Oktopost

JUNE 19, 2020

Of those active on social media, 70% use only LinkedIn. The social executive community isn’t a complete wasteland; outside of the Fortune 500 bubble, 80% of CEO s around the world, are adopting a social presence. 62% of CEOs post on the company website and 50% post internal messages on intranets or internal chat channels.

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Company B2B Loyalty Survey 127

Later

JUNE 7, 2021

A solid LinkedIn content strategy can help you connect with potential job candidates, investors, and industry-thought-leaders. Knowing what to post on LinkedIn. To create a LinkedIn content strategy that really works for your business, you’ll first need to outline your content marketing goals: Step #1: Outline Your Marketing Goals .

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LinkedIn Strategy Content How To 92

Buffer Social

JANUARY 18, 2024

It’s not the first time I’ve tried out LinkedIn Premium — but it is the first time I’m approaching the platform’s paid subscription as a creator.    But, after nabbing my dream role at Buffer , my goals on LinkedIn shifted. It just might. That depends on which plan you go for.

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LinkedIn Review Badge Analytics 88

Oktopost

APRIL 30, 2020

LinkedIn, the world’s largest professional network, had no choice but to push out a feature previously in beta – LinkedIn Events. For many businesses, LinkedIn is the busiest hub of activity involving people they most want to reach. How can LinkedIn Events help you connect with them? What are LinkedIn Events?

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Eventful LinkedIn B2B Microsoft 131

Hootsuite

AUGUST 22, 2022

That’s exactly the kind of nerdy content that goes over well on LinkedIn, the world’s largest social media platform for professionals. Over 830 million users search and apply for jobs, join groups, and share business news on LinkedIn. Adding relevant hashtags to your LinkedIn posts helps people find you and drives those connections.

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Hashtag LinkedIn HootSuite Social Media Management 94

Later

AUGUST 24, 2021

Knowing the best time to post on LinkedIn can help you reach your audience when they’re most active and engaged (read: more likely to comment on and share your posts!). But how do you know when the best time to post on LinkedIn actually is? How Do I Find My Best Time to Post on LinkedIn? And the best part? Sign up now!

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LinkedIn Analytics Publishing Notification 99

Social Media Strategies Summit

NOVEMBER 14, 2019

With over 610 million members , LinkedIn is the world’s largest professional networking site. As LinkedIn has matured, it has become a cohesive platform that offers professionals the ability to seamlessly connect with one another, build their networks and identify new opportunities. 1 General Electric Showcases Their Innovations.

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Class LinkedIn Brands Microsoft 100

Later

JUNE 28, 2021

For a long time, LinkedIn was considered a job search engine. LinkedIn is now a powerful business-to-business (B2B) marketing and sales tool. Ready to put your LinkedIn business plan into action? We’re highlighting 5 ways to level up your LinkedIn B2B marketing strategy in this blog post: What Is LinkedIn B2B Marketing?

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B2B LinkedIn Marketing How To 88

Later

NOVEMBER 5, 2020

For brands, businesses, and entrepreneurs, LinkedIn is a powerful platform for reaching professional audiences. And thanks to several engaging new LinkedIn features , it’s never been easier to build a thriving community on the app. If you’re less familiar with LinkedIn, you’d be forgiven for thinking it’s a glorified job board.

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LinkedIn How To Hashtag Real Estate 76

Oktopost

SEPTEMBER 4, 2020

When it’s time to launch a B2B marketing campaign on social media, LinkedIn seems like the obvious platform of choice. By the numbers , LinkedIn is supposedly the best social media platform for B2B lead generation. . Facebook vs LinkedIn by the numbers. LinkedIn, by their own reporting , has 706 million. Not so much.

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B2B LinkedIn Facebook Statistics 152

Ignite Social Media

MAY 21, 2020

LinkedIn’s new features provide some exciting opportunities for B2B Marketers to continue to grow their businesses. LinkedIn’s New Features. LinkedIn polls Link header options Page updates. LinkedIn Polls. Source: LinkedIn. LinkedIn Page Updates. Link Header Options.

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B2B LinkedIn Features Marketing 113

Social Media Strategies Summit

AUGUST 15, 2023

Carrie is active on LinkedIn , posting on average at least a couple of times a week. We love how Carrie shares best practices on topics like content ideation and how to get the best out of marketing conferences: Her advice tends to be succinct and practical, which isn’t always the case on LinkedIn! Check her out on LinkedIn.

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Marketing Education Forums LinkedIn 240

Oktopost

SEPTEMBER 28, 2020

LinkedIn has exploded. So when it comes to publishing on LinkedIn, what can marketers do better to pump life back into their LinkedIn presence? Or Follow Oktopost on LinkedIn , Twitter and Facebook for episodes delivered right to your social media feed. Users on the platform are bombarded daily with content.

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LinkedIn B2B How To Metrics 109

Buffer Social

NOVEMBER 12, 2021

People often think of LinkedIn as the place to go for personal career growth but it can also be an incredible resource for growing your company. Especially if you’re a small business owner whose personal brand is closely linked to your company mission, LinkedIn shouldn’t be ignored as part of your social media strategy.

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LinkedIn B2B Authentication Small Business 75

Oktopost

NOVEMBER 22, 2023

The first step to a successful social media strategy is finding the right platforms to reach your audience: LinkedIn: With over 64 million decision-makers and thought leaders on LinkedIn, this platform is prevalent for B2B marketing strategies and lead generation.

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B2B Trends Social Media UGC 117

Sherrilynne Starkie

DECEMBER 20, 2020

Almost half of Canada’s population, 44 per cent, are on LinkedIn. Today Owned Media includes digital content, and the central hub is usually the company website. Company employees as ambassadors, for example. This means posting stories and managing conversations to keep the community engaged.

Marketing 367

Marketing Syndication Adwords News 367

Webbiquity SMM

MARCH 31, 2020

The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” Though 90% of B2B software companies are on Twitter , barely half are active.

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Twitter B2B LinkedIn Brand Monitoring 228

Sprout Social

MAY 2, 2024

Brands love using LinkedIn for business. But with over 67 million companies listed on LinkedIn, it’s more competitive than ever for businesses to stand out on the platform. A solid LinkedIn SEO strategy. We’ll also discuss the various factors LinkedIn’s algorithm takes into account when ranking company pages.

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SEO LinkedIn Company Tips 114

Jason Yormark

OCTOBER 18, 2010

Tweet It’s amazing to me how quickly social media and community management have exploded in the job market. There’s some great resources out there to target your job search when it comes to social media and community management jobs. The links below really do focus on social media and community are a great place to start.

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Resources Communities Social Media Technorati 196

Sprout Social

DECEMBER 5, 2023

Meet our experts Kikora Mason Laurise McMillian Greg Rokisky Cassandra Blackburn Algorithm Name: Kikora Mason Pronouns: She/Her Company: JPMorgan Chase Title: Vice President, Community—Chase Social Media Bio: Kikora Mason currently oversees social listening and community management strategy at JPMorgan Chase.

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Social Media Survey Education Team 119

Convince & Convert

DECEMBER 15, 2023

It’ll help you create a loyal community of followers and promote your page and business. Optimize your social profiles for search All social media platforms, be it LinkedIn, Instagram, X, or Facebook, have a search feature. This method is one of the most important strategies for LinkedIn marketing. What is social media SEO?

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SEO Social Media Strategy Hashtag 159

Sherrilynne Starkie

MAY 23, 2018

This week's must-know news from the world of social media includes new features and functions from Instagram, Facebook Messenger, LinkedIn and Twitter. Facebook has introduced new tools to its app, Messenger, that make it easier for users to report conversations that violate the network’s community standards. Follow List. Embed List.

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Klout Features Social Media Lithium 170

Social Media Strategies Summit

OCTOBER 21, 2021

According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. And for another, the business community seems to like it too. Profiles: LinkedIn. Profiles: LinkedIn. Profiles: LinkedIn. For one thing, it seems employees like it.

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Social Media Startup LinkedIn Telecommunications 211

The Realtime Report

DECEMBER 2, 2022

Playsee , the fast-growing social media company that highlights neighborhood connections, today announced a major feature release. Playsee Boards is a neighborhood-centric feed that allows users to explore and start new conversations in the community, discover first-hand information about places and learn about local happenings.

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Social Media Apple Survey Feed 91

Ignite Social Media

MAY 4, 2020

Recently, LinkedIn and Twitter were the latest to announce the launch of a stories format on their channels. Twitter, LinkedIn, and YouTube now have their own Stories feature. The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours.

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Social Media Brands Content Real Estate 121

Sherrilynne Starkie

AUGUST 22, 2018

This week’s top 5 must-know social media news for marketing and communications professionals see a lot of good work by both Google and Facebook in the effort to improve the quality of news and reporting. Plus, getting ready for the upcoming networking season with LinkedIn QR Codes. Networking 2018: Use LinkedIn’s QR code.

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News LinkedIn Instagram Upcoming 150

Sprout Social

SEPTEMBER 30, 2022

Meryoli Arias , Senior Social Media and Community Manager, and Daniel Cmejla , Senior Director of Community, Customer Marketing, Events, PR, and Social, of Chili Piper gave us an inside look into how they approach social selling. According to Cmejla, being helpful is how you maintain authentic relationships within online communities.

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Tips Authentication LinkedIn Groups 130

Techipedia: Tamar Weinberg

SEPTEMBER 13, 2011

LinkedIn has enjoyed explosive growth since its debut in 2003. The real question is whether or not you’re making the most of your LinkedIn efforts and networking in general? LinkedIn is so much more than social networking for businesses and business people – it can totally change how you run your business as a whole.

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LinkedIn Tips Statistics Groups 234

Sprout Social

FEBRUARY 14, 2023

It’s a win-win-win, and the companies that capitalize on the opportunity are reaping the benefits. According to our research, engaged social media users already think it’s essential for employees to post about their company and vice versa. The time to build your social advocacy program is now. It piques interest.

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Authentication Examples Class Team 90

Buffer Social

FEBRUARY 21, 2018

LinkedIn Groups do not have a great reputation. ” While it is true that there are few good LinkedIn Groups, it doesn’t mean that they aren’t useful for all businesses. In this post, we’ll explore why your business should have a LinkedIn Group and how to create and manage a successful group.

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Groups Groups LinkedIn Template 109

Ari Herzog

MARCH 13, 2012

Periods may not be awesome but Kotex — the feminine care company that manufactures tampons, pads, and pantiliners — is doing awesome stuff online. Over on Twitter, the company is known as @Kotex and their page is ripe with similar questions as Facebook. Connect on LinkedIn today. Women are dishing it up.

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Company Tumblr Case Study Hashtag 152

Sherrilynne Starkie

DECEMBER 20, 2020

Almost half of Canada’s population, 44 per cent, are on LinkedIn. Today Owned Media includes digital content, and the central hub is usually the company website. A balanced communications strategy is going to maximize the return on investment. Company employees as ambassadors, for example.

Marketing 195

Marketing Syndication Adwords News 195

Jason Yormark

JULY 22, 2009

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

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Communities Tools Strategy Message Boards 190

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. You can add hashtags to social posts, bios and comments on most major platforms, including Instagram, Facebook, TikTok, Twitter, LinkedIn, YouTube and Pinterest. The short answer: Yes, definitely use hashtags.

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Hashtag How To Guidelines Telecommunications 119

Buffer Social

OCTOBER 1, 2018

Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach. Bored Panda also received the highest average engagement on LinkedIn and Pinterest among publishers.) So how does each of the social media algorithms work? Facebook algorithm. Instagram algorithm.

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Organization Flipboard Social Media Company 108

SocMed Sean

MAY 30, 2018

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. By now, we’ve all heard of Social Media. Multiple Accounts.

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Social Media Hashtag LinkedIn Instagram 232

Ignite Social Media

DECEMBER 11, 2018

LinkedIn Gets a New Look. LinkedIn has redesigned business pages to improve the experience for their communities. LinkedIn has redesigned business pages to improve the experience for their communities. Most notably, businesses can now share public documents via LinkedIn. Facebook Tests Keyword Blocking.

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Social Media Posterous Feed Feedly 122