Trending Sources

Twitter Introduces Website Conversions Objective

SocialTimes Twitter

With the holiday shopping season  fast approaching, Twitter gave its advertisers an early gift: a new website conversions objective. Senior product manager, revenue Rebecca Resnick said in a blog post that the website conversions objective was released in beta for direct-response advertisers in the U.S.,

Twitter Adds Conversation Ranking, Direct Reply Count to Mobile Apps

SocialTimes Twitter

A feature Twitter introduced on desktop in June 2015  has finally made it way to the social network’s mobile applications. Twitter announced via a Twitter Support tweet (embedded below) that it has added conversation ranking and direct reply count to the replies section of its apps. — Twitter Support (@Support) November 29, 2016. GM7DBEZbJr.

Twitter Needs Stronger Conversations, Not Longer Spam

Geoff Livingston

Barrack Obama types in the first presidential Tweet with Twitter Co-Founder Jack Dorsey watching. The Internet is abuzz about how to fix Twitter. The conversation revolves around the potential expansion of Tweets to as many as 10,000 characters. It’s a bit of a Trojan horse of a conversation. Rare is the conversation or simple reply. Is It Really News?

Is Content More Important than Conversation?

Spin Sucks

Today’s guest post is written by Brian Carter. . I bet you’ve heard plenty about the importance of conversation in social media. But is conversation the most important thing in social media? What’s The Value of Conversation? Few will question the value of conversation. But does conversation improve the bottom line? That’s content marketing.

14 Tips to Generate More Leads, Conversions and Sales Using Twitter

Pam Moore

Twitter is an amazing platform to not only build community and brand awareness but also to generate leads and increase sales! Yes, smart and social savvy marketers know how to generate sales using Twitter. However, to do this you must understand that Twitter is not designed as a spamming platform. You can tap into the power of Twitter ads, Twitter cards, Twitter lists and more.

There is no change without conversation

SocialFish

“If we are to manifest change, we must improve the quality of our conversations.” Cool video Friday] How to keep us safe inside Twitter How Smart Nonprofits Do Blogger Outreach Right The value of collaboration [Cool Infographic Friday] The Ultimate Guide to Creative Commons. You will love this, an Ignite by my friend Stuart Chittenden at HR Reinvention last month.

On Crashing Weddings and Online Conversations

Spin Sucks

Regardless, at my second and much more successful crashing experience, I started off as a fly on the wall. I was extremely patient and strategically listened to various conversations. Well, crashing weddings is exactly like crashing conversations online. You have to understand your audience and strategically monitor multiple conversations. This time, I went alone. know, I know.

Create An Online Conversation

Spin Sucks

We’ve talked about  listening to the online conversation. blogs, Twitter, Facebook, etc.); and. 2) Helped you understand where the people you already do business with are spending their time. Create Your Conversation. That’s actually better news because you have the opportunity to create the conversation vs. joining one that already exists. Listen. 2.

A Little Bit of Conversation. A Lot More Insights.

Waxing UnLyrical

It’s simple – call a few people and have some in-depth, one-on-one conversations. Utilities can easily reach the media through Twitter, but tend to see minimal customer engagement there. By having conversations in addition to examining analytics, we were able to provide our client with insights beyond the numbers. Your goal is to have a conversation, not an interrogation. 3.

Best social media tools bringing conversions to your online store

SocialFish

Not to mention, the whole point of working through social media is to bring in conversions for your online store. Many social tools for boosting conversions litter the internet, so we put together a list of the options that are going to bring you results, fast. Did you know that 30% of Twitter users start thinking and tweeting about holiday shopping before October? Buffer.

Sprout Social & Twitter Are Working Together to Enhance the Social Conversation

Sprout Social

Nowhere is this more critical than when a person reaches out with a customer service inquiry or issue on Twitter which has rapidly become one of the best places for people to talk to businesses. Today, alongside Twitter , we’re announcing plans for two exciting Direct Message features that help agents solve customer service issues  in a more timely manner. Product Updates

From Conversation Company to Optimization Organization

Conversionation

A friend and fellow country-man, Steven Van Belleghem from InSites Consulting , wrote two books, ‘ The Conversation Manager ’ and, more recently ‘ The Conversation Company ’. Steven makes very valid points of how important it is to involve people and facilitate conversations while having a ‘social’ mindset across the organization. Remember when you first signed up on Twitter?

Calling All #Millennials! Help Us Change The Conversation

SocialFish

Jamie Notter and I have been invited to join #MillennialChat, a Twitter chat which brings together young folks to discuss millennial issues.  We’re really looking forward to sharing our ongoing research with them and talking about the four key capacities we’ve defined in When Millennials Take Over. Will you join us for #MillennialChat on Thursday 5/28 at 11 am EST?

3 Quick Ways to Drive Conversions on Pinterest

Convince & Convert

Convertro study indicates that Pinterest drives more revenue per click than Facebook, Twitter, or any other social network.  This means brands that mostly target male audiences can also leverage Pinterest to drive conversions. Users on Pinterest are simply sharing their tastes and preferences, which removes the thinking tension—an integral part of Twitter and Facebook.

Twitter’s enhanced analytics dashboard

Janet Fouts

Twitter has been slowly improving their analytics features for profiles and ads and it’s been very interesting to see. The new analytics dashboard shares top tweets, mentions, Twitter cards and followers on a month by month basis. To find yours, go to Twitter and log in, then click analytics on the drop-down menu under your profile, or just got to analytics.twitter.com.

Agency Leads Must Absolutely Use Twitter

Spin Sucks

We try it all first and take our learnings and apply them to that of our clients. A few weeks ago, a client asked if we should try Twitter Lead Generation Cards  for their business. Just Follow on Twitter? You see the author, a lead at a very well-known firm, thinks those of us who run agencies should only follow people on Twitter—not engage, respond, or even tweet. She agreed.

Understanding Twitter: Best Ways to Tweet

yMarketingMatters

Twitter is a remarkable social media platform for your business. But if you’re new to Twitter it can be more than a little confusing.  An effective Twitter presence starts with understanding how it works. To see your Twitter Home feed, click on Home: . Replies show up in your Twitter Home feed and the Twitter feed of the person to whom you are responding to.

Understanding Twitter: Best Ways to Tweet

yMarketingMatters

Twitter is a remarkable social media platform for your business. But if you’re new to Twitter it can be more than a little confusing.  An effective Twitter presence starts with understanding how it works. To see your Twitter Home feed, click on Home: . Replies show up in your Twitter Home feed and the Twitter feed of the person to whom you are responding to.

Twitter Adds Quick Replies, Welcome Messages to DMs From Brands

SocialTimes Twitter

Businesses on Twitter can now take advantage of two new features for the social network’s direct messages: quick replies and welcome messages. According to Cairns, welcome messages allow businesses to greet users and set expectations for DM conversations even before users send their initial messages. Conversable. Audiense. Conversocial. Dexter. Hobbynote. Lithium Technologies.

Meet 7 Twitter Influencers Who Follow Millions

Ari Herzog

How do you know if you are following one too many people on Twitter? What Twitter tools do you use to manage your relationships; and does the tool matter? asked these questions to seven Twitter users who collectively follow 2.3 Twitter lists are like Google+ circles. love Twitter lists. treat Twitter like TV and radio stations. Media Twittermillion.

Brands Can Have Real Conversations

Twist Image

Are there any real conversations happening out there? The problem is this: I think I know what''s going on in their lives because we''re connected on Facebook, Twitter , Instagram or whatever, but I don''t. I don''t have any idea. Now, it''s 2014, and if you look at some of the research and data, what we''re finding is that brands (and consumers) aren''t having that much conversation online. Yes, there is a lot of quick responses to customer service issues, and tons of new and interesting memes and viral videos being pushed out, but a true conversation? conversation.

Customers Don’t Want Ads, They Want a Conversation…Just Not the Conversations You Want to Have

Social Media Strategery

Somehow I don’t think these are the conversations consumers are looking for from brands. Fast Company just published another article discussing how customers are no longer satisfied just with good products and services or low prices – they want collaboration and conversation from brands. ” What kinds of conversations is your brand having with its customers? Are

Does My Business Need to be on Twitter?

yMarketingMatters

As previously discussed in my post “Which Social Media Channels Should I Use For My Business?” ,  I am following up with an more in-depth look at Twitter and why your business should make use of this social media channel. There are about 1 billion registered Twitter users, with 241 million monthly active users. The average Twitter user has 208 followers. Build credibility.

3 Secrets To Having A Two-Way Conversation With Your Brand’s Customers Online

Buzz Marketing for Technology

No matter where you look, brands are all trying to crack the code of having a two-way conversation with their customers wherever they are – be it in-store, online, on a smartphone, on a tablet or on social media. Here are three secrets to help brands have a two-way conversation with their customers online. However, brand loyalty online can be much more fleeting than it is offline.

How to Start a Conversation on Social

Simply Measured

We talk a lot about how brands can find and leverage existing conversations on social — but what if you’re trying to start a whole new conversation? Here are five techniques which will help you begin a conversation on social. Facebook, Instagram, and Twitter all provide really incredible tools for doing this. Get Bold with Your Social Messaging. OH FAQ!

Twitter Touts Branded Emojis

SocialTimes Twitter

Twitter introduced branded emojis last year , and the social network provided an update on their performance Monday. Twitter said in a Twitter Marketing post that ads receive nearly 10 percent more attention when branded emojis are included, adding that when branded emojis are combined with promoted videos , emotional connection with and interest in the ads increase by six times.

Eight Conversations Your Customers Want to Have With Your Brand

Social Media Strategery

” Instead of following some guru’s best practices formula for social media content that will increase your followers, friends, and comments, try to have the conversations they actually want to have. Next time you’re working on your social media content calendar, start thinking about some of the conversations your customers want to have -. Your history. Too niche?

Will private conversations change Twitter?

Sherrilynne Starkie

Social network Twitter has introduced a new feature: Private Conversations and it just might be a game changer. The group function lets users start conversations with their followers and all participants are not required to be following one another to take part. Some see transparency as being one of the key defining attributes of Twitter. Recognize these models?

Social media for start-ups: Connect, converse and grow!

Mindjumpers

She is trying to help people connect – and you can connect with her on Twitter @nabanita_roy. They want to converse, collaborate, engage and finally shape the idea. Every time you will find new markets, new conversion rates and so on. Start engaging users and converse to get better conversion rates!!! Social media is no more the next thing. The reason is simple.

Grow Your Twitter Following With Chats

Janet Fouts

Oh boy, another “ how to grow your Twitter following ” post! If you really want to grow a Twitter following that has any value as a network,  there’s no way around it. What’s a Twitter Chat? Twitter chats (AKA Tweet Chats) are simply a group discussion that takes place on Twitter. You’re in the wrong place. Why  a Tweet Chat? PR Chat.

How to Find Influencers on Twitter

Razor Social

Who are the key influencers in your industry on Twitter that you need to connect with? Klear  is a powerful tool for analyzing Twitter accounts (it also supports, YouTube, blogs and Instagram).  It divides people into over 40,000 categories so you can really distil down and find the right people in the right categories. Of course, we have some tools that will help! 1. Klear. Klear.

7 Best Social Media Practices To Boost Your Conversions

The Social Media Hat

Social Media 7 Best Social Media Practices To Boost Your Conversions. Luckily, there are several social media best practices that will help you increase your conversion rate on social media channels. It's a lot easier to craft social media marketing best practices for conversion when you start at the beginning. Twitter. Twitter Quality Adjusted Bids. Facebook Ads.

Social Listening: Harness Marketing Insights from Consumer Conversations

Buzz Marketing for Technology

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar  series, this time on the topic of Social Listening: Harness Marketing Insights from Consumer Conversations. You can also scan the highlights of this webinar on Twitter by reading the Storify below. This webinar was sponsored by Brandwatch.

What’s Driving Social Conversations This Shopping Season?

Simply Measured

The volume of conversations about Black Friday has been going up steadily over the last 2 weeks (160% growth week over week). Amazon not only received the highest number of mentions in this data period in their competitive set, they also had the highest number of interactions across their Facebook, Twitter and Instagram profiles amongst the top 3 retailers in this set.

How Nonprofit Pros Use Twitter

SocialFish

————— According to the most recent Nonprofit Communications Trends Report , 76% percent of nonprofits are now using Twitter. Twitter can be used to distribute news about your organization and your stories. But what is the best way to use Twitter, without wasting valuable time? I Twitter is like looking out the window of a fast moving train.

640+ Power Words That Sell to Maximize Your Conversions

Writtent Blog

Do you want to find better words that sell to maximize your conversions? Check out our list of 640+ power words that sell to maximise your conversions, which we’ve divided into different categories to make it easier for you to find what you need. Twitter. The post 640+ Power Words That Sell to Maximize Your Conversions appeared first on Writtent. Because. Instantly.

Why Twitter Hashtag Infographic Fails

Ari Herzog

Twitter launched this infographic on August 21, 2013. From Twitter’s cheat sheet for hashtags : Take the American version of X-Factor as an example. The show started promoting #xfactor in the second episode, and saw an immediate increase in the Twitter conversation. Media Twitter Mashable and other sites spread it the following day. It’s everywhere.

What should business be doing with the new conversation websites?

Akamai Marketing

As if Twitter and Facebook don’t have businesses and users scrambling to keep up, a new type of site is cropping up that engages audiences through Question and Answer format. Tactics Trends small business social media content conversation influencers opinion technology

Twitter Brand Pages are Pointless

Spin Sucks

Twitter introduces brand pages. It won’t be a game changer, because NOBODY uses Twitter for tweeting…or at least they shouldn’t be. ” It isn’t that they are making an effort to improve the Twitter site for its users that pisses me off; it’s that there are ANY users. Twitter provides a service I love. Those people are idiots. Seriously!

Brands 104

7 Conversion Rate Optimization Tips for Publishers

Adam Sherk

Paras has been doing some interesting work with A/B testing and conversion rate optimization so I thought it would be good to get some tips for publishers from him. Conversion Rate Optimization (CRO) is perhaps the easiest method to increase revenue without pouring extra dollars into paid marketing campaigns. Define your conversion goals. – Adam. Yes / No.&# Conclusion.