Trending Sources

20 Expert LinkedIn Guides

Webbiquity SMM

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. Guides to Using LinkedIn for Career or Networking. Boost Your Brand’s Visibility With LinkedIn’s New Profile Features by Sprout Social.

LinkedIn Confusion: Group or Company Page?

SocialFish

You probably have a LinkedIn icon up there. Does it link to the group you’ve been working so hard to build, or does it link to your organization’s company page? Let’s compare: NTEN group on LinkedIn. LinkedIn Groups enable people to join, discuss topics that are important to them, and interact with other group members. NTEN company page on LinkedIn.

Best Days And Times To Post To Your LinkedIn Company Page

Firebelly

It’s a question we get a lot—what are the best days and times to update a LinkedIn Company Page? Best Days And Times To Post To Your LinkedIn Company Page. We’ve found similar results on  Firebelly’s LinkedIn Company Page , as well as the pages we’ve managed for brands. Does your company or its employees need help with LinkedIn?

Analyze Page Performance With the New LinkedIn Company Pages Report

Sprout Social

As an official LinkedIn® Certified Company Page Partner, analytics are a key component of Sprout’s integration. We’re excited to announce that we’ve added the LinkedIn® Company Pages Report to our suite of network reports. Closer Look at LinkedIn® Analytics. When analyzing multiple Company Pages, use the report to determine your highest performing Page.

LinkedIn Changes for Your Company Page

PWB Marketing Blog

I received a notification from LinkedIn today about changes coming to our LinkedIn Company Page after April 14. Specifically, LinkedIn is removing the Products & Services tab from all Company Pages. There isn’t a cost to the latest changes, however in reading various LinkedIn Since support forum posts it seems that LinkedIn is exploring options.

Best Linkedin Company Pages

SocialFish

Lots of good tips here for amping up your company page. Best LinkedIn Company Pages 2013 from LinkedIn. ————– ( photo credit ). From the Trenches Industry Insider

26 Outstanding LinkedIn Tips and Tactics

Webbiquity SMM

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. LinkedIn now boasts more than 200 million members across 200 countries, and adds two new members every second; what’s more, 35% of LinkedIn members use the site daily. LinkedIn can help by iMedia Connection.

LinkedIn Launches Status Updates For Companies

Mindjumpers

Tweet LinkedIn recently announced a new feature called ‘Company Status Updates’, which allows companies to share recent happenings like breaking news about the company, employee moves and relevant job openings or latest on their products and services. Professionals would start seeing status updates shared by the company on their homepage news feed.

10 Great Posts about #LinkedIn Company Pages

Koka Sexton

If your customers use LinkedIn (Which I’m sure they do) then you should have a LinkedIn company page. As a B2B marketer having a polished company page can make you stand out from the rest of the companies you’re up against, it also gives your customers a place to engage with your brand. Create a  LinkedIn Company Page.

Get LinkedIn or Get Left Out: Using LinkedIn Effectively

SocialFish

You hear a lot of hype about the benefits that Facebook and Twitter can bring to your business, but these social networking sites can often overshadow the even greater potential LinkedIn has for virtually every department within the organization. What makes LinkedIn so superior to alternative social networking sites is its exclusively professional audience and no-nonsense atmosphere.

Top 9 LinkedIn Social Media Marketing Groups

Firebelly

Here is a list of my nine favorite LinkedIn social media marketing groups that I think you’ll enjoy too. Description: This is the largest and most active social media marketing group on LinkedIn and it includes 20 subgroups for special interests. While you’re on LinkedIn, why not connect with Firebelly too? LinkedIn Social Media MarketingLearn more ].

Groups 104

Best LinkedIn Guides, Tips and Tactics of 2011

Webbiquity SMM

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. Part of the reasoning is that while Facebook is good for sharing coupons, promoting events, and showcasing corporate culture to potential employees, LinkedIn is powerful at generating web traffic and leads. What’s the best way to start and grow a LinkedIn group?

Using LinkedIn to Prospect

Spin Sucks

More often than not, they want to know how to use LinkedIn for prospecting. But, if you’re like me, and would prefer an introduction or a warm lead, following are five steps for using LinkedIn to do just that. For instance, you can upgrade to the premium version of LinkedIn or use Mozenda to scrape data for you. LinkedIn Social Media new business prospecting Sales

How Can Linkedin Grow?

Idaconcpts

LinkedIn is at a tipping point. After becoming the first social network to go public on May 19, 2011, LinkedIn is now in the hot seat as finance pundits examine whether the company’s market valuation is realistic.  One major question that investors have about LinkedIn is: “How can Linkedin grow? HR professionals use Facebook and only 26% use LinkedIn.

Instagram, LinkedIn, and Google+ News

Spin Sucks

” On Tuesday, LinkedIn announced they’re rolling out some new features. LinkedIn Features. LinkedIn is launching two new features, which are of particular interest to marketers: Targeted updates and follower statistics. Targeted updates allow companies to segment their followers, just like you can do both on Facebook and Google+. That’s billion.

LinkedIn Etiquette: Are You Breaking The Rules?  

agora pulse

Like every social network, LinkedIn has its own official rules of conduct. But But most LinkedIn etiquette expectations come from the LinkedIn community. In this article, I’ll tell you the fundamental Dos and Don’ts of LinkedIn etiquette and offer up a few tips to help you network like a pro on the world’s top professional networking site. Company recruitment posts.

9 LinkedIn Best Practices For 2015

Firebelly

LinkedIn is still the go-to social network for business professionals and job seekers. Make this your first priority before you start networking or sharing your business on LinkedIn. know if I’m meeting with someone I haven’t met yet, I always Google them and check out their LinkedIn profile. Be sure that your company page is complete and is relevant to your field.

Branding Your Company LinkedIn Page

The Social Media Incubator

When it comes to LinkedIn, we have discussed that there are the right things to do and there are the wrong things to do. One of the things you want to make sure you do right with a company page, is the branding and voice of your page. Your LinkedIn page should reflect the same message and keywords that your website, Facebook, Twitter and any other channels you may have.

The Ultimate LinkedIn Lead Generation Guide

Sprout Social

Unlike social networks such as Facebook, Twitter or Instagram where users sign up for a variety of purposes, a majority of LinkedIn users are there for business. Most people sign up for LinkedIn for one of three reasons: Networking. LinkedIn lead generation is a mystery for a lot of companies. LinkedIn Premium is broken into three different levels, based on your goals.

5 LinkedIn Best Practices for Marketing Professionals

Sprout Social

Deemed as the largest social network for professionals and colleagues, LinkedIn is entirely a beast of its own. Unlike Facebook, Instagram or Twitter, LinkedIn manages your professional social connections and content to like-minded individuals. By following simple LinkedIn best practices, you can use this social network to your business’s advantage. Who follows us on LinkedIn?:

How to Build a Dazzling LinkedIn Company Page

Harp Interactive

Tens of millions of professionals are following more than a million companies on LinkedIn. Having a fully optimized and professional LinkedIn company page will showcase your business in the most professional light to job seekers, employees, potential customers, purchasing managers, current clients, and interested observers. LinkedIn Company Page is your brands interface to the professional social world and presents an opportunity to engage, grow and reveal the human side of your company…all while providing a peek at the individuals behind your brand and products.

How to Build a Dazzling LinkedIn Company Page

Harp Interactive

Tens of millions of professionals are following more than a million companies on LinkedIn. Having a fully optimized and professional LinkedIn company page will showcase your business in the most professional light to job seekers, employees, potential customers, purchasing managers, current clients, and interested observers. LinkedIn Company Page is your brands interface to the professional social world and presents an opportunity to engage, grow and reveal the human side of your company…all while providing a peek at the individuals behind your brand and products.

Social Media Updates: Facebook, Linkedin, Twitter. Be Ready!

yMarketingMatters

Just in case you missed it…Facebook, Linkedin and Twitter recently announced important new updates  that are taking effect right now. . Linkedin Update: Product and Services Page Removed. On April 14 the Linkedin Products & Services Tab was  removed from LinkedIn Company Pages! Take a look at the new page layout. Check out the new layout!

Seven Elements of a LinkedIn Audit to Improve Brand Consistency

Spin Sucks

Whenever I start a new job, one of the ways I get to know my fellow colleagues is to take a tour through their social media networks and complete a LinkedIn audit. This helps me learn more about their backgrounds, to see what the company values terms of accomplishments, and to get a pulse on how much of the organization’s content is being shared by employees. Company description.

Can Publicly-Traded Social Media Companies Survive?

SocMed Sean

During my career , I have worked for a couple of big Fortune 500 telecom companies and the challenge was always working to balance the wants and needs of the customer with the wants and needs of the shareholders. Social media companies, like Facebook, who choose to trade on the exchanges are going to have to walk a fine line between serving their members and their shareholders. 

Engage With Your LinkedIn Company Page Network From the Smart Inbox

Sprout Social

With more than 450 million members , LinkedIn® has swiftly solidified itself as a global community of professionals. This network shift has positioned LinkedIn® Company Pages as an integral component of an organization’s social communication strategy. Sprout is excited to announce the next step in our LinkedIn® integration. Engage With Thought Leaders in Your Network.

LinkedIn Analytics: The Complete Guide

Sprout Social

Not that long ago, if you asked most people what they thought of LinkedIn, you’d probably hear comparisons to sites like CareerBuilder or Monster. For some time LinkedIn was seen as a job search platform. While social recruiting is definitely one of LinkedIn’s main functions, it has evolved into much more. LinkedIn offers a full set of features for businesses, and Sprout gives you tools to manage it all. Over the past few years, LinkedIn focused on getting businesses to use the platform for branding and content marketing. Company Updates. LinkedIn

How To Set Up a Presence on LinkedIn

Mindjumpers

Tweet Whenever we think of professional networking and corporate branding, the first thing that comes to mind is LinkedIn. And rightly so, with 100 million professionals following 1,9 million companies on LinkedIn, it is worth considering to grow a presence here on LinkedIn. Now the question is who follows your company on LinkedIn and why? Why LinkedIn?

Understanding LinkedIn Company Page Analytics

Devumi

Just recently, the popular social networking site LinkedIn introduced two new features. These features will help companies engage their audience, as well as compare their current performance to competitors. The post Understanding LinkedIn Company Page Analytics appeared first on Devumi.

28 (of the) Best LinkedIn Marketing Guides of 2014

Webbiquity SMM

As noted in several of the posts highlighted below, LinkedIn is no longer just a hangout for job-seeking professionals, who largely abandon it in between job searches. What’s more, as reported here previously , LinkedIn is the top social network for B2B marketing; 83% of marketers say they prefer to use LinkedIn for distributing B2B content. Image credit: Cox Business.

Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity SMM

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. According to recent research , 32% of B2B marketers use LinkedIn to generate leads, versus just 16% who do so on Facebook. Digg this!

50 Tips to Make Your Company’s Blog Rock

Spin Sucks

This blog post idea was shamelessly stolen from  Jeff Bullas  and “ 30 Tips To Make Your Company’s Blog Rock.” 50 Tips to Make Your Company’s Blog Rock. Subscribe to the top industry blogs in your market, both company blogs and personal blogs for ideas. Be yourself even if it is a company blog. Enjoy! Ask your readers what they want you to write about.

5 Clever Uses of LinkedIn for Unique Customer Experiences

Convince & Convert

While many companies are turning to Facebook, Twitter, Instagram, and Snapchat, don’t discount what’s possible on LinkedIn. Take Take inspiration from these five companies that have gone beyond content and company pages to craft unique experiences for their customers. 1. The ten best IN moments were shared on the L’Oréal company page at the end of the campaign.

10 Tips to Be Successful on LinkedIn

Ari Herzog

LinkedIn launched on May 5, 2003 (on my mother’s birthday) and currently has 277 million members — with two new people creating accounts every second. Here are updated LinkedIn statistics to impress your boss or your mom. This is most important — as 40% of LinkedIn users visit the site every day. Don’t display old photos to represent you on LinkedIn.

Why LinkedIn Is Now Such a Powerful Content Marketing Tool

Visually SM

And then there’s LinkedIn. In February 2014, the company announced it would begin rolling out its blogging platform to all English-speaking users. Virtually overnight, everyday LinkedIn users found their content reaching tens of thousands of readers when before they would have struggled to reach a few hundred. LinkedIn members are primed for reading business-related content.

The 5 LinkedIn Mistakes To Avoid

The Social Media Incubator

You’re on LinkedIn, right? LinkedIn is a must for your company’s social media marketing plan. LinkedIn is the social network for displaying your professional profile, displaying your company profile and connecting with colleagues, clients and friends in your business. Take a picture of you sitting at your desk or in action within your company. 2. 

Engaging the Right Audience on LinkedIn

Adam Cohen

LinkedIn, one of the established social networks, is making strides in advancing how businesses can leverage the platform to engage followers.  Several weeks ago, LinkedIn launched the LinkedIn Follow Button allowing followers to follow a company page on LinkedIn directly from owned assets like web pages and blogs. Engagement to the Next Level.

5 Sure-Fire Signs Your LinkedIn Company Page Sucks

Shift Digital

If you are using LinkedIn to market your business online, you know how tricky it can be to set up your LinkedIn’s Company Page. It’s important to utilize the Analytics tab on your LinkedIn Company Page. Your LinkedIn Company Page shows you Page Views, Unique Visitors and Clicks: Products and Services. Who knows if you have all the apps you should?

Why I’m glad I upgraded my LinkedIn Profile

Janet Fouts

Not all users allow LinkedIn to share their data. In those cases a click on the search icon will show you a Google search of LinkedIn with a list of people in that industry. You’ll also see specific posts that LinkedIn thinks would be interesting to your followers. LinkedIn is making great strides at being so much more than a place to dump your resume.

Accepting Standard LinkedIn Invites

Spin Sucks

Many months ago, Arik Hanson and I were having a Twitter conversation about LinkedIn. girlfriend of mine is interested in working at your company. And THAT is the point of LinkedIn. Accepting Standard LinkedIn Invites originally appeared on Spin Sucks on April 13, 2011. LinkedIn Social MediaHis question? disagreed a little bit, at the time. Better.