Jon Loomer
DECEMBER 6, 2023
I recently discussed the four most important factors that impact Meta advertising results. It’s only natural that we follow that up with the most overrated. This post is necessary. Far too many advertisers waste their time on these three things when the impact of their efforts is often negligible. You should be focusing on those four primary items instead.
Convince & Convert
DECEMBER 6, 2023
Did you know 61% of customers are ready to walk away after just one unpleasant customer service experience? This leaves no doubt that your company’s success largely depends on your customer support. And it’s exactly why you should focus on providing holistic customer service through social media. On social media, most customers just want to be heard and understood.
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Jon Loomer
DECEMBER 6, 2023
The Performance Goal is central to your ad strategy. There may not be a more important step when creating a campaign… You determine this in your ad set. The Performance Goal is the action you want most. It’s how you measure success. It’s also how Meta will measure success, and it impacts how your ads are delivered. Examples are things like conversions, leads, ThruPlays, link clicks, and landing page views.
Social Media Today
DECEMBER 6, 2023
A heap of new generative AI features are coming to Facebook and IG.
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Sprout Social
DECEMBER 6, 2023
Every member of a procurement team is more than just a professional—they’re people. Parents, pickleball players, podcast enthusiasts—and those are just the P’s. On and off the clock, they research potential purchases just as everyone else might. There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience.
Social Media Today
DECEMBER 6, 2023
Pinterest's annual trend report is based on key discovery trends and user behaviors in the app.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Social Media Today
DECEMBER 6, 2023
The new page will share tips and notes on how to maximize your LinkedIn presence.
Writtent Blog
DECEMBER 6, 2023
If you’re a small business or new startup, you don’t have money to waste on expensive advertising like your bigger competitors can. To compete on the same level but with a smaller budget, you have to market smarter. Start by brainstorming with your business partners and connections to come up with several cheap outside-the-box marketing tricks. This method produces ideas that are tailor-made for your business and already incorporate your key values and message. 60+ Creative Marketing Ideas For S
Social Media Today
DECEMBER 6, 2023
Some handy updates for LinkedIn's newsletter creation tools.
WebInKnow
DECEMBER 6, 2023
I love this quote from Kim Gordon, founding member of the band Sonic Youth: “ People pay to see others believe in themselves ”. Gordon, as one of the early women of rock and roll, is a role model for a generation of women.
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A beginner's guide to social media automation tools and getting automation right.
Social Media Today
DECEMBER 6, 2023
Default encryption finally comes to Messenger, after five years of development.
BeingOptimist
DECEMBER 6, 2023
Azure is a cloud computing platform from Microsoft. The platform offers access to cloud computing and related services. Companies can order virtual machines, object storage, or content delivery networks (CDNs). Azure services also include cloud enterprise solutions not only from Microsoft but also from other developers. Here we offer a more in-depth overview of Microsoft Azure.
Social Media Today
DECEMBER 6, 2023
The new page will share tips and notes on how to maximize your LinkedIn presence.
BeingOptimist
DECEMBER 6, 2023
Today, we have an exciting journey ahead as we delve into two crucial topics that are at the forefront of our digital era: strong encryption, secure file transfer, and the sensitive nature of data. Therefore, in this exhaustive research, I will untangle the complexities surrounding secure file transfer systems, expounding on recent developments on how one should safeguard transmitted information safely using the most efficient measures.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Social Media Today
DECEMBER 6, 2023
Some handy updates for LinkedIn's newsletter creation tools.
Tweaklibrary
DECEMBER 6, 2023
Windows PCs are full of advanced features; however, PC and data security has always been a concern. Various methods have been employed to manage and deploy robust security on Windows. One of them is to use Microsoft Defender SmartScreen. Windows Defender SmartScreen stands out as a significant solution to address a variety of security concerns. Let’s explore more about it!
Social Media Today
DECEMBER 6, 2023
Default encryption finally comes to Messenger after five years of development.
Buffer Social
DECEMBER 6, 2023
Anyone trying to grow a personal brand online eventually has to choose which social media platforms to focus on and why. For me, it was LinkedIn and X (formerly Twitter). Since then, I’ve been posting, engaging, commenting, sharing, messaging, and interacting on a near-daily basis — slowly but steadily attracting my tribe of B2B marketers.
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Social Media Today
DECEMBER 6, 2023
A heap of new generative AI features are coming to Facebook and IG.
Social Media Today
DECEMBER 6, 2023
Pinterest's annual trend report is based on key discovery trends and user behaviors in the app.
Social Media Today
DECEMBER 6, 2023
The latest trends of note for marketers, as identified by TikTok.
Social Media Today
DECEMBER 6, 2023
The big trends among YouTubers for the year.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Social Media Today
DECEMBER 6, 2023
Can you remember all of the key TikTok trends of 2023?
Social Media Today
DECEMBER 6, 2023
Can you remember all of the key TikTok trends of 2023?
Social Media Today
DECEMBER 6, 2023
The latest trends of note for marketers, as identified by TikTok.
Social Media Today
DECEMBER 6, 2023
The latest trend insights from Reddit.
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Discover just how easy it is to boost SEO with social media.
Social Media Today
DECEMBER 6, 2023
The big trends among YouTubers for the year.
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