Social Media Strategies Summit

DECEMBER 16, 2022

User-generated content (UGC) is highly impactful in any industry. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels.

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Ignite Social Media

AUGUST 2, 2022

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. This is a great strategy for when you don’t have the time or resources to film new videos. There’s even talk that TikTok will pass Instagram this year as the number two social media site.

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Pixlee

AUGUST 10, 2020

User-generated content (UGC) goes a long way on TikTok. Also, when other people see that you share customer UGC, they’ll be more inclined to create content that you’ll share (allowing them the same aforementioned exposure). Creating Compelling Content on TikTok. Tapping into this saves time and helps your brand feel more authentic.

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Hootsuite

DECEMBER 6, 2021

Plus, your followers will love to see it — UGC serves as social proof, showing your followers and first-time account visitors that your brand is loved by the community. A post shared by Film Companion (@filmcompanion). Film Companion’s contest is a simple and effective form of fan engagement. Plan your contest.

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Buffer Social

SEPTEMBER 13, 2023

Highlight engaging sections from your other long-form content Many creators have content outside of short-form video – streamers who run hours of live streams and podcasters who film themselves while speaking. It also helps you create a format that your viewers can instantly recognize.

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Keyhole.co

DECEMBER 26, 2023

Using intriguing user-generated content If used correctly, user-generated content (UGC) can be an excellent boon to brand authenticity, enhanced engagement, and a higher conversion rate. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more.

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Later

APRIL 22, 2019

Reposting Instagram Stories and sharing user-generated content is a great way to fill your feed with beautiful content, but did you know that UGC is 50% more trustworthy than any other type of media, too? . So why is UGC so valuable? Instead, think about how you can cluster your UGC together into different themes.

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Hootsuite

MARCH 9, 2022

There’s joy, drama, passion, a shared language and a whole lot of community. “Our community has transformed shopping into an experience that’s rooted in discovery, connection, and entertainment, creating unparalleled opportunities for brands to capture consumers’ attention,” TikTok’s Blake Chandlee said at launch.

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agora pulse

JANUARY 14, 2020

Challenges are an essential feature of TikTok’s community and probably the best known of all the marketing techniques. Marketing your product to Gen Z needs to feature user-generated content (UGC). A recent survey found 85% of consumers find user-generated content (UGC) more influential than brand-created content. Answer Tea.

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Pixlee

JULY 3, 2019

This makes Under Armour more relevant to their customers and encourages more UGC that the company can then use later to market their products. Because Old Navy is a lifestyle brand, UGC is the perfect way to promote their retail products by connecting with their customers and staying up to date with the latest trends. Breckenridge.

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Sprout Social

AUGUST 30, 2019

So, what does your business need to do to make sure you’re taking advantage of this community-building tool? Filming a thirty-second promo video? But, sadly, not all user generated content (UGC) is created equal, and when your brand has a defined visual identity, that can be a problem. Sharing an #OOTD? It’s that simple!

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Later

APRIL 8, 2020

How to Find, Schedule and Share UGC with Later. The hands-free mode is great for filming longer selfie videos. Live mode is great for interacting with your followers and normal camera mode is just your classic filming style. There are so many ways you can use the question sticker with your community. Layout mode: .

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Ignite Social Media

AUGUST 2, 2022

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. This is a great strategy for when you don’t have the time or resources to film new videos. There’s even talk that TikTok will pass Instagram this year as the number two social media site.

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Strategy Marketing Banking Influencer 91

agora pulse

DECEMBER 13, 2018

It was a powerful message that millions stood behind especially given that Nike donated $5 million to organizations advancing equality in US communities. Shape your social media stories around your supported charities, community activities and local causes. Takeaway: Invest in UGC. Watch the video. Live Streaming Gets Authentic.

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Later

SEPTEMBER 28, 2020

Community and Employee Spotlight. Reels are a new way to engage with your current Instagram community and reach a wider audience. Whether IRL or on Instagram, people love to feel like they’re part of a community. And when you build a community on social media, it’s important to make your followers feel like friends.

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Later

AUGUST 21, 2020

Whether it’s creating sustainable skincare or empowering the LGBTQ+ community — brands with purpose are able to sell their products and support causes they care about. 's feminist creative communities and practices and give them the tools necessary to follow their dreams and advance in their careers.?? ??

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Later

FEBRUARY 13, 2019

If you’re looking to grow your following this year and built a community of brand evangelists, you’ll definitely want to take notes from Supergoop. . Their carefully curated UGC, creative product shots, and perfectly on-brand Instagram Stories will leave you feeling inspired to make your home a little more “green.”.

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Pixlee

AUGUST 20, 2021

Editor’s Note: Community is everything to us at Pixlee. We’re thrilled to welcome our community of #PixleePros in our latest series “Send Tweet: Insights From the #PixleePros.” How does community impact your life as a marketer? This week I had the pleasure of speaking with Andrew Weiss! That’s a very good point.

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Pixlee

AUGUST 20, 2021

Editor’s Note: Community is everything to us at Pixlee. We’re thrilled to welcome our community of #PixleePros in our latest series “Send Tweet: Insights From the #PixleePros.” How does community impact your life as a marketer? This week I had the pleasure of speaking with Andrew Weiss! That’s a very good point.

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Sports Campaign Film Research 52

Hootsuite

MARCH 20, 2023

(@remyandarthur) Having a caption contest can help you: Encourage your followers to meaningfully interact with your content Boost the number of comments you have on a post Foster community, as entrants like and comment on other’s entries 3. Be relatable Relatable content is very sharable.

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Later

NOVEMBER 14, 2018

Not sure where to start when it comes to filming and editing vertical video for IGTV and Instagram Stories? A creative way to do this is with user-generated content (UGC) — this is usually a post or Instagram story created by your followers and customers that you can then repost to your own feed.

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Ignite Social Media

JUNE 17, 2016

Additionally, Airbnb frequently showcases user-generated content (UGC), an excellent method to strengthen consumer relationships and authentically connect with customers. Disney Pixar. You’ve got a Snapchat friend in Disney Pixar.

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Later

DECEMBER 13, 2019

As part of their campaign to highlight the issues around fish farming, Patagonia released an IGTV and film series that discusses the challenges the environment faces: . Join the King Island community in saying NO to farmed salmon and keep King Island fish farm free.@patagonia_surf. View this post on Instagram. patagonia_surf.

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Later

OCTOBER 23, 2019

This is a great feature to take advantage of if your business operates several Instagram accounts or you collect user-generated content (UGC) from your branded hashtag. The Brooklyn-based wellness community space HealHaus is another great example of an effective bullet point-style Instagram bio. 17: Ciele Athletics. 20: Sonder.

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Later

MARCH 30, 2020

Instagram is one of the best social platforms for growing a community, promoting your products and driving sales. 12: 97% of 18-29 Year Olds are More Like To Shop From UGC. UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation!

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Sprout Social

NOVEMBER 1, 2016

According to an Ipsos MediaCT study , user-generated content (UGC) is 35% more memorable and 50% more trusted than other types of media. Airbnb made headlines in 2013 when it published the first short film made entirely of Vines. Your UGC campaign doesn’t have to be a huge production. Everyone is a content creator.

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Laurel Papworth

APRIL 13, 2010

Whenever I present or give classes on monetizing social networks and online communities people usually have two questions. Real World Events Music labels, film studios pay MySpace for record launches and Secret Shows. One, should we monetize other people’s activity? Two, how can Twitter make money? Twitter could mashup with TED.

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Later

DECEMBER 23, 2019

And if you’re a small business owner, this could be tapping into your precious work hours — time that could be used for other projects, like working on your 2020 goals or building a stronger online community! . tagged all UGC in the photo above ?? ???? Link in bio: ?Instagram View this post on Instagram. patagonia_surf.

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Sprout Social

OCTOBER 13, 2022

Creating an engaged brand community requires building an emotional connection with your followers, whether you pull at their heartstrings or make them laugh until they cry. Keep it real with your community. When creating content for your brand, don’t forget about an invaluable resource at your fingertips: user-generated content (UGC).

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Sprout Social

MARCH 22, 2021

And when there’s not a face, there’s likely a quote or some good ‘ol UGC in its place. That’s why I love that Pat’s team often pulls fellow Drift employees into conversations with their community: “When someone earns a certification from Drift, multiple team members will congratulate them. Keep it open. Make it yours .

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Later

JULY 25, 2019

Watch the full film via the link in bio. Not only will this strengthen the sense of community on your Instagram account, but it will also provide positive indicators for the Instagram algorithm — which will lead to more exposure for your post. . With styling by @Anjuhlow2, hair by @RebekahForecast and make-up by @BobScott200.

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Convince & Convert

AUGUST 7, 2012

Invaluable crowdsourcing systems build in options for your community to produce work, not just paid crowdworkers. The scripting, filming, acting, and even editing would begin to take on a uniform appearance. By atomizing this process, crowdsourcing can keep your forum (or any UGC Content) valuable and problem free.

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Sprout Social

MARCH 27, 2023

With their expertise, they can produce unique content for your brand that strikes a cord with their community. Share user-generated content (UGC) About 39% of consumers want brands to post real customer demos or testimonials, according to 2022 Index data. So, tapping into UGC is a win-win-win.

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Sprout Social

NOVEMBER 7, 2022

Take it a step further by reposting user-generated content (UGC) of people using (and loving) your products. You can also tap into UGC to find relatable holiday-themed content that will delight your community. Pro tip: even if the focus isn’t on your brand, UGC is one of the best ways to increase your awareness.

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