Buzz Marketing for Technology

JUNE 15, 2010

But focusing on the Extrovert angle for a second, I began to wonder if you need to be an extrovert to be in social media. Certainly internally in your organization you need to be an extrovert if you want to organize a Tribe or movement in your company to take on social media.

Social Media 207

Social Media Lurker Crowdsourcing Wiki 207

Buzz Marketing for Technology

JUNE 27, 2008

IBM Social Computing Guidelines. Blogs, wikis, social networks, virtual worlds and social media. In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. IBM Social Computing Guidelines: Executive Summary. Introduction.

Guidelines 280

Guidelines Wiki Virtual World Policies 280

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Lots of diverse versions of this.

Communities 117

Communities Groups Groups Social Media 117

Mindjumpers

MARCH 16, 2011

I’ve been following “Get Satisfaction&# since I wrote about them on our blog for the first time in October, 2009, and I think that in a time where companies need to involve their community on a larger scale, “Get Satisfaction&# has made a great product and is a honorable winner. Educational Resource.

Film 253

Film Project Wiki Campaign 253

Harp Interactive

OCTOBER 9, 2009

Social media isn’t always the right tool for the job. Not every company needs a blog. YouTube worked for BlendTec, but it might not work for your company. Build community platforms around real communities of shared interest. Check out Twitter as a way to show a company’s personality. Don’t fabricate this).

Social Media 232

Social Media Press Release Marketing Widget 232

Direct Marketing Observations

JULY 6, 2010

Let’s say you’re a consultant, which social media solution would you suggest and why? Which one is going to have the largest impact on your company? Just because a company can set up a Facebook fan page for example- does that mean that it will give them the biggest bang for their efforts? Social Bookmarking.

Social Media 143

Social Media Wiki Social Bookmarking Flickr 143

Webbiquity SMM

NOVEMBER 2, 2010

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Review 152

Review Social Media Marketing Handbook 152

Laurel Papworth

JUNE 16, 2010

His company is ZevenSeas which wins points for having a cool name, I reckon. Before today, and probably still in many companies, the response to Badges for incentives would be met with a sneer and a “who gives a flying fig about stamps of approval?&#. Yesterday I attended the Sharepoint geekfest at The Hilton Sydney.

Badge 108

Badge Sharepoint Social Media Foursquare 108

Buzz Marketing for Technology

JUNE 27, 2008

Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), community is uniquely prepared to solve. James Seng on Wiki Universal Edit Button. Mark on Wiki Universal Edit Button. weblivz on Wiki Universal Edit Button. Wiki Universal Edit Button. Categories.

SocialText 100

SocialText Conversation Wiki Folksonomy 100

Laurel Papworth

APRIL 18, 2010

I am always a bit shocked when I see the prices big companies pay for bespoke sites – hundreds of thousands of dollars usually. But that’s big companies with big Agencies. What about little companies using sole trader web developers? Wiki wierdness and "bloggers with news" (5). Millions in some cases.

Social Media 83

Social Media Web 2.0 Wiki Badge 83

Buzz Marketing for Technology

SEPTEMBER 23, 2008

Here are a few companies in alphabetical order I thought had shown some real promise at the Web 2.0 They are the nexus of a digital marketing company mixed with a technology firm that does Microsoft CRM, Business Intelligence and Analytics to provide creative solutions for brand perception and instantiation.

Web 2.0 100

Web 2.0 Mashup Aggregator Microsoft 100

Social Media Network Marketing

OCTOBER 15, 2010

Those organizations willing to invest the time and resources required to develop and support a strong virtual presence are gaining practically unlimited access to consumers' steady outpouring of raves and rants, toward favorite and disliked companies and products.

Social Media 101

Social Media Social CRM Repository Wiki 101

Buzz Marketing for Technology

OCTOBER 4, 2008

Talent Management, and Employee Engagement (a PDF file) that finds: 52% of organizations that adopt blogs, wikis, and social networking tools (among others) achieved best-in-class performance levels compared to 5% for those that didnâ??t. Companies that didnâ??t software that links to networking site (e.g.

Project 265

Project Web 2.0 Module Wiki 265

Bill Hartzer

MAY 26, 2010

More and more businesses are getting into social media – an umbrella term that covers various activities that help bring about social interaction on the internet. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc.

Cymfony 152

Cymfony Social Media Tools SM2 152

Laurel Papworth

JUNE 14, 2011

Iceland have turned to social media to ask the population to crowdsource writing Iceland’s new constitution. Compare to Australia’s Future of Melbourne wiki or New Zealand crowdsourcing their Police Act. No long term engagement, or continued input through social media channels. In English. Not many followers, yet.

Gov 2.0 93

Gov 2.0 Crowdsourcing Ustream Facebook 93

Buzz Marketing for Technology

JUNE 27, 2008

Scott Gavin Slide 37: blogs wikis podcasts social networking online collaboration tagging social bookmarking from Meet Charlie: What is Enterprise 2.0? Peter Senge The Fifth Discipline Slide 54: Case Study: IBM Innovative communities [link] Slide 55: Knowledge Management 2.0 Slideshare.net (beta). My Slidespace.

Folksonomy 270

Folksonomy Web 2.0 Wiki Collaboration 270

Webbiquity SMM

MAY 10, 2011

On ClickZ, Heidi Cohen reports that even at this stage, only one in three companies are even trying to measure social media ROI, because doing that is hard, though she also outlines five other social media metrics that matter. .&# Publishing has historically relied on advertising, or sponsorships, to pay for content production.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Buzz Marketing for Technology

OCTOBER 13, 2008

Inside a company, same rules apply. The power users will be unusually good at building their Connectbeam Social Profiles with key words, along the lines of search engine optimization techniques. Maintain a vibrant Social Profile. Build a good-sized social network base. How to build out a good-sized social network?

Social Bookmarking 109

Social Bookmarking Wiki Applications Web 2.0 109

The Marketing Blog

SEPTEMBER 28, 2009

Social media Blogs in India – Prepared by Sampad, this is a list of social media blogs in India. Ignore the ranks ] Next Steps I would propose creating a Wiki of active & influential Indians in Social media. This wiki will also categorize the names according to how they’re using social media.

Social Media 131

Social Media Web 2.0 Alltop Wiki 131

The Marketing Blog

AUGUST 4, 2008

My consultant is so convinced that: I should be present on social-network. I should write a blog I should ‘Ajaxify’ my current website I should jump into the conversation I should use a Wiki for enterprise-collaboration And do what not & what not… Why ‘But Why? My company is following the open-culture of communication.

Consultant 100

Consultant Wiki Web 2.0 Startup 100

Laurel Papworth

MARCH 22, 2010

about a year ago ,to create an online community of people annoyed with Optus. I’d had shocking service from Optus (the guy told me “yeah I know how to fix it but I’m not going to tell you&# ) and was in the mood to shine some social media spotlight on to poor customer service in Australia. I registered OptusPoo.com.au

Domain Name 85

Domain Name Policies Web 2.0 Social Networking 85

The Marketing Blog

SEPTEMBER 18, 2008

29 am SMTP Settings in MediaWiki Jump to Comments Image via Wikipedia A Wiki without an email feature is like a ‘car’ without ‘fuel’ For configuring the email functions in MediaWiki you need to ensure that the SMTP settings are right. Home About In the Media Books on my Plate Barcamp Delhi 5: Spreading the Word out !

Web 2.0 104

Web 2.0 Startup Wiki Wikipedia 104

Buzz Marketing for Technology

JULY 16, 2008

While many businesses want a sense of independence and creativity, what they chose was a person that fit the company personality (conformity). Quoting Alan Bennett, Stern says that most companies have the attitude "I am all in favour of free expression provided it is kept rigidly under control." and community building.

Web 2.0 100

Web 2.0 Wiki Skills Directory 100

Laurel Papworth

OCTOBER 8, 2011

DEPARTMENT OF JUSTICE, VICTORIA: What does it mean when the people you elected to represent you, turn off comments in social channels? If the person I am employing (through taxes) to do work for my community is on my communication channel, I expect to be able to speak to them. But it is OUR business. I don’t think so.

Social Media 109

Social Media Policies Gov 2.0 Press Release 109

Laurel Papworth

APRIL 13, 2010

That way the blog post (for corporates) is a mixture of the company view and an influencer’s or other interested party. Social networking is always about the common ground, the shared story. I really like the way online social networking is gaining strength in the business world. www.cglawyers.com.au ).

Social Media 61

Social Media Web 2.0 Wiki Class 61

Laurel Papworth

MAY 23, 2010

SharePoint can be used to host web sites that access shared workspaces , information stores and documents, as well as host-defined applications such as wikis and blogs. Sort of like the old Enterprise software but all in a browser (not client/server solutions) and lots of social stuff wrapped around it. How do I book? Related posts.

Sharepoint 63

Sharepoint Conference Social CRM Microsoft 63

Social Media Network Marketing

MAY 31, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. About Me - Social Media Network Online Contact Me - Social Media Network Online Your Contribution To This Blog - Social Media Netw. Unported License.

Social Media 62

Social Media Social CRM Reputation Widget 62

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

The Marketing Blog

JUNE 2, 2008

Critics : (????? ) - Participate by giving their feedback through comments, collaborative editing ( wiki ) and contribution to forums. For more insight on Social Technographics, go and grab your copy of groundswell now. I write about Social Media and how it is being used as a conversational channel by individuals and organizations.

Web 2.0 100

Web 2.0 Startup FeedBurner Flickr 100

Koka Sexton

DECEMBER 20, 2009

I would have loved to get a job in something social media related but that quest always evaded me. I work for a growing software company and they don’t have much of a footprint in the social media world. 99 best social-media and PR posts of 2009 – Holy Kaw! That is until recently. That someone was me.

Case Study 99

Case Study Wiki Software List 99

Social Media Strategery

JANUARY 10, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Why Social Media is Scary Sun, Jan 11, 2009 Best Of , Social Media As one of my company’s social media leads, I’ve had the opportunity to speak with a wide range of people about social media.

Social Media 119

Social Media Gov 2.0 Wiki Web 2.0 119

Koka Sexton

DECEMBER 20, 2009

I would have loved to get a job in something social media related but that quest always evaded me. I work for a growing software company and they don’t have much of a footprint in the social media world. 99 best social-media and PR posts of 2009 – Holy Kaw! That is until recently. That someone was me.

List 96

List Social Media Case Study Wiki 96

The Marketing Blog

DECEMBER 31, 2007

Right from Wiki to RSS, Beacon, Marketing 2.0, Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm.

Web 2.0 100

Web 2.0 Startup FeedBurner Wiki 100

Social Media Strategery

OCTOBER 12, 2008

I’ve worked with clients from across the government who are all seeing social media succeed in helping organizations communicate, collaborate, and share information better than they ever have. How big of a net should you cast when implementing a wiki or blogs behind your firewall? The government has a higher standard.&#

Gov 2.0 76

Gov 2.0 Wiki Policies Consultant 76

Buzz Marketing for Technology

JUNE 27, 2008

Community Colleges. Community Colleges. Campus Piracy Company Watch Distance Education Gadgets Leadership Legal Troubles Libraries Offbeat Open Access Research Search Engines Security Social Networking Student Life Supercomputing Teaching TechForum2008 Video Virtual Worlds Wikis. Government & Politics.

Report 130

Report Forums Library Education 130

Social Media Network Marketing

AUGUST 17, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. About Me - Social Media Network Online Contact Me - Social Media Network Online Your Contribution To This Blog - Social Media Netw. Unported License.

Sites 72

Sites Social Media Google Reputation 72

Social Media Strategery

DECEMBER 22, 2008

I’ve seen Intellipedia , TSA’s Evolution of Security blog , DoDLive , the DoD’s Blogger’s Roundtable , FEMA’s YouTube channel , GovLoop , and many other examples of “Government 2.0.&# I’ve also seen plenty of failed blogs, dormant wikis, and other failed attempts at using social media.

Gov 2.0 62

Gov 2.0 Social Media Wiki Web 2.0 62