Ignite Social Media

NOVEMBER 27, 2023

Social media moves fast. As a social media marketer, it can be tempting to jump on every viral trend in hopes of riding that wave of engagement. Will joining this conversation help us achieve our current social media goals ? Trends come and go in the blink of an eye. Adjust your approach accordingly.

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Bill Hartzer

JANUARY 25, 2024

The revelations from their latest research, titled “Finfluencer Appeal: Investing in the Age of Social Media,” shed light on the challenges and pitfalls surrounding financial influencers and call for urgent action from regulators and industry players.

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Pam Hughes

NOVEMBER 1, 2021

Many businesses have adopted social media marketing as a part of their digital strategy. Social media has enabled brands to connect with potential customers, but it has also made it more challenging to get noticed. Social media marketing must be conversion-focused for brands to thrive on social media.

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Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. Guest post by Eva Chan.

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Webbiquity SMM

JANUARY 24, 2023

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. Image credit: Merakist on Unsplash The last year in social media saw consumer preferences shift, new technologies emerge, and certain social platforms flourish.

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Buffer Social

OCTOBER 16, 2023

Thanks to ever-changing social media algorithms and the ever-growing list of platforms that make them, it’s easier than ever to become a creator. What is realistic, is niching down – that is, pick a topic (or set of topics) and build your content around them. With content pillars. What is a content pillar?

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Ignite Social Media

JANUARY 8, 2024

In the fast-paced world of social media marketing, it’s essential to stay up to date with the latest trends and terminology. This is User-Generated Content, the holy grail of social media. This is User-Generated Content, the holy grail of social media. What does Evergreen Content mean?

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Ignite Social Media

OCTOBER 23, 2023

But can brands drive significant website traffic and conversions from the TikTok platform? In this video from Ignite Social Media, analytics director Ryan Sweeney and SVP Misi McClelland discuss the opportunities and limitations of TikTok for driving traffic and sales. And those links in bio will almost never be clicked.

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Ignite Social Media

APRIL 1, 2024

Liquid Death, the canned water brand taking the beverage industry by storm, has captured attention through brilliantly bizarre and entertaining social media marketing. The full conversation is above. You have to shatter conventions and create a cohesive brand identity that truly stands out.

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Oktopost

MAY 23, 2023

But anyone who has been involved in content creation for more than 5 minutes will no doubt be a little cautious around the copy-paste routine. Content is king, but only if it’s original – only if it finds a way to offer some unique, never-seen-before vantage point on a subject that interests the widest audience possible, right?

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Myrland Marketing

MARCH 7, 2024

Recently, during a one-on-one LinkedIn training session with a partner at a law firm, my client asked an interesting and perceptive question: “Is my LinkedIn profile a place where I can be a little more casual and conversational and share things I wouldn’t normally include in my firm bio?” ” My answer was ”Absolutely!”

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Sprout Social

MARCH 12, 2024

The 2024 US presidential election is several months away, but social media is already politically charged. According to Sprout Social Listening data , from January 1 to March 6, 2024 there were almost 7.6 Of these conversations, less than half were positive. Of these conversations, less than half were positive.

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Keyhole.co

MARCH 4, 2024

But beyond their top-notch content, they’ve also made a name for themselves on social media. In this blog, we’ll be taking a deep dive into what Netflix is doing right on social media and how they’ve contributed to their success. What makes Netflix’s social media strategy successful?

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Ignite Social Media

MAY 30, 2017

You’ve heard the term social media listening , but is your brand doing it? You’re probably already listening to what your customers and prospects have to say within other marketing channels, but what about on social? Some brands may only be on one social media channel because (understandably) that’s all they have time to manage.

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Convince & Convert

JANUARY 31, 2024

Managing multiple marketing projects on social media can be challenging. You have to manage various projects, harmonizing content creation, engagement strategies, and analytics. But how do you manage all these tasks across multiple social media platforms without compromising your content quality, consistency, and sanity?

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Ignite Social Media

MARCH 18, 2024

million followers across major social platforms, Duke Men’s Basketball has the largest following of any college sports team – even bigger than Duke University itself. Their social media presence is truly in a league of its own. So how have they built such a commanding social media empire? With over 5.4

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Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. billion people are social media users. Worldwide, social users spend almost two and a half hours on social platforms each day. Find more eye-popping stats about social media here !) Your mind is ready. Your body is ready.

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Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. And businesses recognize the power of social media in driving tangible results. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023. However, social media is also the fastest-evolving channel.

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Sprout Social

FEBRUARY 1, 2024

Social listening plays a vital role in this area. Tapping into social media conversations points to customer insights that go beyond surface-level metrics and unearth the real needs, desires and pain points of your audience. Identify trends : Social listening pinpoints changing preferences and emerging trends.

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Bill Hartzer

APRIL 17, 2024

Facemoji Keyboard, renowned for pioneering enriched content creation within keyboard apps, has just rolled out its latest feature, Rizz Master. This innovative tool leverages generative AI to enhance users’ communicative flair, particularly in the realm of dating and social interactions.

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Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done.

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Oktopost

SEPTEMBER 28, 2023

Long gone are the days when sales teams and social media are estranged – combine the two together and your results will be a powerhouse for converting leads into customers. Here’s the solution: harnessing social media engagement insights. But why is this so important?

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Sprout Social

JULY 19, 2023

Driving conversion through compelling video is a common goal in social media video marketing. Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Tell a compelling story Focus on showing the value of your product or service.

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Ignite Social Media

APRIL 18, 2019

At this point in our customer journey, you have a grasp on awareness, we’ve covered consideration, and now we’re here at the moment of truth: conversion. Let’s dive a little deeper into what we learned about conversion content for the customer journey with client Discover Boating. Creating customer-first content.

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Ignite Social Media

JULY 6, 2023

In today’s digital age, personal branding on social media is more important than ever for thought leaders and executives. If you’ve been tasked with developing a social media presence for your executives, we’ve summarized 12 key points to consider as you get started.

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agora pulse

SEPTEMBER 30, 2020

Has your social media agency avoided Twitter? But seasoned social media managers know how to stand out with different types of content. Table of Contents. In fact, Twitter is one of the few social media platforms in which you can still build traffic and leads without investing in advertising.

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Ignite Social Media

NOVEMBER 17, 2021

And social commerce has also been top of mind as every major social network has released more shoppable features throughout the year. But as social media marketers look ahead to 2022 planning, here are several social media predictions that can help guide your strategies. Subscribe to Social You Should Know.

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Sprout Social

JULY 25, 2023

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights.

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Ignite Social Media

JUNE 14, 2023

Finding it hard to compete with social algorithm changes using hashtags? Here are tips to make sure you can outsmart social media search and get in your audience’s feed. Given that, we need to think about in a search engine optimization (SEO) mindset as we create social content.

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Convince & Convert

DECEMBER 6, 2023

And it’s exactly why you should focus on providing holistic customer service through social media. On social media, most customers just want to be heard and understood. Not sure how to provide great customer support via social media? 13 Social Media Customer Service Stats You Must Know 1.

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Oktopost

JULY 20, 2023

In the ever-evolving world of social media, there’s a new player that’s making quite a splash. Threads is designed to be a space for sharing text updates and joining public conversations. Now, you might be wondering, “What’s the big deal about another social media platform?”

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Sprout Social

OCTOBER 18, 2023

While there’s no denying the value and power of social listening, a tool this impactful can make it feel intimidating to get started. In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening.

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agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? I work on all things social media strategy for the company. We get a lot of questions about social media from our audience. Here’s the stuff that actually matters when building a successful social media content strategy.

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Sprout Social

APRIL 7, 2021

Likes, shares and follows tell us a lot about what kind of content lands with our audience. According to this rule, only 1% of social media users create content, 9% share, Like, and comment on that original content. There’s a difference between creating popular content and effective content.

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Ignite Social Media

DECEMBER 14, 2020

In a year where 90% of social media plans were thrown out the window, we’re still trying to predict what major occurrences will happen in the months ahead. Below our agency has broken down several 2021 social media predictions, accompanied by valuable resources designed to help you set the foundation for your 2021 strategy.

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Convince & Convert

JUNE 20, 2017

Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. Focus on Educating, Not Selling.

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Keyhole.co

AUGUST 29, 2023

If you’reyour experiencing a creative rut or simply want to add some pizzazz to your social media marketing efforts, ChatGPT ‌ can‌can help you create that coveted viral social media content you crave. Every social media marketer’s dream.

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