CoTweet, Marketing and Research - Social Media Informer

Why Looking in the Mirror Make an Ass Out of U and Me

Convince & Convert

DECEMBER 9, 2010

Tweet Believing your customers are just like you – or homogenous in any way – is a psychological bear trap that is difficult for even the savviest marketer or executive to escape. This reliance on our marketing gut is often held up as evidence of wisdom and finely honed instinct. However, research from Forrester, Inc.

CoTweet

CoTweet CoTweet Mobile B2B

Why You’re Pissing Off Half Your Facebook Fans

Convince & Convert

FEBRUARY 22, 2011

The bigger gauntlet for marketers on Facebook is sociological. New research from ExactTarget and CoTweet (clients) called “The Social Break-up&# studied why consumers turn their backs on social and email connections with brands. see previous posts about this research and customer burnout here). Special offers?

CoTweet

CoTweet CoTweet Facebook Real Estate

Why I’m Competing With You. And You. And You. And You.

Convince & Convert

FEBRUARY 17, 2011

This concept was brought into sharp focus for me recently by the new “ Social Break-Up&# research from ExactTarget and CoTweet (clients) that examined why consumer stop engaging with brands in email, Facebook, and Twitter. Are you spending enough on digital marketing? Your Success Breeds My Success. And Vice-Versa.

Compete

Compete CoTweet CoTweet Small Business

Invitation Avalanches, Attention Infidelity, and the Science of the Social Break-Up

Convince & Convert

FEBRUARY 9, 2011

That’s one of my main takeaways from fascinating new research from ExactTarget and CoTweet (clients) called “ The Social Break-Up &# that studies why customers call it quits like Kim Kardashian and boyfriend du jour. And that’s the other part of this research that really shook me up. Attention Infidelity.

CoTweet

CoTweet CoTweet Aggregator Research

10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Organizations have used it for developing programs, marketing efforts, research, and education. Delicious Social bookmarking is a great way to share interesting links that could aid in the development of an idea, education, and/or marketing efforts. Then again, not everyone is familiar with net marketing except Net Marketers.

Crowdsourcing

Crowdsourcing scribd Ustream Social Media

Why You’re Pissing Off Half Your Facebook Fans

Convince & Convert

DECEMBER 27, 2011

One of several posts I based on the outstanding research from my clients and friends at ExactTarget on how we REALLY use social media. The bigger gauntlet for marketers on Facebook is sociological. see previous posts about this research and customer burnout here). This is #4. – Jay). A Downright Scary WTF? Special offers?

Facebook

Facebook Real Estate CoTweet CoTweet

The 10 Social Media Thoughts You Liked Best

Convince & Convert

DECEMBER 29, 2010

There’s a LOT of places you could go to get you social media and digital marketing fix, an d I’m incredibly honored that you choose to spend time here. This was one of my favorites this year, as it was one of the first times I analyzed and interpreted research findings. No frills, no flourishes. Just thanks. She nailed it.

Social Media

Social Media CoTweet CoTweet Statistics

Using Cotweet to Manage Multiple Twitter Profiles

Koka Sexton

AUGUST 17, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Using Cotweet to Manage Multiple Twitter Profiles CoTweet is a Twitter web application that lets anyone manage multiple twitter profile from one easy interface. I came across the application when I was doing some research on tools for social media.

CoTweet

CoTweet CoTweet Twitter Applications

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 22, 2010

Social media marketing is all about potential audience. Social Supports Email in the Interactive Marketing Hub Indeed, email marketing and social media marketing are spiritually and procedurally similar. Email is all about actual audience. Approximately 25% of the time (on average) they will.

Social Media

Social Media Strategy Social CRM Consultant

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

MARCH 3, 2010

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Forrester Research shows that from 2009-2014, U.S. Remember, the most important customer of EVERY company is Google.

Social Media

Social Media Strategy CoTweet CoTweet

Using Cotweet to Manage Multiple Twitter Profiles

Koka Sexton

AUGUST 17, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Using Cotweet to Manage Multiple Twitter Profiles CoTweet is a Twitter web application that lets anyone manage multiple twitter profile from one easy interface. I came across the application when I was doing some research on tools for social media.

CoTweet

CoTweet CoTweet Twitter Applications

Koka Sexton dot Com

Koka Sexton

DECEMBER 20, 2009

Building an Effective Business Profile on Twitter From TwiTip: As the popularity of micro-blogging continues to grow, it’s going to become a tool used by advertisers and marketers. 10 Secrets of the Best Social Media Users From Digital Labz: Here are 10 steps to creating a successful social media marketing strategy.

Case Study

Case Study Wiki Software List

Corporate Social Media Reading List

Koka Sexton

DECEMBER 20, 2009

Building an Effective Business Profile on Twitter From TwiTip: As the popularity of micro-blogging continues to grow, it’s going to become a tool used by advertisers and marketers. 10 Secrets of the Best Social Media Users From Digital Labz: Here are 10 steps to creating a successful social media marketing strategy.

List

List Social Media Case Study Wiki

Koka Sexton dot Com

Koka Sexton

NOVEMBER 21, 2008

Between listing my favorite StumbleUpon Links and adding to that with a post on my all time favorite StumbleUpon Links, and an article on how to use StumbleUpon as a marketing [.] ¬ How NOT to use your Social Media Marketing Manager! StumbleUpon. Use get_bookmarks() instead.

AJAX

AJAX StumbleUpon WordPress Foursquare

Don't burn bridges

Jeff Esposito

SEPTEMBER 1, 2010

The dollars brought in from people who are generally not seen as revenue drivers has given marketers a set of green blinders. Common Misconceptions When many marketers look at social media platforms, they are immediately drawn towards the audience of the site. Facebook for example, has over 500 million users on the site.

CoTweet

CoTweet CoTweet Press Release Company

Ma.gnolia Down - Price For Social Bookmarking

Koka Sexton

JANUARY 30, 2009

Because lots of people are into this thing not only for researching purposes but for their everyday living – earning, shopping, bubbling, sharing ideas and more. How NOT to use your Social Media Marketing Manager! Technology nowadays really spare no one from the temptation of owning or using one. Use get_bookmarks() instead.

Social Bookmarking

Social Bookmarking Price Reddit Foursquare

Paragon Software - My New Disaster Recovery Software Gig

Koka Sexton

JUNE 10, 2009

I am driving the company’s Channel Business Development as well as working with the development team and marketing groups as a Product Manager. How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Software

Software Foursquare WordPress CoTweet

Paragon Software – My New Disaster Recovery Software Gig - Koka.

Koka Sexton

JUNE 10, 2009

I am driving the company’s Channel Business Development as well as working with the development team and marketing groups as a Product Manager. How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Software

Software Foursquare WordPress CoTweet

Twitter for President

Koka Sexton

NOVEMBER 5, 2008

With a market potential like this Obama could move mountains if he asked. Coverage like this is something marketeers would kill for. I personally researched both sides of a large number of the important issues on a multitude of fact checking websites. How NOT to use your Social Media Marketing Manager! Why you might ask?

Twitter

Twitter Foursquare WordPress CoTweet

100% of Marketing Stats Are Made of Numbers

Convince & Convert

JUNE 17, 2011

Guest post by Jeff Rohrs VP of Marketing Research and Education at ExactTarget. Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. I’m now over 250 words in, and I haven’t provided even a single marketing stat. Jay Baer has made a terrible mistake.

CoTweet

CoTweet CoTweet Marketing Fashion

Koka Sexton dot Com

Koka Sexton

NOVEMBER 5, 2008

With a market potential like this Obama could move mountains if he asked. Coverage like this is something marketeers would kill for. I personally researched both sides of a large number of the important issues on a multitude of fact checking websites. How NOT to use your Social Media Marketing Manager! Why you might ask?

Foursquare

Foursquare WordPress CoTweet CoTweet

Becoming the Mayor of Concord - Koka Sexton dot Com

Koka Sexton

AUGUST 29, 2008

I was just surprised he did some research before the post. How NOT to use your Social Media Marketing Manager! Since his site gets a great deal of local traffic, once he posted, I was getting a lot of visitors also. Hey, I’m not going to complain. No offense intended Bill, I should have expected it. Use get_bookmarks() instead.

MySpace

MySpace Domain Name WordPress Foursquare

Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. Customer service?

Social CRM

Social CRM Influencer Klout Social Media

3 Reasons Email is the Coolest Vampire Today

Convince & Convert

JULY 8, 2010

philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. Email may not have the hype machine that other channels have these days, but ask any marketer who’s measured by sales—they couldn’t live without it. A driving force behind the company’s SUBSCRIBERS RULE!

RSS

RSS Research B2B Consultant

4 Reasons the Social Business Evolution Starts Now

Convince & Convert

MARCH 2, 2010

My friends at ExactTarget announced a moment ago that they have acquired CoTweet , the leader in enterprise Twitter management, and will be building a social products lab to add tie-ins for Facebook, YouTube, and other elements of the social communication ecosystem. And the fact that Forrester Research projects social media spend in the U.S.

CoTweet

CoTweet CoTweet Analysis Consultant

Is Your Executive on Twitter?

Koka Sexton

MARCH 24, 2009

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Twitter

Twitter Bazaarvoice Alltop Microsoft

Koka Sexton dot Com

Koka Sexton

MARCH 24, 2009

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Bazaarvoice

Bazaarvoice Alltop Microsoft Foursquare

This Week in Social Media – 7/31/2013

Social Media Marketing

JULY 31, 2013

The secrets of success to building a digital newsroom, the secrets of bureaucracy-free content marketing, Sina Weibo was slow to evolve, Quebec loves Twitter, Pinterest and Google+ are gaining on Facebook, what to do with marketing data and more, it''s This Week in Social Media. These are those links.

Social Media

Social Media Embedding CoTweet CoTweet

Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

SEPTEMBER 20, 2010

A new research study of 1,400 U.S. consumers from ExactTarget and CoTweet (they are clients) called Twitter X-Factors shows that just 5% of Americans follow even one brand on Twitter. Can you imagine an “Illinois Marketing for Dummies&# book? There was no law, edict, or pitchfork-wielding band of angry citizens.

Social CRM

Social CRM Twitter B2B CoTweet

Social Media Informer

Why Looking in the Mirror Make an Ass Out of U and Me

Why You’re Pissing Off Half Your Facebook Fans

Trending Sources

Why I’m Competing With You. And You. And You. And You.

Invitation Avalanches, Attention Infidelity, and the Science of the Social Break-Up

10 Social Media Tools To Help With Your Crowdsourcing Efforts

Why You’re Pissing Off Half Your Facebook Fans

The 10 Social Media Thoughts You Liked Best

Using Cotweet to Manage Multiple Twitter Profiles

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

Using Cotweet to Manage Multiple Twitter Profiles

Koka Sexton dot Com

Corporate Social Media Reading List

Koka Sexton dot Com

Don't burn bridges

Ma.gnolia Down - Price For Social Bookmarking

Paragon Software - My New Disaster Recovery Software Gig

Paragon Software – My New Disaster Recovery Software Gig - Koka.

Twitter for President

100% of Marketing Stats Are Made of Numbers

Koka Sexton dot Com

Becoming the Mayor of Concord - Koka Sexton dot Com

Why Influence Mining is the Next Gold Rush | social crm | Social.

3 Reasons Email is the Coolest Vampire Today

4 Reasons the Social Business Evolution Starts Now

Is Your Executive on Twitter?

Koka Sexton dot Com

This Week in Social Media – 7/31/2013

Is Twitter for Business Even Worth the Trouble | social crm.

Top 1000 Favorite Blogging Links of 2008

Top 1000 Favorite Blogging Links of 2008 - Koka Sexton dot Com

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