Bill Hartzer

AUGUST 21, 2012

– Provide strategic management of paid search campaigns against defined success metrics for various brands and categories. – Experience with major search engines and paid search networks (Google, Yahoo, Bing, Facebook). – Google AdWords certified a plus. – Google AdWords certified a plus.

Engineering 109

Engineering Paid Search CPA CPM 109

Kikolani

MARCH 11, 2013

Rank Tracker – Our Rank Tracker allows you to check, track, and monitor where your site lands in Google, Yahoo, and Bing. Keyword Research – Use this to see estimated global searches, exact searches in the US, CPC, and estimated value based on the CPC and number of searches in the US. SEO Campaign Management.

SEO 167

SEO Tools Analysis CPC 167

Keyhole.co

OCTOBER 26, 2022

From Facebook metrics to Twitter metrics, to Youtube metrics and Instagram metrics, what should you be tracking? Are these metrics performing up to your standards? Let’s take a look at 9 metrics that every company should be measuring right now and the best tools to use. Google Analytics.

Metrics 98

Metrics Social Media Tools Sentiment 98

Keyhole.co

MAY 12, 2023

Let’s take a look at some of the most popular methods: Social media monitoring tools: They allow you to track a set of keywords on popular social media platforms like Twitter, Facebook, and other platforms. Google Alerts Google Alerts is a free online tool by Google to monitor the web for specific keywords or phrases.

Tools 52

Tools Strategy Marketing Analysis 52

Keyhole.co

APRIL 26, 2023

From Facebook metrics to Twitter metrics, to Youtube metrics and Instagram metrics, what should you be tracking? Are these metrics performing up to your standards? Let’s take a look at the 9 metrics that every company should be measuring right now and the best tools to use. It counts mentions.

Metrics 52

Metrics Social Media Tools Sentiment 52

Convince & Convert

FEBRUARY 17, 2017

From my view as a player in the video production and distribution game, I can tell you: Facebook video ads are your best bet. To illustrate, by the end of 2015, Facebook was seeing about 8 billion video views per day. Use Facebook Lead Ads. This ad format is utilized less than the CPC campaigns, but it’s a marketing goldmine.

Video 143

Video CPC Facebook Strategy 143

Keyhole.co

JUNE 30, 2021

Hardly anything defined Facebook success more than access to its users’ data and the capability to turn it into advertising dollars. The following five metrics defines data quality: Accuracy: the data should correctly reflect facts. For example, we all know about Google Analytics and Search Console to get the SEO data on the websites.

Data 108

Data Social Media Strategy CPC 108

Keyhole.co

MARCH 1, 2023

Hardly anything defined Facebook’s success more than its access to user data and its capability to turn it into advertising dollars. The following five metrics define data quality: Accuracy: the data should correctly reflect facts. Data is the new oil. In its recent update, iOS 14.5,

Data 52

Data Social Media Strategy CPC 52

Jon Loomer

FEBRUARY 17, 2017

I host a near-monthly free webinar called the Keys to Success, where I break down the details of when Facebook advertising does and does not work. But I wanted to summarize the primary factors that lead to success (and failure) of facebook ads. Facebook ads are incredibly powerful, but they aren’t magic.

Advertising 167

Advertising Facebook CPC CPM 167

Hootsuite

MAY 17, 2021

Social media KPIs are measurable metrics that reflect social media performance and prove social’s ROI for a business. Social media KPIs are the metrics used to determine if a business’s social media marketing strategy is effective. For example, do you hope to increase the brand’s Facebook follower count by 500 in the next month?

Social Media 145

Social Media HootSuite Metrics CPC 145

agora pulse

MARCH 24, 2020

For example, how Facebook ranks posts is different than how, say, Instagram’s feed work.) More info about algorithms: Google’s BERT Update: Embracing Customer-Centric Conversational Marketing. More info about analytics: Social Reporting Metrics That Really Matter. CTR is the metric that lets you know.

Social Media 94

Social Media Social Media Management Meme Hashtag 94

Hootsuite

AUGUST 17, 2020

For instance, Facebook’s CPC went down from 11 cents to 9 between January and March alone. Just a year before that, Hootsuite’s own numbers had CPC averaging around 40 cents. For instance, on Facebook in late 2019 organic reach was down 2.2%, meaning that the average organic reach for a Facebook post is about 5.5%

Organization 145

Organization Social Media Strategy How To 145

Akamai Marketing

NOVEMBER 1, 2011

We’ve been talk A LOT about social media analytics, metrics and measurement here on this blog. Social Media Metrics and ROI for You. CPC: Cost per Click advertising is still a highly effective way to drive traffic to a website, but how does social media compare? What we can measure for social media ROI.

ROI 161

ROI Social Media CPC Metrics 161

Pam Hughes

OCTOBER 27, 2021

This is why it’s critical to rank on the first page of Google — if your site appears on page two or beyond, you’re practically invisible. The top 3 Google search results get 75.1% Google Pagespeed Insights. Google Pagespeed Insights checks the speed and usability of your site on multiple devices. Google Analytics.

SEO 65

SEO Tools Brands Analysis 65

Viper Chill

DECEMBER 3, 2009

I still think it is an interesting metric though so I’m happy to monitor it here. I also ran a small experiment that meant I paid people with over 500 Facebook friends $10 to post a link to my RSS feed. I installed click tracking on this and my CPC (Cost per click) worked out at $1 which is awfully high. Reply Karol K.

Report 45

Report Alltop Case Study Adsense 45

Keyhole.co

SEPTEMBER 1, 2022

Finally, tracking your social media metrics helps prove the value of your social media channels and digital marketing strategy to your boss or your clients. Hot tip: These KPIs, like growth rate, are often vanity metrics. Here are the social media engagement metrics : Likes, Reactions, etc.: And now, the lead-generation metrics.

Social Media 59

Social Media Metrics CPC Template 59

Hootsuite

JUNE 13, 2022

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. It’s a great metric to focus on if you’re looking to increase brand awareness or sales. Maybe your brand owns the conversation on Twitter but doesn’t show up on Facebook.

Social Media 144

Social Media How To HootSuite Metrics 144

Webbiquity SMM

DECEMBER 1, 2015

Eights years after social media marketing became a trending topic , marketers still struggle with tactics and metrics. And ongoing changes by Facebook and other social networks that result in lower organic reach render many of yesterday’s effective marketing tactics far less useful today. Image credit: Buffer. eMarketer ).

Social Media 100

Social Media Social Networking Real Estate CPC 100

Convince & Convert

APRIL 19, 2012

Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%). Google+ made their profile pictures bigger. Oh, and guess what, a couple days later Facebook made their profile pictures bigger. Listen Now.

CPM 118

CPM Advertising CPC Compete 118

Pixlee

NOVEMBER 22, 2021

In July 2021, TikTok became the first non-Facebook app to reach 3 billion downloads globally, and as of September 2021, the app had an active user base of 1 billion users. Biddable ads are available for purchase in the form of cost-per-click (CPC), cost per thousand impressions, and cost-per-view. Ad Details. Bidding and Optimization.

Campaign 52

Campaign UGC How To CPC 52

Razor Social

DECEMBER 21, 2016

Google Analytics. If we had to suggest only one tool to help you track the effectiveness of your campaigns, as well as the performance of your website, it would be Google Analytics. Google Analytics also integrates with AdWords allowing you to measure and optimize your campaigns. Don’t leave home without Google Analytics!

Tools 40

Tools BuzzStream Marketing Template 40

Buffer Social

NOVEMBER 16, 2016

For example, when you are searching on a particular topic on Google, Refind will highlight the relevant links you have previously saved in the search results. Quick tip: Share the graphic on Facebook or Twitter once and the watermark will be removed.). and live video (Facebook Live, YouTube Live, Periscope, Twitch, etc.)

Tools 40

Tools Social Media Curation How To 40

Hootsuite

SEPTEMBER 9, 2020

Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. Moms, meanwhile, love Facebook. Facebook ads. Facebook ads help you achieve one of three broad types of campaign objectives: Awareness: Build brand awareness or increase reach. Targeting teens?

Advertising 145

Advertising Social Media HootSuite How To 145

Hootsuite

MARCH 31, 2020

The AMA concept began on Reddit, but AMAs are now popping up in other social settings, like webinars, Facebook Live, or Instagram Stories. Learn more: How the Facebook Algorithm Works. Learn more : The Beginner’s Guide to Facebook Analytics. The 6 Best Instagram Analytics Tools (And Metrics You Need to Track).

List 145

List Social Media HootSuite URL 145

Hootsuite

JANUARY 13, 2021

FB: Facebook. G+: Google +. On Twitter, Facebook, Instagram, and LinkedIn, users can “slide into” someone’s DMs by sending a private message. Companies, influencers and brand representatives might host AMAs on Twitter, Reddit, or in a Facebook or Instagram live stream. CPC: Cost Per Click. IG: Instagram.

Social Media 145

Social Media List HootSuite Content management systems 145