023

The post How to Monetise Your Influence Type: Micro-Influencers appeared first on ProBlogger. Image created in Canva Welcome to the next post in our series on monetising your influence type. In order to get the same reach of a macro-influencer, marketers need to work with a group of micro-influencers, and that’s hard work.

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Influencer Types Affiliate marketing How To 46

Rebekah Radice

JULY 15, 2019

Still, there are some types of video that are more engaging than others. That’s why I’ve pulled together a list of the top types of video every business should create. The Most Engaging Types of Video Content You Need to Create. Show a live event you’re attending. What type of videos will you create ?

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Types Video Content Case Study 119

Social Media Strategies Summit

SEPTEMBER 26, 2019

SMSsummit producer Breanna Jacobs had the honor of meeting with Danielle Sway, CEO of Sway Group , an influencer marketing agency with offices in San Francisco, Chicago, and Dallas. Tell us a bit about how Sway Group got started. How does Sway Group differentiate themselves? You’re speaking at our event in New York in October!

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Groups Groups Influencer Case Study 100

Jon Loomer

DECEMBER 1, 2021

To make it easier, let’s group the metrics I use by category… Metrics: Campaign Basics. Not every click is the same , but I still like to see the reporting on each click type. Metrics: Standard Events. The standard pixel events you care about will differ depending on your website. Metrics: Custom Events.

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Metrics Facebook CPC Eventful 212

Social Media Strategies Summit

SEPTEMBER 14, 2023

For example, they tether their content to specific events — a basketball game or Monday Night Football. Brainstorming is so important for calendar events and holidays,” she points out. She notes that it’s easy to test a new content type, see disappointing results, and then declare that the format will never work for your brand.

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Content iPhone Sports Remix 130

ProBlogger

AUGUST 10, 2023

The post 25 Types of Pages that Every Blogger Should Consider appeared first on ProBlogger. Event Specific Pages Speaking at an event? What page types would you add to the above list? The post 25 Types of Pages that Every Blogger Should Consider appeared first on ProBlogger.

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Types Blogger Adsense Privacy 39

agora pulse

APRIL 17, 2018

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. In this post, we’ll take a look at how you can build an active and engaged Facebook group that helps you reach more people and (ultimately) increase sales and show ROI.

Groups 74

Groups Groups Facebook Small Business 74

agora pulse

APRIL 17, 2018

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. In this post, we’ll take a look at how you can build an active and engaged Facebook group that helps you reach more people and (ultimately) increase sales and show ROI.

Groups 74

Groups Groups Facebook Small Business 74

Jon Loomer

AUGUST 9, 2021

Now, though, they’re the type of options advertisers will need to replace or supplement some of their favorite options that are becoming less useful. As a result, this does not impact the following audience types: Video. Page Events. Expansion of Engagement Types. Until now, it was more of a luxury need.

Facebook 213

Facebook Engagement Advertising Types 213

Jon Loomer

OCTOBER 22, 2021

When you create a website custom audience, select “Visitors by time spent” with the Events drop-down (“All website visitors” will be selected by default). When creating your website custom audience, select the PageView event. The PageView event fires on every page load that includes the Facebook pixel.

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Facebook Eventful Conversation Aggregator 213

SocialFish

JULY 15, 2020

It’s no secret that planning a successful fundraising event can feel like a daunting task for many people, even those working in big organizations. So why re- invent the wheel, when there are already sure-fire ways of having a successful fundraising event. Your group makes up to 50% profit on sales – not bad! Crowdfunding.

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Delicious Eventful Committee Groups 130

SocialFish

JULY 15, 2020

It’s no secret that planning a successful fundraising event can feel like a daunting task for many people, even those working in big organizations. So why re- invent the wheel, when there are already sure-fire ways of having a successful fundraising event. Your group makes up to 50% profit on sales – not bad! Crowdfunding.

Delicious 130

Delicious Eventful Committee Groups 130