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SPIN SUCKS MAY 23, 2012 Social Media to Replace Traditional Media Says CEO Study Four years ago, I was invited to do my very first webinar. It was for Vistage and it launched my speaking career. I’ll never forget the very fist speaking engagement I did for them. It was in Washington, D.C. was 30 minutes late to the meeting because I got lost and traffic was worse than I expected. Then, when I arrived, they didn’t have a projector or screen. And you know what? | | GET SOCIAL PR MAY 23, 2012 Three More Benefits of Long Tail Keywords Late last week I wrote a post about long tail keywords on The Author’s Lounge. In that post, I get thorough in my explanation about the long tail primarily because the clients I work with don’t have a much social media savvy as those reading this blog. Nonetheless, I do have over colleagues writing some really good stuff there. Here are three posts I find incredibly inspiring, insightful and well-written: Does Publicity help Garner Sales? the Mousetrap Analogy. Social Media Q & A: What is Appropriate to Post on Social Networks? Google indexes your stuff for search. | JUGNOO MAY 23, 2012 2012 – The Year of Social Media Filtering and Syphoning ?. 2011 was an interesting time in the evolution of social media. It was the year that many people got used to the real-time statusphere. It was the year that location-based social software really started to socially map out the “real world” and encourage face-to-face connections. There was a ton of positive hype and emotion about social media. Some of it was justified. lot of it was overblown. | | | | | | | | | -
SOCIALFISH | WEDNESDAY, MAY 23, 2012 Can We Wait 3 to 5 Years for Change? McKinsey Quarterly has an interesting article about the adoption of social technologies in business (you have to create a free account to read the whole thing). Honestly, the graphs and charts about social media use didn’t interest me that much (though it’s good to have some solid data in those areas), but the very last page interested me the most, because it talked about how our organizations are changing as a result of the adoption of social media. This is obviously a core theme in Humanize. 35% said that the boundaries between customers, employees, and vendors were going to blur. MORE >> -
SHIFT DIGITAL | WEDNESDAY, MAY 23, 2012 The Ultimate LinkedIn Profile Cheat Sheet LinkedIn is the social network for business professionals and networking. With over 135 millions members to date, it’s one of the most popular social networks to date. Are you using it to its fullest potential? While we hear a lot about Facebook and Twitter for lead generation, LinkedIn can be just as good, if not better, if you spend a little bit of time optimizing your profile. Because of my background in the legal realm, I’ve helped hundreds of professionals with their profiles, now it’s your turn! Here is the ultimate cheat sheet for creating your LinkedIn profile: 1. MORE >> -
SPIN SUCKS | WEDNESDAY, MAY 23, 2012 Building Trust Behind a Company’s Social Media Account Today’s guest post is written by Mat Powers. . We never really think about who is behind the social media accounts of our favorite companies. It’s not as if the real Old Spice guy is sending out tweets…. Collegiate athletes do more than play basketball, they also learn math and kissing techniques that can’t be found in the private sector”. Can I promise that this new wallpaper will not cause your computer to erupt into flames, helicopters and hotdogs? Nope.”. A new pad device was just announced. Many are also asked to interact and try and stir up conversation. The Horror Story. MORE >> -
SOCIALFISH | WEDNESDAY, MAY 23, 2012 HIP Network Live Chat #HIPMAY23 The HIP Network Hybrid Event “ Understanding Meetings Cost in the New Reality ” is happening today from 2:30 – 6:00 pm ET. Follow along here! If you can’t see the CoverItLIve window below, click here.). Mark Your Calendars Social Learning MORE >> -
SMTHREE | WEDNESDAY, MAY 23, 2012 The Social Network With all the hype surrounding Facebook’s public offering, GM’s decision to stop Facebook advertising and the countless articles pointing out how abyssmal click through rates are – we tend to lose sight of the value Social Media provides for marketing. The folks at Pew Internet have provided us with this reminder. While the data may almost three months old, even the change-at-the- speed-of-light nature of the Internet can’t devalue these numbers. typical or median user can reach over 31,000 people. That is staggering. You are receiving an actual endorsement from them. MORE >> -
- 10 Digital PR Tips for Earned Media PROACTIVE REPORT | WEDNESDAY, MAY 23, 2012
- Want Success on Social Media? You’ll Need Tradition Too ONE SOCIAL MEDIA | WEDNESDAY, MAY 23, 2012
- Do We Really Need Likes? GEOFF LIVINGSTON | WEDNESDAY, MAY 23, 2012
- If Linkedin Had Been Invented In The 80s FIREBELLY | WEDNESDAY, MAY 23, 2012
- 7 Tips For Getting More Donors WAXING UNLYRICAL | WEDNESDAY, MAY 23, 2012
- How Big Will the Internet Be in 2015? (And How Can We Prepare?) ENGAGE | WEDNESDAY, MAY 23, 2012
- How to Get Better Results with Your List Posts PUSHING SOCIAL | WEDNESDAY, MAY 23, 2012
- 9 Easy Steps How to Generate Business Leads on Google+ INBLURBS | WEDNESDAY, MAY 23, 2012
- Social Business Intelligence: Wisdom from the Outside-In BUZZ MARKETING FOR TECHNOLOGY | WEDNESDAY, MAY 23, 2012
- Pinterest For Business To Business: Interview With Joel Windels of Brandwatch DIVA MARKETING BLOG | WEDNESDAY, MAY 23, 2012
- Uncommon uses for business cards JEFF ESPOSITO | WEDNESDAY, MAY 23, 2012
- Using the Customer’s Knowledge Gap KYLE LACY | WEDNESDAY, MAY 23, 2012
- 8 Reasons Why Customers Are More Than Just Buyers ENGAGING BRAND | WEDNESDAY, MAY 23, 2012
- Leveraging the Social Web to Spread Awareness and Drive Business KIKOLANI | WEDNESDAY, MAY 23, 2012
- Why trust grows your business IMAGINE YOUR REALITY | WEDNESDAY, MAY 23, 2012
- Are Mobile Apps The Future Of Online Marketing? SMALL BUSINESS MAVERICKS | WEDNESDAY, MAY 23, 2012
- Create a Mail Merge from Existing Excel List IDACONCPTS | WEDNESDAY, MAY 23, 2012
- 5 Lessons Steve Jobs Could Teach You About Creating a Popular Blog PROBLOGGER | WEDNESDAY, MAY 23, 2012
- 9 Yardsticks for Evaluating Your Career Success BRASS TACK THINKING | WEDNESDAY, MAY 23, 2012
- Fly the Friendly Skies…unless you have kids #United SOCIALNOMICS | WEDNESDAY, MAY 23, 2012
- Case: The Swedish Army Makes You Think outside The Box – from within The Box! MINDJUMPERS | WEDNESDAY, MAY 23, 2012
- Use Email to Post to Your WordPress.org Blog PROBLOGGER | WEDNESDAY, MAY 23, 2012
- Infographic: Pinterest Best Practices FIREBELLY | WEDNESDAY, MAY 23, 2012
- Abandonment Issues – What To Do with Content Archipelagos CONVINCE & CONVERT | WEDNESDAY, MAY 23, 2012
- Working in Social Media really IS complicated…. From Buddy. DIGITAL DIVA | WEDNESDAY, MAY 23, 2012
- Knowing The Worst Members, Not The Best FEVER BEE | WEDNESDAY, MAY 23, 2012
- Insights on How Manufacturing Can Have a Competitive Edge TRADESMEN INSIGHTS | WEDNESDAY, MAY 23, 2012
- Get Your Company LinkedIn MY CREATIVE TEAM THINKING | WEDNESDAY, MAY 23, 2012
- Tom Hulme at TED: Desigining for Emergence DIGIGEN | WEDNESDAY, MAY 23, 2012
- Guest Post- How to Increase Your Exposure By Defining Your Goals CHRIS BROGAN | WEDNESDAY, MAY 23, 2012
- TEDxHairdressers DIGIGEN | WEDNESDAY, MAY 23, 2012
- SAP: Maybe not a crisis communications case study SOCIALIZED | WEDNESDAY, MAY 23, 2012
- The Social Network SMTHREE | WEDNESDAY, MAY 23, 2012
- "The 4 P’s are still with us, it’s just that they are a little more complicated in." DIGITAL DIVA | WEDNESDAY, MAY 23, 2012
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