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4 Ways To Tap Into Local Markets

Harp Interactive

Geotagging and local search optimization are two technology-based solutions that savvy marketers are using to attract the crucial local market segment. 4 Tips To Extend Market Reach Through Local Search Optimization & Geotagging. Google has added geotagging to Blogger. Foursquare allows for check-ins.

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3 Tips for Covering Live Events on Social

Likeable

Whether your brand is a participating sponsor at a major conference or hosting an event of its own, there’s no question that live events are a major investment for marketers. While not all events are created equal (B2B vs. DTC, big vs. small), there are a few best practices that can help any brand achieve live event success on social.

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How to Use Instagram to Expand Business Reach

Rebekah Radice

Create a schedule that easily integrates into your current social media strategy. Just as with any social network, it doesn’t do you any good to post and run. Don’t live in a social media silo. Use your other social networks to share what’s happening on Instagram. What do I mean by this?

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7 Best Social Media Practices To Boost Your Conversions

The Social Media Hat

Social Media 7 Best Social Media Practices To Boost Your Conversions. Few businesses create social media accounts just for fun. They post on social media in the hopes of converting their fans and followers into customers. Does social media increase sales? You bet it does.

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How to make Instagram Guides and 6 examples to inspire you

Sprout Social

These Guides allow you to curate your posts—and posts from other accounts—around themes and events. Also, product Guides inspired by pop culture and topical events drive excitement—just make sure they’re the right fit for your brand. They make it easy to curate a Guide using posts from certain geotags. Post Instagram Guides.

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No-chella: Why Brands Need to Look Beyond Music Festivals for Community-Driven Success

Pixlee

In-person experiences are translatable to valuable online events. What does this mean? If the festival industry is coming to the laptop and smartphone, brands need to follow. Year-Round Influencers.

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How to Create a Snapchat Geofilter

Ignite Social Media

If there’s one thing users like when it comes to social media, it’s showing off how cool they are. local geotags); Your cleverness and wit (i.e. local geotags); Your cleverness and wit (i.e. I find them to be pretty cost effective for an event at a regular-sized venue: Your geofence must be at least 20,000 sq.