Waxing UnLyrical
MARCH 14, 2011
While I was an early adopter of social sites like LinkedIn, most PR pros weren’t generally using social media for PR purposes. To the Army, engagements often mean meeting with people in the community. If we engage the community, build trust, and demonstrate they have a vested interest in the outcome, we might tip the scale of favor.
Webbiquity SMM
MARCH 30, 2012
The next step is to identify the influential voices in your community that you’ll want to reach out to, connect with, and begin building relationships with. If you’ve got the budget, the quickest and easiest way to build a list is by using a PR and social media monitoring tool such as Cision , Vocus or MyMediaInfo.
Convince & Convert
JULY 9, 2013
In fact, getting the influencers your target buyers listen to to contribute content to your site, write about you on their site, or simply share your latest eBook, can make your life a lot easier. We get a steady stream of new visitors to our site every day. Let me use OpenView Venture Partners as an example.
Webbiquity SMM
JANUARY 12, 2011
Vocus and Cision ) to the obscure ( Butterfly Publisher ). Even bloggers with less traffic to their site are still being pitched on a regular basis. The tools, briefly reviewed, range from the obvious (e.g., Pitching on Twitter? Try these 8 tactics to entice the media by Ragan.com. Good advice even if you do use a PR agency.
Webbiquity SMM
MAY 3, 2011
Expert Community Manager with the Focus Expert Network, a network of thousands of leading business and technology experts who answer questions and post thought leadership content. Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform. Becky Denniston. Connie Bensen. Ellen McGirt.
ProBlogger
SEPTEMBER 13, 2012
This guest post is by Frank Strong of Vocus. As bloggers, we know that to build a community, we’ve got to blog consistently. Then, write a press release that illustrates the trend just like a hard news story you might read on a major news site. Starting a review site? More reads for the most read. Research is newsworthy.
Jeff Esposito
AUGUST 3, 2010
I like Vocus for some things and radian 6 for others. I think to get a well rounded perspective on true influence a combination of SIM, Klout.com , ratio of impressions to feedback, and how often blogs or other sites link need to be all taken into consideration. And really different tools can be used to measure different things.
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