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Get Your Social Media Budget Approved with These 22 Tips, White Paper and Podcast

Pam Moore

We recently just launched a new training academy, Social Profit Factor which helps small business, entrepreneurs up to Fortune 10 brands learn how to leverage social media to truly drive real business results. You get out of social media what you put into it, and that includes budget. Episode Highlights.

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Brand Storytelling in a Nutshell: 10 Foundations of Success

Pam Moore

It's these common foundations that weave the threads for relationships, trust and community. If we all know life and business is really about people, then why do so many marketing and business leaders still fall to lazy marketing tactics and corporate marketing speak as they set out on their online digital and social media adventures?

Brands 166
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Why You Need an Integrated Digital Marketing and Social Media Plan

Pam Moore

Businesses of all sizes are experiencing incredible pressure to find ways to break through the noise online to inspire and attract their ideal customers. In addition they must continue to keep communities engaged and ensure they are servicing their customers when, where and how they want to communicate. Today times are changing.

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Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

Do you know… What value Facebook, Twitter, LinkedIn, Instagram and other social networks are providing to your bottom line? What content is converting to real business? How to know the value of traffic from social networks such as Twitter, LinkedIn and Facebook. What content is producing the most leads?

Analytics 167
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Social Media Success Requires a Marriage, Not a One Night Stand

Pam Moore

It’s no wonder the marketers and business leaders new to the social world have expectations of instant results, it’s what the “gurus” have been promising them across blog posts, podcasts, live videos and the list goes on. You need to dig in and learn the social networks. Get use to it.

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How to Increase Cyber Monday and Holiday Sales with Social Media Marketing

Pam Moore

Many business and marketing leaders miss out on tapping into the power of the online shopping holidays and events to increase sales, brand awareness and most importantly connect with their audience. The truth is even small businesses can join the Cyber Monday and online holiday sales to drive business results.

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Influencer Marketing 101: Definitions, Benefits and Success Tips in a Nutshell

Pam Moore

84% of women turn to social networks before making a purchase decision! Influencer marketing enables you to tap into this extended network both men and women are using as they make buying decisions. If you answer yes to this question, then this episode of today's Social Zoom Factor podcast is for you. Click To Tweet.