Buffer Social

DECEMBER 12, 2023

Since the first blog post was published and the first YouTube video was posted, content creation has evolved rapidly. These systems are the backbone of a sustainable content-creation business. Why are systems so crucial in content creation? Consistency 💪 Secondly, systems bring consistency to content creation.

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System Content Fashion Template 89

Sprout Social

SEPTEMBER 23, 2021

But thanks to the combined forces of Netflix and social media, teens are flocking to thrift stores to find everything you probably wore back in 2010. It started online, and it marks a major change in the world of fashion. How social influences fashion trends. 3 social-first fashion trends that made waves in 2021.

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Retail Trends Social Media Fashion 126

The Realtime Report

JULY 30, 2021

1 In 3 Social Media Users Say Influencers Are Strong Advocates For Addiction Awareness. 1 In 3 Social Media Users Say Influencers Are Strong Advocates For Addiction Awareness. million, which indicates the power of social media when it comes to conversations about addiction and recovery.

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Influencer Social Media Survey Policies 172

Ignite Social Media

MARCH 4, 2024

Especially as conversations heat up around fashion waste, environmental impacts from overconsumption, and economic inequality. Avoiding a few pitfalls can help brands continue successful influencer campaigns amidst this shift: Partner with values-aligned influencers who balance sponsored and non-sponsored content. Sign up below.

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Trends Brands Fashion Influencer 96

Socialmedia.biz

JULY 8, 2020

Social media marketing is way more than posting a pretty picture and watching the likes roll in. Done correctly, social media marketing can build brand loyalty and, ultimately, drive sales. Done correctly, social media marketing can build brand loyalty and, ultimately, drive sales. Determine Your Audience.

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Social Media Tips Hashtag UGC 179

Sherrilynne Starkie

MARCH 2, 2013

And, while the awards show and its host, Seth McFarlane , were both widely criticized even as the broadcast was just going out for being boring, badly written and not funny, it was a clear, out-of-the-ballpark content marketing success for the global entertainment industry. million tweets about the show (and about the fashion!).

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Direct Marketing Observations

OCTOBER 4, 2017

B2B Social media success is like the American ninja warrior TV show. B2B social media marketing can be brutal but it’s not a loser. Those challenges, metaphorically speaking, completely exist in B2B social media in 2017. Where does social media fit in the marketing mix?

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Ignite Social Media

AUGUST 31, 2021

2020 also made a significant impact on the state of social media , evolving trends, and what the world deems important in life and from brands. Here’s a look at a few of the social media trends of 2021 that top organizations are capitalizing on this year: . Cause Marketing Continues to be a Top Social Media Trend.

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Trends Organization Social Media Travel 184

Ignite Social Media

APRIL 15, 2024

Full disclosure : Big Lots is an Ignite Social Media client and we work together on the influencer program. They’ve also added an “always-on” ambassador program, which allows them to highlight limited-time deals and opportunities in a more agile, real-time fashion. Watch the video below.

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Influencer Retail Marketing Discount 112

Later

JANUARY 28, 2021

From crafting engaging content, to building scalable businesses, and inspiring social reform, there are countless Black creatives changing the game in every industry. As a business or brand, supporting Black creators on social media is key for amplifying underrepresented voices. Do they align with your brand’s values?

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Social Media Collaboration Instagram Influencer 114

Visually SM

AUGUST 19, 2020

But with so many social media platforms out there, how can your company make such a big decision? In this guide, you will understand why it is so important to have social media profiles for your business. By the end of this article, you will be able to understand: Why does a brand need a social media presence?

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Social Media Brands Reddit Platform 130

Sprout Social

MARCH 21, 2024

The platform, known for its fast-moving trends and authentic content, is often tough for brands to break into. Other choices include entertaining or funny stories, sports, fashion and beauty. Use an influencer marketing tool Streamline your influencer campaign management with influencer marketing tools like Tagger by Sprout Social.

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Influencer Brands Fashion Review 100

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics.

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Statistics Social Media Video Marketing 142

Keyhole.co

JANUARY 24, 2024

Dave Thomas positioned Wendy’s as a restaurant for simple ‘old-fashioned’ burgers when he founded it in 1969 in Ohio. So, let’s do a deep dive into Wendy’s social media strategy and how the brand stays trending and connected with consumers. It is no wonder Wendy’s social media strategy focuses on younger audiences.

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Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. But the tl;dr of all of them is: people are on social media. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. Guess what?

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Hootsuite

JANUARY 13, 2022

Whether you know it or not, both of these examples are user-generated content (UGC). Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. What is user-generated content? An example of user-generated content from Calvin Klein.

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UGC Content HootSuite Authentication 145

Sprout Social

MARCH 25, 2024

In this post, you’ll find a curated list of the top Instagram Reel hashtags for travel, fitness, food, fashion and other categories. This, in turn, gets your content more engagement in the form of likes, comments and shares—the holy grail of social media success. What type of content do they like to engage with?

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Hashtag Instagram Engagement Brands 90

Sprout Social

OCTOBER 4, 2023

How does one topic perform on social compared to another? In social media, the most important questions are often the most difficult to answer or quantify. They can be the name of a campaign, the name of a creator partnership, a content bucket, a goal—whatever helps you organize content.

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Strategy Brands UGC Marketing 122

Ignite Social Media

APRIL 2, 2019

Altar’d State is a women’s fashion retailer looking to build a strategic and effective presence on digital and traditional networks, centered around the target consumer and their shopping habits. To support this mission, we developed three social media objectives: 1) Build awareness among our target audience.

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Social Media Case Study Retail Study 129

The Realtime Report

APRIL 11, 2019

Does Organic or Paid Social Media Work Better for Small Businesses? Over 70% small businesses use social media , meaning most recognize the value of social media as a channel for customer engagement. Organic Social Works for Brand Building and Maintenance. Social Media Supports Your Online Reputation.

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Small Business Organization Social Media Authentication 133

Unmetric

OCTOBER 13, 2019

Victoria’s Secret is a world-renowned lingerie, womenswear, and beauty products brand that has an astounding social media presence. Head to any one of their social media accounts and you’ll find yourself lost in their ocean of visually captivating content. Or wait, is social media Victoria’s Secret?

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Social Media Apparel Fashion Instagram 99

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. For retail brands, social commerce opens up a new pathway to purchase.

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Retail Social Media Brands Tips 104

Social Media Strategies Summit

DECEMBER 4, 2020

Get started with our top ways to use social media to drive action this holiday season. 45% of brands that offer some type of ‘buy now, pay later’ option at checkout report that it helps conversion ( Fortune ). To encourage even more social reach, they paired their gift guides with a ‘Win Your Wishlist’ Pinterest contest.

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Campaign Social Media Retail How To 130

Oktopost

JUNE 26, 2023

We’re big believers in the power employee advocacy holds for social media marketing. Why encourage employee brand advocacy on social media in the first place? As the name suggests, it’s all about promoting your brand through your employees’ own social media accounts. But that’s what’s on paper.

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Social Media How To Reputation Analytics 62

Hootsuite

NOVEMBER 14, 2022

The good news: There are so many ways to make money on social media! The bad news: There are so many ways to make money on social media…. And brands… As you know, social media changes constantly. What’s working to drive sales from social media right now? Where do you start? Partner with brands.

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Social Media Brands Tips Affiliate marketing 112

Ignite Social Media

JULY 26, 2019

As you ready your A-game social media content, take note of these back-to-school social media trends. CPG and food brands have a huge opportunity to provide relevant, engaging content around kids lunch ideas and hacks to inspire parents. BTS, By the Numbers. 83 billion. Lunch Hacks. Dorm Room Décor.

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Trends Social Media Retail Delicious 86

Keyhole.co

OCTOBER 30, 2023

Burger King has millions of followers across their many country-specific social media accounts, and they run many successful online campaigns. Their social media strategy uses social listening to leverage pop culture and share relevant, gripping content that drives engagement. million Indonesia: 1.7

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Engagement Social Media Strategy Meme 52

Convince & Convert

NOVEMBER 8, 2016

Every day, the average social media user is inundated with a ton of posts. Considering each link posted to social media enjoys a half-life of around three hours , brands must search constantly for novel ways to promote their posts to keep them relevant for longer. Image via Unsplash. highlight to tweet).

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Social Media Hashtag Travel Tourism 166

Ignite Social Media

JANUARY 22, 2018

One of the most common topics of conversation that we have with clients as community managers is creating social media content for [insert holiday]. Here are a few questions you should ask before creating social content around holidays. Think about the holiday that you’re wanting to support on social.

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Social Media Brands Retail Fashion 97

Sprout Social

SEPTEMBER 20, 2021

If you’re considering social media outsourcing, we get it. After all, the expertise and time required to run social campaigns involves more than most companies can handle in-house. This is especially true for smaller marketing teams struggling with social growth. The biggest benefits of outsourcing social media.

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Social Media Team Tools Strategy 119

Buffer Social

JUNE 21, 2023

But one thing that is often a mystery is discovery – how do people get the content they do? Why does certain content go viral seemingly overnight? Although this isn't an exhaustive list, the three main things to keep in mind when creating content are: Those feedback surveys.

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YouTube Content How To Survey 110

Ignite Social Media

JANUARY 22, 2018

One of the most common topics of conversation that we have with clients as community managers is creating social media content for [insert holiday]. Here are a few questions you should ask before creating social content around holidays. Think about the holiday that you’re wanting to support on social.

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Social Media Brands Retail Fashion 87

Laurel Papworth

NOVEMBER 17, 2023

SOCIAL MEDIA and STRUCTURED PROMPTING for ChatGPT: in this quick tutorial I go through structured prompting for #socialmediamanagers. AIIsMyMentor 05:47 Chain of Density for social media extracts and short succinct informative pieces. I also teach social media. Structured prompting for social media.

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Social Media Tips Social Media Management Review 52

Sprout Social

JULY 6, 2020

consumers say it’s important for brands to take a stand on social and political issues. Furthermore, 67% of people believe brands are effective at raising awareness around important public issues when they speak out on social media specifically. Brands need to go beyond a one-time statement about diversity on social media.

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Strategy Social Media Organization Education 145

Later

JANUARY 26, 2021

In this blog post, we’re sharing 5 ways brands can celebrate Black History Month on social media: Why Brands Should Celebrate Black History Month on Social Media. 2020 saw a resurgence in social activism and conversations about anti-racism, with many brands taking part. A Brief History Lesson.

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Social Media How To Instagram Education 80

Ignite Social Media

JULY 31, 2019

Ignite Social Media received the Audience Honor at the Shorty Awards for both of the categories we applied for: Retail & E-commerce and Large Media Buying Strategy. Discover Boating was looking for a partner to increase boating participation and manufacturer referrals from their social channels.

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Social Media Case Study Retail Study 86

Mindjumpers

DECEMBER 28, 2010

We believe that this is due to the fact that it can be very inspiring for brands to see how others have obtained success in building a presence on social media, and thereby gain insight into how to do so themselves. How can we do something that will create value through social media?” Read Full Post ». Read Full Post ».

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Social Media Fashion Technorati Campaign 218