Harp Interactive

DECEMBER 1, 2009

If you have a website that depends on traffic from search engines then your reputation is vulnerable to external forces. Online Reputation Management or counter-SEO is a specialized area that requires professional skills and tools. Conduct keyword research and optimize your domains for negative, highly searched keywords.

Reputation 249

Reputation Directory Press Release Real Estate 249

Sprout Social

FEBRUARY 19, 2024

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. In Sprout, you get sentiment analysis metrics of your brand automatically in the form of graphs and reports.

Strategy 99

Strategy Sentiment Patterns Marketing 99

Social Media Strategies Summit

FEBRUARY 8, 2023

And I have created value and helped add to my university’s reputation with just that one impression.” Start with important holidays, awareness dates, and founder’s days, then add more evergreen topics — campus life, research, and academic profiles. DO – Adjust your approach based on sentiment.

Social Media 200

Social Media Google Tips Template 200

Sprout Social

NOVEMBER 30, 2023

Marketing competitor analysis is the process of researching and analyzing your competitors’ marketing strategies and tactics to identify their strengths and weaknesses. Research their content strategy Once you have a shortlist of competitors, look at their online content. Online reviews also give you insight into brand sentiment.

Analysis 99

Analysis Sentiment Marketing How To 99

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. Hootsuite has useful features to help you track brand mentions, identify thought leaders and influencers, and track brand sentiment.

Tools 84

Tools Sentiment Hubspot Price 84

Social Media Strategies Summit

SEPTEMBER 22, 2021

After all, research from SuperOffice shows that the number one reason customers ditch a company is because they think that company doesn’t care about them. Track online mentions to understand customer perception, spot changes in sentiment, and measure brand visibility. That’s something we’d all like to know, right? Key Features.

Social Media 175

Social Media Tools Sentiment Price 175

Sprout Social

OCTOBER 15, 2020

You might not agree with some of the conversations you see around your brand, but this gives you an understanding of the general sentiment around your brand and products. Understanding sentiment. Brand monitoring can help you better understand the overall sentiment that people have towards your brand.

Brand Monitoring 138

Brand Monitoring Brands Sentiment Reputation 138

Keyhole.co

MAY 2, 2024

Did you know that 75% of internet users research products and services on social media before purchasing? After tracking them, you need to analyze the sentiment of these conversations – whether they perceive your brand as positive, negative or neutral. How well you relay your response reflects your brand personality.

LinkedIn 52

LinkedIn Tools Sentiment Analysis 52

Keyhole.co

JANUARY 15, 2024

Social listening involves monitoring online conversations, understanding sentiments, and extracting insights from social media platforms that are relevant to your brand. Your social listening radar picks up on changes in tone, sentiment, and mentions frequency, however subtle. What is social listening?

Sentiment 52

Sentiment How To Reputation Analysis 52

Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. If the comments are positive, then your brand has won some free publicity that will win you new customers.

Examples 59

Examples Brands Sentiment Reputation 59

Keyhole.co

FEBRUARY 3, 2024

Measuring SOV is particularly helpful because it helps you understand exactly where you stand in the industry and how and where you can leverage your voice to make an impact or improve your reputation. Through this monitoring and research, health brands can better understand effectiveness and potential risks.

Social Media 59

Social Media How To Metrics Sentiment 59

Sprout Social

OCTOBER 19, 2023

Sentiment analysis Marketers are turning to sentiment analysis to assess the tone and sentiment expressed in comments, posts and conversations around their brand to determine whether they are positive, negative or neutral. This enables you to actively monitor your reputation to ensure brand health.

Strategy 123

Strategy Sentiment Marketing Analysis 123

Hootsuite

APRIL 19, 2023

Brands that want to protect their reputations and build lasting customer relationships need to understand social media etiquette. A post that violates these norms can tarnish a brand’s reputation and alienate followers. Tuning out of the conversation by ignoring your followers’ messages, comments, or queries is a big no-no.

Social Media 145

Social Media HootSuite How To Reputation 145

Sprout Social

NOVEMBER 21, 2023

Once you’ve got that down, it’s time to do your research. Find competitors that fall into each category by searching for relevant keywords on Google, scouring social media platforms and forums, using local search on Google Maps and even leveraging market research professionals if you have the budget for it.

Sentiment 91

Sentiment Metrics Analysis Trends 91

Hootsuite

JANUARY 24, 2022

Is your Twitter goal to discover influencers, new customers, trends, or sentiments about your brand? Twitter analytics tool that allows you to find, filter and sort tweets or followers by categories like location, sentiment, or engagement. From here, you can easily engage in conversations with comments, likes, or reshares.

Directory 145

Directory Tools HootSuite Twitter 145

Keyhole.co

OCTOBER 21, 2023

Using social media monitoring tools, you can record the mentions, conversations, reviews, and sentiments that might affect the success of your brand. Management of brand reputation Your brand’s most valuable asset is its reputation. Competitor research The commercial environment is quite competitive.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Keyhole.co

APRIL 2, 2024

With this in mind, do you need to measure brand sentiment, track industry trends, or keep up with competitors? In this case, you might consider tracking engagement metrics, brand sentiment, and conversions. It includes likes, comments, shares, and other forms of engagement. It categorizes them as positive, negative, or neutral.

Metrics 52

Metrics Sentiment Analysis Influencer 52

agora pulse

NOVEMBER 10, 2020

Monitor the number of questions or comments you receive, your team’s overall response time, and individual team members’ contributions. With Audience Insights, you can identify influencers, research customers, create highly targeted segments, and integrate the data into your social media strategy. Improve customer service. Brandwatch.

Analytics 179

Analytics Social Media Tools Price 179

Hootsuite

SEPTEMBER 21, 2023

Examples include the number of followers, likes, or comments on social media posts. The number of comments on your Instagram Story doesn’t mean much if they’re all from spam accounts. Vanity metrics in social media marketing In social media marketing, vanity metrics include follower count, likes, and comments.

Metrics 107

Metrics Examples Marketing HootSuite 107

Sprout Social

AUGUST 22, 2023

Sophisticated social listening tools, powered by ML and AI technologies like sentiment analysis and NLP, scan millions of data points in customer chatter to understand consumers’ needs, wants and brand experience. Watch this video from one of our research experts to learn more. Here is a closer look at the key benefits.

Analytics 83

Analytics Conversation Brands Sentiment 83

Hootsuite

JULY 20, 2023

Used right, social media analytics in healthcare can help administrators save time, identify patient trends, fight misinformation, and protect an organization’s reputation. By analyzing engagement metrics such as likes, shares, and comments, healthcare professionals can determine which posts are most effective in driving patient engagement.

Analytics 84

Analytics Social Media HootSuite Metrics 84

Oktopost

APRIL 26, 2024

Research shows that 81% of lawyers are already leveraging social media to set themselves apart professionally and 71% of them are acquiring clients through their social media marketing efforts. 3 Reasons to bring social media marketing to your law firm You may think social media is for consumer brands.

Social Media Management 62

Social Media Management Social Media Reputation Platform 62

Hootsuite

JUNE 22, 2020

Further research reveals: yes. But for most brands, reputation and public perception matter. Maintain your reputation. Analyze customer sentiment. Brand monitoring allows you to take the pulse to see how customers are feeling and assess the social sentiment. What’s the overall online mood ? Engaging your customers.

Brand Monitoring 142

Brand Monitoring Tools Brands HootSuite 142

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Their research and engagement can turn into precious data for your business. For example, you may discover increased comments for a particular campaign.

Analysis 69

Analysis Data Sentiment Metrics 69

Hootsuite

MARCH 2, 2023

But it also comes with the risk of associating a brand with content that can harm its reputation. In this article, we’ll share strategies and best practices that marketers can use to safeguard their brand’s reputation on social media. But you have to do your research first. What is brand safety?

Social Media 98

Social Media Brands HootSuite Policies 98

Keyhole.co

MAY 16, 2023

Reputation management Brand monitoring on media looks after your online reputation, so you respond to negative feedback or complaints in a breeze. Even influencers can track negative comments or rumors about their personal branding online and respond to them before they damage their reputation.

Tools 52

Tools Sentiment Analysis Metrics 52

Hootsuite

JUNE 29, 2021

Seventy percent of social media users log into their accounts at least once per day, according to a 2021 study by Pew Research Center , and many people (49 percent!) Promoting your content on social channels is a great way to get your smart, well-researched content in front of new people, proving your expertise and growing your audience.

Social Media 145

Social Media HootSuite Real Estate Sentiment 145

Hootsuite

MARCH 3, 2020

It’s a crucial component of audience research. This “online mood” is also called social media sentiment. Keeping tabs on social media sentiment is a key part of social media listening. Engagement is good—but only when it comes with positive social sentiment. Imagine you own a coffee shop. Manage crises.

Tools 145

Tools Sentiment HootSuite Reddit 145

Webbiquity SMM

JANUARY 31, 2019

A social media audit generally looks into the following: The results of your posts and overall engagement, including metrics such as likes, number of comments, the overall reach for reach post, mentions, shares, and more. Your company’s reputation is can be significantly impacted by its social media presence. Conclusion.

Social Media 184

Social Media Analysis Sentiment Comparison 184

Hootsuite

JULY 17, 2023

Protect your brand’s reputation Online conversations about your brand — both on your pages and off — can directly impact your brand’s reputation. Staying on top of every comment, mention, tag, or message is a job in itself. Brandwatch Brandwatch is a tool for conducting market research and measuring brand sentiment.

Social Media 71

Social Media Tools HootSuite Price 71

Sprout Social

JANUARY 29, 2024

Your business’s online reputation may be digital, but that won’t stop it from making a serious impact IRL. A strong reputation management strategy can attract new customers and deepen existing relationships. Use this article to learn how to establish a comprehensive online reputation management strategy.

Reputation 116

Reputation Review Sentiment Software 116

Keyhole.co

MAY 12, 2023

Market research Keyword monitoring is another effective market research tactic that involves gathering information about your target audience. Reputation management Lastly, eliminate all chances of risking your reputation by monitoring your brand’s online reputation and taking steps to manage it.

Tools 52

Tools Strategy Marketing Analysis 52

Waxing UnLyrical

NOVEMBER 18, 2010

November 18th, 2010 Tweet Guest post by Seth Duncan As a researcher in the PR industry, I couldn’t be more excited about some of the advances I’ve seen around automation in media measurement over the past several years. votes, comments, inbound links) and web analytics data (e.g. website visitors and sales leads) 3.

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Oktopost

DECEMBER 22, 2019

Social listening also helps you keep tabs on the social media sentiment toward your company and products. Awario includes dedicated features for influencer marketing and reputation management, and its users have lots of positive things to say about how it facilitates market research and customer engagement. Brand 24. .

Tools 116

Tools B2B Sentiment Notification 116

Hootsuite

MAY 21, 2020

Plus, you’d have to create some kind of reporting dashboard to collect and share all your research. This way you can attain even deeper insights on your brand’s sentiment all over the world. Visualize sentiment around your brand in automatically-generated word clouds and meters. But that would take up your entire day.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Sprout Social

SEPTEMBER 18, 2023

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

Marketing 126

Marketing How To Sample Samples 126

Sprout Social

JANUARY 16, 2024

Decoding those emotions and understanding how customers truly feel about your brand is what sentiment analysis is all about. But tracking sentiment is no piece of cake. You need a sentiment analysis tool for the job. What is a sentiment analysis tool?

Sentiment 91

Sentiment Analysis Tools API 91