Hootsuite

JULY 25, 2023

A social media scandal is only fun if you’re not at the center of it. It’s a tightrope walk where one off-side comment can send your career plummeting. You don’t have to plead the fifth online — just follow these social media rules for lawyers, and you’ll be safe. They’ll save you from a career-ending slip-up.

Social Media 77

Social Media Policies Guidelines HootSuite 77

Sprout Social

APRIL 16, 2020

It’s not too much of a stretch to suggest that many of us have an addiction to social media. The average daily social usage worldwide is around 144 minutes per day , with the average American spending roughly two hours and three minutes on social per day. Campus social media managers get this in their inbox.

Social Media 144

Social Media Social Media Management Exercises Policies 144

agora pulse

FEBRUARY 18, 2020

Agencies, want a simple way to collaborate with your clients on social media content? Social media agencies are constantly looking for ways to set themselves apart. It is amazing to think that just over a decade ago social media management wasn’t even a career. What Are Shared Calendars?

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Social Media Social Media Management Upcoming Collaboration 104

Sprout Social

DECEMBER 6, 2023

You’d be hard-pressed to find healthcare marketers that don’t understand the value of social media for healthcare , according to Jill Florence, Director of Enterprise Sales at Sprout Social. However, as Katherine Van Allen, Senior Solutions Engineer at Sprout, points out, the benefits of social outweigh the risks.

Social Media 101

Social Media Privacy Insurance Guidelines 101

agora pulse

JULY 17, 2020

Create the ultimate social media report that can impress clients and colleagues alike by following these tips for social media managers. When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy.

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Report Social Media Metrics Aggregator 147

Likeable

OCTOBER 7, 2020

In our opinion, the best way to find your brand’s voice and keep it consistent is to create a social media style guide. This is a living document that goes over, in detail, your brand’s voice, tone, and style for social media. . because those words come up often in social media.

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Social Media Brands Guidelines How To 135

Firebelly

SEPTEMBER 10, 2013

As I frantically prayed for my Vine video to upload, I realized that instead of enjoying the concert I’d waited so long to see, I was too busy trying to document it on social media. Is documenting the moment more interesting than the actual moment? Because, whether for better or for worse, social media is here to stay.

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Social Media Foursquare iPhone Social Media Management 229

agora pulse

JANUARY 30, 2018

As a social media manager, you have a million things to think about every day. Unfortunately, when it comes to social media hacking and account security, you will probably only think about it when it’s too late. Three Recent Cases of Social Media Hacking. Game of Thrones. Amnesty International.

Social Media 144

Social Media Social Media Management Policies Reputation 144

Hootsuite

APRIL 26, 2023

If you manage social media for a healthcare organization , you’ve come to the right place. In this article, we explain what HIPAA says about social media, go over common HIPAA violations, and share tips for building a HIPAA-compliant social media strategy. What does HIPAA say about social media?

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Social Media Health Care Tips Policies 94

Hootsuite

JUNE 29, 2023

Social media guidelines for healthcare professionals serve a similar purpose. This blog will walk you through generally accepted social media guidelines in healthcare. Bonus: Download your free, customizable healthcare-focused social media guidelines template to quickly and easily create guidelines for your team.

Guidelines 79

Guidelines Template Templates Social Media 79

Hootsuite

JUNE 24, 2020

Social media mistakes happen — but they don’t have to. Setting up an efficient social media approval workflow decreases the risk of publishing errors. Or you’re called out for an embarrassing grammar typo in the Facebook comments. Or you’re called out for an embarrassing grammar typo in the Facebook comments.

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Social Media HootSuite How To Template 145

Hootsuite

MAY 20, 2020

With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?) , you need to protect yourself against common social media security threats.

Social Media 144

Social Media Tools Tips Policies 144

agora pulse

DECEMBER 19, 2017

If social media is something you do love, but you just are short on time, there are some ways you can save time and still have fun being in charge of your social media. I am not necessarily talking automation, although automation does play a role in saving time on your social media management tasks.

Social Media 142

Social Media How To Notification Curation 142

agora pulse

JANUARY 3, 2017

Social media tools like Agorapulse work because social media platforms (like Instagram) have APIs (application programming interfaces). Each social media network controls what their API can do. For some social media managers, this is also an ethical choice. What is an API?

Instagram 144

Instagram API Social Media Tools 144

Sprout Social

APRIL 17, 2024

Your team should be able to efficiently create, deploy and manage chatbots so they can focus on improving the user experience rather than navigating complex software. Multi-platform integration Customers engage with businesses online in many ways, such as through messaging apps, social media and websites. Wit.ai Wit.ai

Hubspot 103

Hubspot Template Templates API 103

agora pulse

NOVEMBER 7, 2019

Are you on a social media team? Social media management takes a team—even if you only manage a handful of agency clients or collaborate with colleagues throughout your company. Here’s how your team can benefit from creating and sticking to a social media approval process. Marketing manager.

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Process Team Social Media Social Media Management 70

Buffer Social

JUNE 16, 2022

Social media plays a big role in how we exist on and offline. And with remote work on the rise, it’s more important than ever to understand how to use social media to connect with peers and mentors. How can social media impact your career?

Social Media 118

Social Media How To LinkedIn Authentication 118

Mindjumpers

AUGUST 25, 2010

Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? So you are getting excited about your social media strategy, you have your creative execution standing by and are ready to start counting fans and followers.

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Policies Social Media Guidelines Foursquare 218

Sprout Social

JANUARY 4, 2021

It’s another to pitch a social media marketing campaign and secure your boss’ approval to execute it, especially when you consider the impact the events of 2020 have had on marketing as a whole. Using social data to prepare your pitch. Inspiration for your social media marketing pitch. What’s the big idea?

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Campaign Social Media Marketing Metrics 122

agora pulse

NOVEMBER 30, 2020

Check out our tips and tricks for social media managers to start their content marketing efforts. The knowledge gap can be especially wide for social media managers who are masters at their craft but may not realize that they can take their efforts to new heights. (If Social media marketing.

Content 182

Content Marketing How To Social Media Management 182

Hootsuite

OCTOBER 8, 2019

Social media in higher education provides an indispensable resource to students and alumni — not to mention the school itself. Social media in higher education is a perfect avenue for that. This means one thing: Establishing a presence on a social media for higher education institutions is more important than ever.

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Education Social Media Tips Policies 111

Hootsuite

SEPTEMBER 10, 2019

Ever consider running a social media takeover? A social media takeover is when you grant posting privileges to a person of interest, like an influencer, expert, or professional. While takeovers are most popular on Instagram and Snapchat , they can be hosted on any social platform. Why run a social media takeover?

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Social Media How To Hosting Hashtag 111

Sprout Social

JULY 30, 2019

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. These are generalized across social media channels. In this guide, we’ll go over what social media metrics are, why they’re important, how to find them and which ones you should be paying attention to.

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Metrics Social Media Analytics Report 107

Sprout Social

AUGUST 9, 2019

They’re usually documented and can be accessed without too much fanfare. How Does an API Relate to Social Media Marketing? The major social media networks all have APIs. If you use a third-party social media management platform like Sprout Social , then you’ve experienced the use and limitations of APIs.

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API Social Media Banking Software 109

Kikolani

APRIL 18, 2012

When it comes to your social media routine keep it simple. There is too much information floating around out there on social media to consider it all. Bottom line, if how you’re using social media isn’t helping you meet your goals, DON’T DO IT! Have a social media schedule.

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Social Media How To Tweetdeck Social Networking 167

VEED Grow

JUNE 21, 2020

Does your social media planning process feel all out of whack as if basically you have no process? We’re giving you the resources today to fill in a social media calendar template. Get Our Social Media Calendar Template. Consider how much time and people you have supporting you with social media.

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Template Templates Social Media Sample 52

Writtent Blog

APRIL 1, 2014

An estimated 88% of brands today are using social media for marketing. your social media strategy: Image source. What are you trying to do with social media, anyway? Ensure social media posts include the most important keywords. However, the truth is, it’s getting much harder to stand out.

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Social Media Strategy Tips Curation 98

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. You can view all Keyhole pricing plans here.

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Tools Sentiment Hubspot Price 84

Socialmedia.biz

JULY 9, 2018

Thanks to the digital revolution, social media has now permeated every aspect of small, medium, and large businesses, especially with 52% of consumers acknowledging that platforms like Facebook influence their online/offline purchasing decisions. What is a Social Media Policy?

Policies 70

Policies Social Media How To Privacy 70

agora pulse

OCTOBER 26, 2017

That moment when your boss suddenly becomes aware of the budget being spent on social media and demands a Facebook strategy. While social media has become more data driven, only 32% of marketers having a documented strategy. Do you have enough resources to help you to manage your social pages?

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Strategy Facebook Exercises Social Media Management 122

Keyhole.co

OCTOBER 10, 2023

But even if you’re just a small business or growing startup, you’re probably going to get hundreds of brand mentions monthly from review sites, blog posts, and social media. Naturally, they took to social media in droves to air their frustration and chastise Expedia Canada. Enter brand sentiment analysis!

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Sentiment Analysis Brands How To 52

Sprout Social

MARCH 8, 2023

When I was a social media manager, I was asked the question many of us know oh-so well: “Do you want to be the face of our social channels?” There’s a new pressure on social media teams to not only make more videos, but to also star in them. Some social practitioners are all about it.

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Video Film Content How To 90

Direct Marketing Observations

SEPTEMBER 29, 2015

About four years ago I wrote a post/checklist on what you should require when you hire your next social media rockstar. So let’s relook at the post and see how it compares to 2015 with comments, updates and observations in red. In 2015, I’d say now more than ever social is part of the fabric of every org.

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Social Media Collaboration Team Resources 100

Sprout Social

JANUARY 31, 2024

And like any other type of social media engagement , competition on YouTube is fierce. This activity includes views, shares, “Likes,” comments and new subscribers. Which videos earning the most comments or likes? This includes how often you publish videos, respond to comments and engage with other YouTube accounts.

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YouTube Engagement Metrics Analytics 96

Sprout Social

FEBRUARY 8, 2024

Document these and share them back with your team. You can also determine what can be handled within your social media management platform versus what needs to be escalated to your help desk software. Tier 1 : An agent provides support via comments or replies on a public post.

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How To FAQ Issues Software 103

Hootsuite

AUGUST 22, 2022

That’s exactly the kind of nerdy content that goes over well on LinkedIn, the world’s largest social media platform for professionals. Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. Professional nerdsss.).

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Hashtag LinkedIn HootSuite Social Media Management 93

Keyhole.co

MARCH 11, 2024

Beyond surface-level metrics like likes and comments, focus on deeper indicators of engagement such as share of voice, conversion rates, and page visits. Document these reviews to track your progress over time, making it easier to correlate specific actions with changes in your analytics.

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Template Templates Analytics LinkedIn 52