Waxing UnLyrical

DECEMBER 11, 2013

In August, the TV 18 group laid off around 500 employees, including several of those responsible for its features programming. With such alterations in the media industry, PR agencies have a window to get more creative and embrace newer avenues, such as social media platforms, more aggressively than before.

comScore 199

comScore Smart Phone SMS Advertising 199

agora pulse

DECEMBER 17, 2019

Boomers of all ages are more likely than any other age group to spend an hour or more a day online. Tips for Marketers: Evaluate your target audience and the platforms you use to reach them. TikTok “Challenges,” like Jimmy Fallon’s #SharpieChallenge, and the #TumbleweedChallenge, are super-popular on the platform. Image source.

Social Media 82

Social Media Authentication comScore Social Media Management 82

Sprout Social

MAY 10, 2019

According to a 2016 study released by Comscore and YouTube, 35% of the 2,940 respondents selected YouTube as their “one preferred provider,” while just 19% chose TV. Past studies from the International Data Group state that 46% of B2B tech buyers purchase products after viewing videos. 3. Millennials prefer YouTube over TV.

YouTube 111

YouTube Strategy B2B Marketing 111

Social Media Marketing

APRIL 23, 2013

Industry News Last week''s terrorism news were all over traditional and social media platforms. Click image to enlarge ComScore has found that trying to track the "digital omnivore" is a challenge as the archetypical individual moves from device to device. Other platforms have not yet implemented such a plan. Don''t believe me?

Social Media 165

Social Media Tumblr Authentication comScore 165

Writtent Blog

JULY 10, 2013

Mark Donovan, SVP of Marketing at ComScore recently stated “this pronounced shift in consumer behavior is simply too large for [companies] to ignore.” Image credit: Watchakarun/freedigitalphotos.net. Source: Temkin Group ). Source: comScore ). Source: Experian ). Source: Experian ). Source: DKNewMedia ).

Statistics 108

Statistics Mobile comScore Marketing 108

Buffer Social

JANUARY 25, 2018

For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. With ads targeting, you can reach very specific groups of audience based on their demographics, interests, past behavior, and more. On top of these statistics, comScore’s 2017 U.S.

Social Media 111

Social Media Trends Report Survey 111

Saying It Social

SEPTEMBER 8, 2010

That would be the 20% of internet users whose searches are related to location and according to comScore, in March Google had 14.3 While the statistics presented above were just for Google, the major search engines all have their own local listings in some form so it is extremely important to get listed on their platforms as well.

Mobile 135

Mobile Smart Phone StumbleUpon comScore 135

Convince & Convert

JULY 3, 2011

No slaving over list creation (Twitter), or slogging through the mine field of clicks and sketchy instructions for creating your own groups (Facebook). And while they’ve denied it in the past, there’s a history of Google ranking pages created on its owned platforms advantageously. Facebook, however, is a different story.

Google 167

Google Picasa Engineering Adwords 167

Convince & Convert

JULY 3, 2011

No slaving over list creation (Twitter), or slogging through the mine field of clicks and sketchy instructions for creating your own groups (Facebook). And while they’ve denied it in the past, there’s a history of Google ranking pages created on its owned platforms advantageously. Facebook, however, is a different story.

Google 150

Google Picasa Engineering Adwords 150

Convince & Convert

DECEMBER 30, 2011

No slaving over list creation (Twitter), or slogging through the mine field of clicks and sketchy instructions for creating your own groups (Facebook). And while they’ve denied it in the past, there’s a history of Google ranking pages created on its owned platforms advantageously. Facebook, however, is a different story.

Google 151

Google Picasa Adwords Engineering 151

Diva Marketing Blog

JUNE 17, 2009

A tweetchat is simply an organized group chat that takes place using the Twitter platform. Boomers The Baby Boomer generation maybe late in getting to this party but according to comScore there are about 16.5 When it comes to How generations use social media platforms we noticed a few differences.

comScore 40

comScore Social Networking Social Media Flickr 40

Hootsuite

MARCH 2, 2020

Together, they’ll give you a sense of how Pinterest’s user stats compare with other platforms, which advertising tools drive the best ROI, and what’s trending in search. More than half of Pinterest’s MAUs are weekly active users, which means they log-on to the platform at least once a week. How many of them are yours? million U.S.

Statistics 145

Statistics Marketing HootSuite Advertising 145

Webbiquity SMM

FEBRUARY 7, 2012

times each, on average, across all sharing channels, so content shared by large groups of people reach a wider audience than content passed along from others.” Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6

Statistics 190

Statistics Research Social Media B2B 190

Kikolani

JUNE 23, 2016

Global media analytics and measurement company, ComScore , states that 45.4% All these companies kicked off as distribution platforms for content that was licensed. Most of the respondents fell in the age group of 18 to 34. You can also broadcast live videos to the groups you belong to as shown below: Source.

Video 111

Video Tips Marketing Film 111

Kikolani

JUNE 23, 2016

Global media analytics and measurement company, ComScore , states that 45.4% All these companies kicked off as distribution platforms for content that was licensed. Most of the respondents fell in the age group of 18 to 34. You can also broadcast live videos to the groups you belong to as shown below: Source.

Video 60

Video Tips Marketing Film 60

Writtent Blog

JULY 16, 2013

Remember when corporations had to spend thousands of dollars on focus groups to compile consumer insights? Regularly analyzing your social referral traffic to determine whether Facebook, Twitter, or other networks are driving the most clicks can reveal which platform you should focus on. It’s Free Market Research.

Sysomos 88

Sysomos Hubspot SEO ROI 88

Audiense

MARCH 13, 2017

Demonstrated here, where we monitored their profile in the Audiense Connection Platform. His team’s main objectives were to: shrink the number of Clinton voters, specifically targeting groups with material designed to turn them off Hillary. 3) The #MAGA group. earn loyalty from new, active Republicans. 2) FOX News viewers.

Groups 125

Groups Groups Data Analysis 125