Thu.Jan 18, 2024

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Define Your Business Category

Jon Loomer

It may be beneficial to define your Business Category in your ad account settings. When you do this, Meta says “Your business category helps us understand your ad account and ensure you have access to the right features, guidance, and support.” I don’t know exactly what that covers and what it means for features, but it seems like a good idea to get this completed.

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TikTok Outlines its Election Integrity Measures Ahead of Coming Polls

Social Media Today

With various nations headed to the polls in 2024, TikTok is looking to get ahead of the next wave of information tactics.

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Social Media Marketing for Beginners: 10 Tips

Hootsuite

Your mind is ready. Your body is ready. It’s time to take your first steps into social media marketing. And we’re here to say that we couldn’t be more proud of you. More than 4.95 billion people are social media users. Worldwide, social users spend almost two and a half hours on social platforms each day. No matter your industry—accounting, consulting, dog-food manufacturing, wig-weaving—this is a captive, active audience that your brand can’t afford to ignore. ( Find more eye-popping stats abou

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TikTok Outlines Its Election Integrity Measures

Social Media Today

With various nations headed to the polls in 2024, TikTok is looking to get ahead of the next wave of information tactics.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Power of Goal Setting: Defining Objectives for Your SMB Marketing Strategy

The Social Media Hat

Craft a robust SMB marketing strategy through goal setting and expert guidance. The post The Power of Goal Setting: Defining Objectives for Your SMB Marketing Strategy appeared first on The Social Media Hat.

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Zuckerberg Says that Meta is Pushing Hard to Lead the AI Future

Social Media Today

Meta CEO Mark Zuckerberg has provided some early notes on the company's expanding AI push.

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More Trending

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Zuckerberg Says Meta Is Pushing Hard To Lead the AI Future

Social Media Today

Meta CEO Mark Zuckerberg has provided some early notes on the company's expanding AI push.

Company 183
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20 Ways To Get More Views on Instagram Reels (These Work!)

Hootsuite

Want to know how to get more views on Instagram Reels? Stick with us, kid. We’re giving out free social media advice that doesn’t involve black-hat techniques (we look better in white, tbh), get-rich-quick schemes (tried, failed), or snake oil (not good for the snakes). We’re breaking down the best practices social media managers, creators, and Instagram pros use to get those reel view gains!

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YouTube Says That its Thumbnail A/B Testing Option is Coming Soon

Social Media Today

Thumbnail A/B testing could provide a big boost to your video performance.

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I Tried LinkedIn Premium as a Creator — Here’s My Honest Review

Buffer Social

It’s not the first time I’ve tried out LinkedIn Premium — but it is the first time I’m approaching the platform’s paid subscription as a creator.  While actively hunting for my new role in early 2023, I took advantage of the free trial of LinkedIn Premium, then extended it for another few months. As a job seeker, the benefits were great — the platform recommended jobs I would be a top applicant for and allowed me to reach out to hiring man

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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LinkedIn’s Rolling Out a New Sponsored Post Option To Maximize Content Benefits

Social Media Today

A new consideration for your LinkedIn posting process.

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What Is an Everything App? Complete Guide to Super Apps

Hootsuite

An everything app is the everything bagel of the app world. It’s got a little bit of everything you need to run you day-to-day life, all wrapped up in a single (delicious?) package. These apps include tons of popular features and are essential in the daily lives of millions of users worldwide. While they may not have taken off in North America yet, apps like WeChat , Line , and KakaoTalk have millions (or even billions) of users across Asia who rely on them for everything from groceries to

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Reports Suggest That Reddit Will Launch its IPO in March

Social Media Today

Reddit has been working towards an initial public offering for years.

Reddit 185
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Stanley’s Social Media Strategy: Influencer-Driven Marketing Reinvention

Keyhole.co

Most of us are familiar with the viral Stanley bottles, a line of patented steel vacuum flasks. This brand has a legacy of around 111 years and has seen steady success with outdoorsy drinkware, food storage, and cookware products. However, when it first introduced the Stanley Quencher 40 oz (1200 ml) in 2016, sales lagged for years. Stanley even stopped stocking the line in 2019.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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LinkedIn’s Rolling Out a New Sponsored Post Option to Maximize Content Benefits

Social Media Today

A new consideration for your LinkedIn posting process.

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How to Go Live on TikTok on PC: Stream Like a Pro from Your Desktop

Sociallyin Insider Blog

If you want to learn how to go live on TikTok on PC , we've covered you. Our guide offers simple instructions, walking you through each step to ensure a captivating live broadcast experience. With this setup, you can easily engage with your followers in time, all from the comfort of your PC.

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YouTube Says Thumbnail A/B Testing Option Is Coming Soon

Social Media Today

Thumbnail A/B testing could provide a big boost to your video performance.

YouTube 178
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How to Go Live on TikTok on PC: Stream Like a Pro from Your Desktop

Sociallyin Insider Blog

If you want to learn how to go live on TikTok on PC , we've covered you. Our guide offers simple instructions, walking you through each step to ensure a captivating live broadcast experience. With this setup, you can easily engage with your followers in time, all from the comfort of your PC.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Reports Suggest Reddit Will Launch Its IPO in March

Social Media Today

Reddit has been working towards an initial public offering for years.

Reddit 169
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How To Use The Instagram Link In Bio The Right Way

Keyhole.co

Let’s take a wild guess about where you’re at in your journey: You’ve probably heard about and/or seen Instagram link(s) in bios and are wondering how to leverage those for your own business. After all, those links are known for acting like some type of (social) signal , driving all the traffic back to your websites and ecommerce stores. If that’s the case, then welcome to this article.

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Instagram Launches New ‘Night Time Nudges’ to Get Teens to Shut it Down for the Night

Social Media Today

Another measure to help protect teen users.

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6 Innovative Digital Marketing Tools for 2024

Convince & Convert

2023 was by far the most turbulent year for digital marketing, with generative AI having us all questioning the future of online findability and what we need to do to adapt. 2024 is going to be even more challenging and exciting. Yes, both. Where’s change, there’s also an opportunity. Generative AI will make buying journeys even more unpredictable but it also provides marketing opportunities we have never seen before.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Instagram Launches Nighttime Nudges To Get Teens To Shut It Down for the Night

Social Media Today

Another measure to help protect teen users.

Instagram 190
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The Economics of Fandom: How Brand Dedication Drives Revenue

Convince & Convert

I know, I know we’ve all made fun of fangirls in the past. But if there’s anything we’ve learned from the Swifties last year, it’s that they (we) are powerful. And we take some serious action. According to Pollstar , Taylor Swift’s Eras Tour grossed over $1 billion — $1,039,263,762 — making it the single highest-grossing trek of all time and the first tour ever to cross the 10-digit threshold.

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