Facebook Advertising Costs Less And Works Better In Mexico, Turkey, India and Italy (Research)
The Realtime Report
AUGUST 15, 2012
The resulting report includes fun stats for countries from Austria (mobile phone penetration of 146%!) Average cost per click (CPC). It also had the lowest cost per click, with a CPC of only 19 cents, followed by Turkey (25 cents) and India (33 cents). Average click-through rate (CTR). cents, and Brazil at 13 cents.
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