yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Your email list is the core and infrastructure of your business. Obviously for email marketing to be effective, you’ve got to possess a list, right? How much more? 188 billion messages per day.

List 257

List Organization Tips Newsletter 257

Social Media Strategies Summit

FEBRUARY 1, 2024

But it’s not all bad news because those same rivals can be a major source of inspiration for your own social media strategy, helping you identify new opportunities and close gaps in your content calendar. Step #1: Identify Your Social Media Competitors Google might seem like an odd place to start a social media audit.

Analysis 186

Analysis Social Media How To Hashtag 186

SocMed Sean

DECEMBER 26, 2018

The key, though, is to consider the pros and cons and determine whether the effort of translating content will deliver the results you’re looking for. If you are a blogger looking to expand your audience, translation of your existing content might have crossed your mind. …and who doesn’t love more traffic?

URL 235

URL SEO WordPress Google 235

Hootsuite

MAY 3, 2021

And they work with Google Analytics. Don’t worry, you can make the link easier on the eyes using a URL shortener , as you’ll see in the next section of this post. They’re required by Google Analytics.). Campaign content. You can create UTMs using the Google UTM generator, then paste the links into your social media posts.

Sample Code 145

Sample Code Social Media HootSuite URL 145

yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Your email list is the core and infrastructure of your business. Obviously for email marketing to be effective, you’ve got to possess a list, right? How much more? 188 billion messages per day.

List 217

List Organization Tips Newsletter 217

Ignite Social Media

JULY 27, 2020

Based on this data, your marketing team pivots to switch up the marketing strategy to focus on thought leadership and develops content that reflects the top 10 challenges of CPG in the space. awesomeco.com/bestproductsever) or went to a URL that starts with (e.g., awesomeco.com) or went to a URL that contains this word (e.g.,

LinkedIn 177

LinkedIn Advertising URL Campaign 177

Razor Social

OCTOBER 23, 2018

Creating really good quality content on a consistent basis is hard work. And…creating content that is going to perform well for you in the search engines is even harder. The amount of content produced is growing all the time. Why am I writing about content optimization? Optimize content for sharing.

Content 94

Content How To Social Graph SEO 94

Buffer Social

SEPTEMBER 11, 2023

The types of workflows you could set up using Zapier include things like sending tagged articles from Feedly to your queue, sending new WordPress posts to your queue, copying posts from your queue to a Google Sheet, and sending posts from your queue to Slack. Notion : Organize your life or content in Notion? Congratulations!

RSS 77

RSS How To WordPress URL 77

Adam Sherk

AUGUST 22, 2011

User reactions have been mixed so far (some find them overwhelming or borderline obnoxious) but Google is touting the user benefits and the expanded sitelinks appear to be here to stay. Do Google’s Expanded Domain Results Apply to News and Video Listings?

Google 215

Google URL Sites Issues 215

Social Media Marketing

MAY 5, 2022

These are Search Intent and Website content, Authority and Technical SEO Backlinks. So when you know every keyword you have, go make a list. It’s clean to suppose in case you jam your web website online complete with your favored key phrases you’re simply giving Google a helping hand. For content, you can easily use 6 headings.

Small Business 147

Small Business SEO URL Exercises 147

Razor Social

JANUARY 10, 2018

Your content marketing takes too much time…. As someone who relies on content marketing for our business I know from experience how powerful it can be. But…content marketing is also hard and it takes a well-thought-out strategy and a focus on performance measurement and continuous improvement to make it successful.

Content 104

Content How To Marketing Metrics 104

Convince & Convert

MAY 15, 2014

By now you may well have heard of Google+, and you think it is a ‘social media thing’, right? Sure, there is a social destination, but Google+ has tools for every business looking to increase engagement: a) Within their business itself, and b) To build relationships and develop loyal ‘fans’ of them and their brands.

Communities 167

Communities Google Notification Project 167

Bill Hartzer

DECEMBER 16, 2013

As you know, I have helped numerous businesses and site owners respond to Google’s manual link penalties. And get those manual link penalties removed or revoked by Google. And not all sites have received manual link penalty messages from Google. Documented everything in a Google spreadsheet.

Google 127

Google URL Guidelines Compete 127

SocMed Sean

AUGUST 23, 2019

You feel as though it has great content. In each of these situations, the issue points to one primary problem…content. Not necessarily with the content you have created for the course itself, but with the content that is designed to generate interest in the course. You know…the marketing content.

Course 178

Course SEO Engineering URL 178

Webbiquity SMM

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? Then again, the average Facebook user spends nearly seven hours per month on the site—compared to just three minutes for the average Google+user. So what makes Google+ special? Google+ Guides and Tips.

Google 216

Google Tips Bookmarklet SEO 216

Razor Social

MAY 18, 2017

Google Analytics is without a doubt one of the most useful tools available to help you gain insight into your online marketing performance. So go ahead, log into your Google Analytics account and click the Admin tab at the bottom of the menu on the left. ISP domains), as well as URLs that you don’t want to influence your analytics.

Analytics 110

Analytics Google URL Adwords 110

Janet Fouts

NOVEMBER 7, 2011

Everybody’s been arguing over the value of Google Plus lately. Well, Google just changed the conversation in a big way and just in time. The announcement of Google pages for business came just in time to turn the whole argument on it’s head. It’s a drop down list of all the pages you own.

Google 141

Google Real Estate Avatar URL 141

Keyhole.co

NOVEMBER 13, 2023

In this ever-scrolling world, optimizing content on this platform is more important than ever for maximum reach. But how do you ensure your content stands out in viral videos? It is becoming more and more popular for search, with 40% of Gen Z using TikTok for search instead of going to Google Maps or Search.

SEO 52

SEO Content Hashtag Trends 52

Bill Hartzer

SEPTEMBER 10, 2013

No website owner wants to log into Google Webmaster Tools and see an unnatural link warning from Google. From what I am seeing, many of these unnatural link warnings and manual penalties from Google are a result of having participated in advertorials. How Google Identifies Advertorials. First, a little background.

Google 146

Google NoFollow URL Engineering 146

Jon Loomer

MARCH 20, 2023

Make a list of those actions and figure out whether there is a standard event that can track them. I use Google Tag Manager to manage my pixel and create these events. One consideration here is the amount of content that may appear below the body of your content. If not, that’s when you can look to custom events.

Eventful 174

Eventful YouTube Embedding Course 174

Kikolani

SEPTEMBER 12, 2011

Naturally, being the statistics geek that I am, I wondered if I could match up the stats that Triberr gives you for visits from everyone’s unique Triberr URL of your post to the number of visits you see in Google Analytics. The Problem with Google Analytics. Triberr Visits vs. Google Analytics.

Case Study 163

Case Study Analytics Google Study 163

Writtent Blog

NOVEMBER 21, 2023

Ranking in the top results of search engines, especially Google, is critical when trying to run a successful business. Google killed its keyword tool and the latest algorithm tweak called Hummingbird added ability to search using natural language queries. But some popular beliefs about SEO are just flat-out wrong.

SEO 52

SEO Engineering Google Compete 52

Sprout Social

APRIL 26, 2023

What used to be a place to post job openings has become a go-to hub of thought leadership and engaging content for job-seekers, employees, investors and customers alike. This content explosion isn’t imagined. As marketers rethink their LinkedIn content strategy, these questions are surfacing more and more. And does it matter?)

LinkedIn 108

LinkedIn Comments URL Engagement 108

Proactive Report

JANUARY 4, 2023

By Franki Falkow, Content Director, Meritus Media. Google’s number one position in search results has long been a coveted position, but, when it comes to SEO, zero is the new number one. Google has a specific set of content guidelines that change regularly. Create content Google favors for featured snippets.

Engineering 59

Engineering Features SEO FAQ 59

Buffer Social

SEPTEMBER 11, 2023

They use the platform as a content distribution system, not a resume builder. I’ve never created LinkedIn content with the “goal” of lead generation or immediate-term sales. I’ve never used a content calendar or automation tool (although some of them can be useful). What were your biggest successes?

LinkedIn 113

LinkedIn Tips Skills URL 113

agora pulse

JULY 16, 2020

The list plays in order, one after another. They also create valuable associations among individual videos, improve user engagement, and act as individual content assets that are able to rank in organic search. Lists serving a particular problem or need (e.g., Share your playlist URLs. What Are YouTube Playlists?

YouTube 113

YouTube Marketing Curation URL 113

Convince & Convert

DECEMBER 1, 2014

If you’re serious about content marketing, you probably need two things for 2015: First, you need a content marketing strategy (I created a free framework about that right here ). Second, you probably need more content. 70% of B2B content marketers created more content in 2014 than 2013, and that trend will not be abating.

Analytics 165

Analytics Content How To Software 165

Hootsuite

FEBRUARY 16, 2021

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. It’s the easiest way to repurpose and edit content to make a post appropriate across your various social channels. By selecting your post in the Content tab or the Planner tab.

HootSuite 140

HootSuite Features URL Template 140

Bill Hartzer

MARCH 21, 2012

Someone recently asked me about redirecting their old web pages (their old URLs) to the new URLs because they redesigned their website. However, we forgot to catalogue all of the old URLs on the old website, and therefore we have no way of knowing what the old URLs were on the site, so we can redirect them to the new URLs.

URL 78

URL Directory Content management systems Analytics 78

Razor Social

OCTOBER 11, 2017

There’s no better way to drive massive traffic to your website than consistently creating amazing content. Everybody is producing content to gain targeted traffic and get their brand known! So how do you stay ahead of your competition in the content marketing game? Content plus tools equals higher ROI!

Tools 111

Tools Tips Content Marketing 111

Kikolani

DECEMBER 8, 2015

If your website is receiving reduced web traffic or the present strategy in place is not working as efficiently as it once did then you probably have been penalized by Google. Every web portal has to abide by Google’s webmaster guidelines to reach amongst the top ranking in search engine results. Why did we get the Penalty?

Google 82

Google Domain Name Directory Engineering 82

Kikolani

JANUARY 9, 2012

Introducing Contently. Contently is the newest site to allow writers to create a free online writing portfolio. The Contently service is currently in beta. Setting Up Your Writing Portfolio with Contently. You will also choose your username, which will be a part of your portfolio’s URL. Adding a Clip.

Content 150

Content How To URL Education 150

Janet Fouts

DECEMBER 9, 2012

I don’t know about you but I’ve gotten more than a dozen invitations to Google+ communities in the last couple of days. In case you’re not aware of what that means, Google+ launched a new feature, Google+ Communities on Dec 6. Add to that the very important fact that anyone can create a Google+ Community.

Communities 131

Communities Google API HootSuite 131

Convince & Convert

OCTOBER 8, 2015

Let’s face it: Google loves Wikipedia. However, Similarweb recently produced data indicating that Wikipedia traffic from Google had dropped significantly. Wikipedia’s Dominance in Google’s Search Results. In fact, all Google properties cumulatively only have a listing in 36.26 “SERP”).

Wikipedia 60

Wikipedia Google URL Adwords 60

Kikolani

JANUARY 24, 2012

As many of you know, I love writing about Google Analytics. One of the best ways to get actionable data out of your Google Analytics is to set up goals. Setting up a goal in Google Analytics tells it that someone has completed something important on your website, such as buying product, signing up to your email list, or similar.

WordPress 147

WordPress Analytics Comments Google 147

The Realtime Report

JULY 4, 2017

These pages should all be made up of unique content. While they can follow the same format, make sure you don’t just copy the same content on each page because this can create duplicate content issues. Some of the main places to use your keyword are in the URL, H1 tag, and title tag. Optimize Each Location Page.

SEO 125

SEO Strategy Directory URL 125

Adam Sherk

APRIL 17, 2014

What are the best tools for publishers looking to track social media activity at the content level? I thought I’d share some of my favorites that are well suited to editorial content sites. These real-time analytics platforms are among the most popular with news and content sites. Share Counts by URL. Real-Time Analytics.

Analytics 240

Analytics Publishing Social Media Tools 240