Proactive Report

FEBRUARY 20, 2011

A Dramatically Different Approach to Social Media Metrics in 2011. According to research from Bazaarvoice and The CMO Club , more marketers will measure success with conversions than by tallying fans and followers, positive buzz and a variety of other “soft” metrics. In 2010 58 million people in the U.S.

Social Media 73

Social Media Bazaarvoice Strategy News 73

Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. Facebook’s Q2 earnings show mobile growth, U.S.

Social Media 162

Social Media Flipboard Journal comScore 162

Jeff Esposito

JUNE 27, 2011

Every month I read countless research reports and blog posts on interesting social media metrics. 40% of corporate Twitter accounts engage in some kind of customer service ( Burson-Marsteller ). 40% of corporate Twitter accounts engage in some kind of customer service ( Burson-Marsteller ). percent of males ( AdAge ).

Social Media 55

Social Media comScore Wikipedia Hubspot 55

Hootsuite

SEPTEMBER 10, 2019

Search Twitter. The Twitter search bar works with Boolean search terms. That means you can use the information above to customize your research on Twitter. There’s also a somewhat tricky-to-find advanced Twitter search page. — Twitter Data (@TwitterData) May 20, 2019. Search with Hootsuite.

Research 111

Research Social Media HootSuite Tips 111

Sprout Social

MAY 10, 2019

According to a 2016 study released by Comscore and YouTube, 35% of the 2,940 respondents selected YouTube as their “one preferred provider,” while just 19% chose TV. The same study also found that YouTube’s TrueView ads worked in synergy with TV ads to improve brand metrics like ad recall. Let us know on Twitter @SproutSocial!

YouTube 110

YouTube Strategy B2B Marketing 110

Writtent Blog

JULY 16, 2013

Blog marketing metrics can yield an abundance of market research, if you’re willing to take a look into the data. Comments act as qualitative insights into how prospects and customers perceive your business, while traffic metrics can reveal a wealth of information about your visitors’ social media usage. Blogging “Sharpens Your Sword”.

Sysomos 88

Sysomos Hubspot SEO ROI 88

Convince & Convert

MAY 29, 2018

comScore ]. Twitter videos. Twitter: 16:9 or 1:1 ratio, 640 x 360 pixels, 140 seconds. Twitter: Can be square too, as you see above. Video Goals and Metrics. A few notes on the chart: Every industry and audience is different, and the more you optimize , the better your metrics will be. Wordstream ].

Platform 153

Platform Campaign Video YouTube 153

Webbiquity SMM

OCTOBER 8, 2013

Guest blogger James Barnett offers helpful tips for using Facebook, Twitter, Pinterest and blogging to run PR campaigns at live events, for example, on Twitter: “Use hash tags (#) to stay on topic with trends and create a buzzword around your brand. How Small Businesses Can Use Social Media at Events by MyBeak Social Media.

Social Media 207

Social Media ROI B2B Marketing 207

Webbiquity SMM

FEBRUARY 7, 2012

59% are on Twitter, and 43% use a company blog for marketing. Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 women make up 64% of Twitter’s following), men (63% to 37%) are the larger share on LinkedIn.

Statistics 190

Statistics Research Social Media B2B 190

Sprout Social

NOVEMBER 14, 2016

Sprout provides follower metrics to show monthly increases (or decreases) by percentage. We even break down each metric into photos and videos to give your brand a clearer picture of how your Instagram accounts are performing. With an average order of $65, Instagram beat out Pinterest ($58.95), Facebook ($55) and Twitter ($46.29).

Instagram 40

Instagram Brands How To Fashion 40