Hootsuite

JANUARY 2, 2024

Fortunately, we’ve got a whole blog post on finding your target market that can point you in the right direction. For example, look at how differently the Washington Post approached this news story on Twitter and TikTok: Plans for a Northern Virginia sports arena that could move the Washington Capitals and Wizards out of D.C.

Social Media 106

Social Media Strategy HootSuite Hubspot 106

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? A whopping 4.74

Social Media 77

Social Media HootSuite Marketing Social Networking 77

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? 17 top social media video tips These 17 social media video marketing tips and production tricks are bite-sized wins you can implement today. These algorithms mimic other search engines, like Google. Source: Hootsuite Labs 8. Download the free guide now.

Video 107

Video Social Media Tips HootSuite 107

Hootsuite

DECEMBER 8, 2022

The benchmark is essentially the norm for social media marketing success. Fortunately, Hootsuite Analytics has a built-in social media benchmarking tool that allows you to compare the performance of your social accounts against the average of brands in your industry with just a couple of clicks. Profile reach. Audience growth rate.

Social Media 121

Social Media HootSuite Real Estate How To 121

Sherrilynne Starkie

JANUARY 8, 2018

Interpret social media data and web analytics, identify thought leadership content, identify influencers, search engine research. Search Engine Optimization Organic search is the main driver of web traffic and building domain authority will push your site to Google Page One. Analysis Turns data into actionable insight.

Skills 334

Skills Social Media Sysomos Diagrams 334

Bill Hartzer

SEPTEMBER 30, 2014

We’ve always thought of Twitter as a social media site to connect with others and see their Tweets. But did you know that there a lots of people on Twitter who are looking for products and services that you may offer? Sure, you could search Twitter manually for all sorts of questions. There’s a better way.

Software 144

Software Real Estate Twitter Vimeo 144

Ignite Social Media

JUNE 14, 2023

Hootsuite did a small experiment afterwards and found that posts with good captions generated 30% more reach than posts with hashtags. TikTok is also becoming a search engine. Given that, we need to think about in a search engine optimization (SEO) mindset as we create social content.

Hashtag 152

Hashtag Social Media Strategy UGC 152

Hootsuite

MARCH 27, 2023

It’s a question social media marketers have been asking since the dawn of time — well, since the dawn of Facebook, at least — but we’re here to help. The Hootsuite team analyzed thousands of social media posts on TikTok, Facebook, Instagram, Twitter, and LinkedIn to see if certain days and times universally get more engagement than others.

Social Media 124

Social Media HootSuite Statistics LinkedIn 124

Hootsuite

MARCH 22, 2023

Social media SEO should be part of any ambitious marketer’s repertoire, but today, we’re diving into Facebook-specific tactics. Bonus: Download a free social SEO checklist and follow pro tips for Facebook, Instagram, TikTok, YouTube, Twitter, and LinkedIn to get your posts seen by more people. What is Facebook SEO?

SEO 111

SEO HootSuite Facebook URL 111

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? 17 top social media video tips These 17 social media video marketing tips and production tricks are bite-sized wins you can implement today. These algorithms mimic other search engines, like Google. Source: Hootsuite Labs 8. Download the free guide now.

Video 75

Video Social Media Tips HootSuite 75

Hootsuite

MARCH 2, 2020

We’ve rounded up the most important Pinterest stats, including proprietary data from Pinterest itself, so you can see how your marketing efforts measure up in 2020. Here are the Pinterest stats you’ll want to pin to your next marketing vision board. That doesn’t mean marketers should forget about men. How many of them are yours?

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Statistics Marketing HootSuite Advertising 145

Saying It Social

FEBRUARY 26, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Why Hootsuite is BAD for Facebook Pages and is KILLING the Ability for Your Messages to go Viral 8.26.10 UPDATE The people spoke, and Hootsuite listened!! vs hootsuite is the ability to schedule posts. No good for you.

HootSuite 123

HootSuite Ping.fm Facebook StumbleUpon 123

Hootsuite

SEPTEMBER 10, 2019

So, what’s an aspiring content marketer to do? Bonus: Download a free guide that reveals how to increase social media engagement with better audience research, sharper customer targeting, and Hootsuite’s easy-to-use social media software. For example, you could use it to search the Hootsuite website straight from Google.

Research 111

Research Social Media HootSuite Tips 111

Hootsuite

OCTOBER 26, 2022

In digital marketing, SEO stands for search engine optimization. Social networks are not technically search engines — but they all have search bars. Social platforms are incorporating ever more features of traditional search engines to help match users with the content they want to find. Twitter SEO tips.

SEO 104

SEO Social Media How To HootSuite 104

Hootsuite

JUNE 13, 2022

Knowing what is happening in the market and how your company stacks up can help you stay ahead. Maybe your brand owns the conversation on Twitter but doesn’t show up on Facebook. If you’re calculating this for social, you can gather this data using Hootsuite Insights. It tracks what people say about your competitors , too.

Social Media 144

Social Media How To HootSuite Metrics 144

Hootsuite

JULY 17, 2023

Whether you’re a solo creator, part of a small marketing team, or tackling social at the enterprise level, there are plenty of social media tools out there for you to add to your tech stack. Helps you prove ROI Social media has proven itself as a critical component of any marketing strategy. Plans start at $99 per month.

Social Media 71

Social Media Tools HootSuite Price 71

Hootsuite

JUNE 17, 2019

With more than two million monthly advertisers on Instagram, marketing with dull tools is not just a waste of time—it’s a competitive disadvantage. Here are 28 tools that will help you harness Instagram’s full marketing power. Here are 28 tools that will help you harness Instagram’s full marketing power. Hootsuite Analytics.

Instagram 111

Instagram Tools HootSuite Hashtag 111

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more.

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B2B Social Media Tools Tips 98

Hootsuite

FEBRUARY 20, 2020

Social media statistics are a key ingredient in any social media marketing strategy. Twitter statistics. Download the complete Digital 2020 report to learn where to focus your social marketing efforts and how to better target your audience. 72% of B2B marketers who use paid channels online used paid social in 2019.

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Statistics Social Media Marketing YouTube 145

Hootsuite

MAY 3, 2021

If you’re sending any traffic at all to your web properties from your social accounts, UTM codes should be a critical part of your marketing toolkit. UTM tags provide three key benefits: They help you track the value of social marketing programs and campaigns and measure ROI. Examples: facebook, twitter, blog, newsletter, etc.

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Sample Code Social Media HootSuite URL 145

Hootsuite

FEBRUARY 27, 2023

Like most social networks, LinkedIn has a search engine and an algorithm , meaning you’ll be competing for attention with other businesses using the platform. Bonus: Download a free social SEO checklist and follow pro tips for Facebook, Instagram, TikTok, YouTube, Twitter, and LinkedIn to get your posts seen by more people.

SEO 110

SEO LinkedIn Tips URL 110

Hootsuite

AUGUST 22, 2023

In all seriousness, social SEO is newer than traditional search engine optimization, so there are still a lot of unknowns. Bonus: Download a free social SEO checklist and follow pro tips for Facebook, Instagram, TikTok, YouTube, Twitter, and LinkedIn to get your posts seen by more people. That’s between you and the internet.)

SEO 90

SEO Social Media HootSuite Instagram 90

Hootsuite

JUNE 11, 2020

If you’ve already been spending time fine-tuning your YouTube marketing strategy , you’re probably familiar with most of these formats, by virtue of having seen them in action. This makes sense when we remember that YouTube is as much a search engine as a social platform.). Non-skippable in-stream ads (including bumper ads).

YouTube 145

YouTube Marketing Campaign Guidelines 145

Hootsuite

AUGUST 20, 2021

YouTube tags help search engines find and index your videos more easily, which increases visibility in organic search results — even outside of YouTube (e.g. For example, “road trip” is less broad and has higher chances of ranking well in search engine results than “vacation.” on Google). Include synonyms.

YouTube 144

YouTube How To HootSuite Trends 144

Hootsuite

MAY 3, 2023

Like most search engines and social networks, YouTube uses a variety of elements to determine the placement of your video in search results. SEO stands for “search engine optimization” and is typically used for Web pages that want to rank in search engines like Google. YouTube videos can rank in search engines like Google, too!

SEO 112

SEO YouTube Embedding Hashtag 112

Hootsuite

JUNE 29, 2020

Hootsuite apps that help. Manage your Google My Business presence along with your social media activity in Hootsuite. Connect Zendesk Pro to your Hootsuite dashboard to monitor and manage your social media channels and support tickets simply and efficiently. Your website is your engine. Hootsuite apps that help.

Small Business 144

Small Business HootSuite Public Domain Syndication 144

Hootsuite

JANUARY 13, 2021

To help you crack the social media acronym code, we’ve collected the top social media acronyms, initialisms, and abbreviations every marketer should know. TW: Twitter. On Twitter, Facebook, Instagram, and LinkedIn, users can “slide into” someone’s DMs by sending a private message. Or GOAT was literally, well, just a goat.

Social Media 145

Social Media List HootSuite Content management systems 145

Hootsuite

AUGUST 2, 2022

In 2017, Twitter doubled its tweet character limit from 140 to 280 to help make writing on the platform easier. Long day, long Twitter thread. Research by Track Social corroborates these findings: Twitter hashtags length: 6 characters. Twitter experts recommend keeping the keyword under 6 characters.”. Profile Bio 160.

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Platform Social Media Hashtag HootSuite 139

Hootsuite

DECEMBER 10, 2019

But as a visual search engine and “ productivity tool for planning your dreams ,” it’s also a lot more than that. How to multitask and use Pinterest with Hootsuite. These are some of the top reasons Pinterest marketing may be right for your company. It ranks ahead of Twitter, LinkedIn, Whatsapp, and Snapchat.

Strategy 145

Strategy How To HootSuite Groups 145

Hootsuite

FEBRUARY 9, 2023

Social media design is the practice of creating visuals for social media platforms such as Instagram, Facebook, TikTok, Twitter, and more. Look at your audience analytics or the demographics of your desired market, and factor them into your creative process. What is social media design? All social videos should include captions.

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Feed Feedly Social Media Tips 115

Hootsuite

JANUARY 13, 2022

But a bit of reverse engineering can go a long way. Analyze the Search Engine Results Page (SERP) for each keyword. Our “How to Use Hootsuite in 13 Minutes” video is one of our most popular to date. Use a tool like Hootsuite for YouTube. GIFs are a fun way to promote YouTube videos on Twitter. Is it entertaining?

YouTube 144

YouTube How To HootSuite Metadata 144

Kikolani

SEPTEMBER 24, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup and a new search engine news community on kikolani.com. The importance of a content marketing playground – creating a stage where no one is watching to build up your creativity. Is marketing your business on Facebook effective ?

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Mashup Resources Engineering Communities 121

Hootsuite

MARCH 31, 2020

How the Twitter Algorithm Works. Specialized analytics programs like Hootsuite Analytics can provide more in-depth information and reports that include metrics such as team performance and social ROI. How to Use Twitter Analytics: The Complete Guide for Marketers. Blocked Twitter users won’t be able to add you to lists.

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List Social Media HootSuite URL 145

Hootsuite

JULY 21, 2020

And when you consider the fact that YouTube is the world’s second largest search engine , you’ll understand why the site offers some of the best ways to expand your audience and build engagement. Twitter video metrics. According to Twitter, tweets with videos receive 10x more engagement than tweets without them.

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Metrics Platform Video HootSuite 144

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

Hootsuite

APRIL 1, 2021

Learn more in our post on how to use YouTube for marketing.). Titles are the first thing users see, but they also help the search engine understand what your videos are about. Make sure to add a category or two to help the search engine put your videos in front of the right audience. Step 3: Customize your YouTube channel.

YouTube 145

YouTube Brands How To HootSuite 145

Kikolani

MARCH 18, 2013

This week, I had the privilege of taking a new Twitter tool for a spin. Nestivity (currently in beta) takes your Twitter engagement to a whole new level by encouraging people to engage in conversations and making those conversations easy to follow by placing them in a threaded discussion form. Build your Twitter following.

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Engagement Twitter Klout How To 167