Harp Interactive

AUGUST 3, 2010

I am sure many of you have similar concerns regarding hiring a company for your social media and SEO needs. This blogpost is meant as a guide for HR and business owners/managers to help them hire social media contractors that will deliver real results and not just rack up billable hours.

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Sherrilynne Starkie

APRIL 5, 2018

Understanding and managing an ever-expanding set of digital channels can be a 24/7 process. Despite sinking time and resources into social media, many companies are not seeing the results they want. Bringing in a certified social media consultant can turn things around quickly.

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Social Media Strategery

NOVEMBER 30, 2012

Then why do organizations continue to hire social media specialists, managers, and coordinators, but then handcuff them with outdated policies, processes, and technology? This should go without saying, but make sure that your social media manager actually has access to social media.

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Oktopost

DECEMBER 19, 2022

What to Do if Your Social Accounts Are Compromised. Step 3: Review Your Social Policy. 6 Common Social Media Security Risks. Here’s a list of the most common social media security risks that you need to know. These ads can lead to reputational damage for your company. ↑ Human/Employee Error.

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Social Media Strategies Summit

SEPTEMBER 22, 2023

For instance, HootSuite has a dedicated Twitter account, @Hootsuite_Help , which deals with customer queries about its social media management platform: Thank you for contacting us via our Social Networks! For that reason, it’s worth creating separate customer service accounts. We’ll be glad to assist you today. ^CV

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The Realtime Report

AUGUST 17, 2021

Information in this post ensures your business gets the most from its social media strategy, reeling in more profits. Several social media marketing companies rely on Facebook to market their products and services. Ensure your business always remains within Facebook’s ad policies when posting content.

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Social Media Marketing Social Media Management Policies 91

Sprout Social

JANUARY 10, 2024

Mishandling complaints could harm your company even more than the complaint itself. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints.

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Reputation System Brands Knowledge Base 106

Sprout Social

FEBRUARY 21, 2022

Anyone who manages their company’s social media for a living operates every day in fear of being the one at the helm when the company Twitter account is hacked. Let’s state the obvious: Social media governance is not the sexy side of social. This is a critical error of epic proportions.

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Social Media Pharmaceuticals Energy Policies 125

Hootsuite

MAY 20, 2020

In today’s busy world, it is all too easy for an employee to accidentally expose the company to threats online. POLICE ADVISORY ON FAKE CASH GIVEAWAYS ADVERTISED ON SOCIAL MEDIA The Police have observed a spike in the number of… Posted by Singapore Police Force on Wednesday, April 8, 2020. Create a social media policy.

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Social Media Tools Tips Policies 144

agora pulse

JUNE 1, 2016

If there is more than one person involved in your social media accounts, then it is essential to have an effective and clear social media policy. But a good social media policy will go beyond simply preventing disaster and improve company productivity and increase conversion.

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agora pulse

JANUARY 3, 2017

Currently, the company wants only the human touch. That means you can schedule your Instagram post within a social media management tool like Agorapulse, but then that tool can only copy the content so you can send (the image) and paste (the text) into the Instagram app yourself. This has happened to many users.

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Hootsuite

APRIL 26, 2023

In this article, we explain what HIPAA says about social media, go over common HIPAA violations, and share tips for building a HIPAA-compliant social media strategy. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees.

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Social Media Health Care Tips Policies 93

agora pulse

JANUARY 30, 2018

As a social media manager, you have a million things to think about every day. Unfortunately, when it comes to social media hacking and account security, you will probably only think about it when it’s too late. So, let’s take a look at how you can prevent social media hacking on your own brand account.

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Social Media Social Media Management Policies Reputation 144

Sprout Social

MAY 8, 2023

In this guide, we outline the specific practices your company should follow when posting to help avoid social media copyright infringement and protect your brand. 6 tips to help avoid copyright infringement on social media Violating copyright policies and laws can have serious consequences.

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Social Media UGC Policies Guidelines 110

Hootsuite

JUNE 29, 2023

These guidelines differ from social media policies or social media style guides. A social media policy details how the company should be portrayed on social media platforms. TL;DR: Social media guidelines include things like tips, tools, and best practices.

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Guidelines Template Templates Social Media 78

Hootsuite

JULY 25, 2023

This blog outlines why law firms and lawyers need social media rules, six rules to follow, the importance of a law firm’s social media policy, and some social media ethical issues for lawyers. Why do law firms and lawyers need rules for social media?

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Social Media Policies Guidelines HootSuite 77

Sprout Social

OCTOBER 20, 2020

Your employees can make or break the reputation of your company. By reading employee reviews, they get an authentic look into the culture that powers your company. How does that relate to social media? A close look at your audience shows the worlds of social, recruiting and inbound marketing are intertwined.

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Review Brands Reputation Aggregator 120

Sprout Social

MAY 24, 2022

“[Social messaging] will continue to grow as the number one way for brands to communicate to customers. I truly believe it will surpass email, and physical mail,” says Raven Gill , Social Media Manager at Communicators Group. Social is even poised to overtake other digital channels as the preferred place for service. “We’ll

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Social Media Marketing Social Media Management Issues 131

Firebelly

SEPTEMBER 25, 2017

As a social media manager, you are bound to come across unsavory comments on your social channels. When is it appropriate to hide, block or delete on social media? The best policy is to respond to every comment that comes through. When Is It Appropriate To Hide, Block Or Delete On Social Media?

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Social Media Construction Social Media Management Compete 150

Oktopost

MAY 20, 2021

That requires involving more people in your advocacy program and making a company-wide push for social media excellence. You can also create custom roles that will better match your marketing goals, organizational structure, and social media policy. Which advocates can contribute more to your program?

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B2B Policies Social Media Management Groups 118

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Every social media team operates uniquely, so not all of these roles will be relevant to your needs.

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Template Templates Social Media Tips 134

Hootsuite

JANUARY 22, 2020

Many small businesses don’t have the time or the wherewithal to manage social media accounts—let alone the budget to hire a dedicated social media manager. But that doesn’t make social media management any less important. It can help you find new customers, too. Sign up today.

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Social Media HootSuite Template Templates 145

Sprout Social

MARCH 29, 2023

According to Glassdoor, 62% of job seekers say their perception of a company increases after an employer responds to a review. Tap directly into your employees’ networks by asking them to share your company’s content and open roles on their personal social profiles.

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Social Media Strategy Team Review 101

Hootsuite

JUNE 24, 2020

It takes time for new employees to become familiar with your brand’s social media policy. As new employees learn, a social media approval workflow can limit who publishes content to go live. . Or for third party companies working on social media, client approval is needed before publishing.

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Social Media HootSuite How To Template 145

agora pulse

OCTOBER 10, 2017

If you are a vegan foods company and you post a photo of your recent deer hunt, you will deal with your fair share of unfollows (and perhaps a rise in angry comments). You’re using software that violates Instagram’s Platform Policy. Solution: Only use social media management software that abides by Instagram’s policies.

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Instagram Policies Buy Software 139

Sprout Social

JUNE 23, 2021

This stat is striking for SaaS companies eager to reduce churn but is eye-opening for any business, really. From self-service options to product videos and beyond, companies today should strive to put their onboarding materials front-and-center in as many formats as possible. For example, what does your shipping policy look like?

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Strategy Policies Resources Loyalty 126

Buffer Social

JULY 13, 2022

This is why it’s essential to create a clear and concise policy for what to do when you encounter negativity on your social media so you can tackle it before it becomes a problem for your business. By having your policy in mind, you’ll be prepared should a situation arise.

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Social Media Policies Team Comments 98

Sprout Social

JUNE 24, 2021

Despite all the evidence that #WFH & hybrid #work schedules are a win-win, I expect some companies will inevitably bring people back to the office full-time. With vaccines widely available, companies are bringing employees back to the office. Take care of your social media team and their mental health. Anyone else?

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Oktopost

MARCH 16, 2020

While clearly, the main focus continues to be mitigating the disease itself, for many companies brand management and communication on social media is becoming even more strategic. Here are 5 Oktopost features that will help you avoid a crisis on social media: Campaign Management. Social Inbox.

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agora pulse

JUNE 9, 2020

Savvy social media managers also know how to tap into Pinterest for business for their clients. In the meantime, we want to provide tips to set up social media managers for Pinterest success.). It seems like finally there’s a social media site giving us what we want. Shopping Ads.

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Engagement Retail Case Study How To 138

Pam Moore

DECEMBER 5, 2017

If you work in any size organization as a social media manager, community manager, content manager, digital marketing manager or any type of role and have been shocked to find your superior(s) have hired an agency without you knowing, this podcast is for you. Need some help with social media marketing?

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Social Media How To Social Media Management Training 160

Hootsuite

APRIL 6, 2022

Using social media automation tools like chatbots to handle your Instagram messages is one of the best ways to successfully handle customer service and sales. As more and more conversations—social, business and otherwise—are taking place online, automated messaging platforms are growing in popularity.

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Instagram How To Retail FAQ 90

Sprout Social

OCTOBER 19, 2023

The top 7 AI + social marketing use cases for 2024 Given these encouraging results, more companies plan to leverage AI in 2024 to strengthen their marketing teams and prime their overall business strategy. Here are the most prominent AI use cases in marketing for social media managers as they prepare for the coming year.

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agora pulse

FEBRUARY 18, 2020

Social media agencies are constantly looking for ways to set themselves apart. It is amazing to think that just over a decade ago social media management wasn’t even a career. Along with the growth of social media itself, tools have been created to help make our jobs as social media managers a little easier.

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Sprout Social

NOVEMBER 6, 2020

Glassdoor houses over 70 million reviews and insights on over one million companies, helping people make one of the most important decisions we can make for ourselves: where to work. Sprout Social helps power that effort with our Glassdoor integration. Regularly monitor Glassdoor company reviews. You need to respond to them too.

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Review FAQ Construction Metadata 97

Sprout Social

DECEMBER 6, 2023

In the age of sharing patient before and after photos, testimonials and other sensitive information, healthcare providers should exercise extreme caution when crafting social media content. Find a management solution with permission levels and message approval functionality to ensure only responsible parties can post.

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Social Media Privacy Insurance Guidelines 105

Ignite Social Media

MARCH 31, 2023

This includes things like equal pay, leadership roles, mental health breaks, and family-friendly policies such as maternity leaves and breastfeeding consideration. At Ignite, we are actively promoting equity for women in the workplace by implementing specific policies and practices to fight gender inequality.

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