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Defining a Strategy To Use Content In B2B Marketing

Mindjumpers

Content that is adapted to the preferred channels, digital signals, stages in the lifecycle and needs of customers is becoming increasingly important. Content that is adapted to the preferred channels, digital signals, stages in the lifecycle and needs of customers is becoming increasingly important.

B2B 189
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10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

This is a great use because it allows doctors collaborate together and share their expertise, which can ultimately save a patient’s life and/or help find cures in the future. Evernote Create an area for your team can collaborate on notes, ideas, and information. Another use has been to aid others in fulfilling dreams.

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10 Reasons Market Research is Critical to Social Media

Adam Cohen

Do your customers have a need for community, convenience, or collaboration? Market research teams can share that insight and inform the folks “doing the talking&# on what content makes sense to share and discuss. Social media tools provides customers new ways to hear about, research and talk about their needs.

Research 265
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Social Media isn'ta Prerequisite for Open Government

Social Media Strategery

or social media—it is about the strategic use of technology to transform our government into a platform that is participatory, collaborative, and transparent. Open government doesn’t start or end with social media – it starts with a mindset that you want to become more participatory, collaborative, and transparent.

Gov 2.0 125
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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

While it’s garnered a lot of publicity , won awards , and really changed the way we think about virtual collaboration here, I get asked this question and others like it (e.g., These aren’t trivial questions – people take the time to create a blog post or add content to a wiki because of the promise of emergent collaboration.

Gov 2.0 125
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Twitter Etiquette: Should You Follow Everyone That Follows You.

Jason Yormark

However I work hard to ensure that I follow users that are relevant to me either socially or professionally so that the chances are better that they would in fact have useful information to share. Does this mean that I pile up quite a bit of follows that share information that isn’t relevant to me?

Twitter 209
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10 Ways to Support Charity Through Social Media

Justin Levy

This post is a collaboration between Mashable’s Summer of Social Good charitable fundraiser and Max Gladwell ‘s “10 Ways&# series. That global conversation is an extremely powerful platform for spreading information and awareness about social causes and issues. And very often they are used to raise money.