Convince & Convert

DECEMBER 7, 2023

It’s about time to recognize and cater to your varied audiences for a positive reputation , increased customer loyalty, and more conversions. Let’s dive into the 7 benefits of marketing diversity to amplify your brand’s trustworthiness and reputation. The answer lies in marketing diversity.

Campaign 135

Campaign Marketing Authentication Loyalty 135

Convince & Convert

APRIL 7, 2015

Jay’s key message is that by providing help and value to customers (for free), companies will be able to cut through the incredible amount of content clutter that exists online and be top of mind when those customers are ready to buy a product or solution. Organizational reputation. Facilitate focus groups or interviews with employees.

How To 60

How To Yammer Metrics Statistics 60

Buzz Marketing for Technology

JULY 7, 2008

They were very in sync and collaborative and having them there prevents a large “translation&# effort from what we learned and decided to the partners who will ultimately help them implement. That said, if you are a large company, it could take you 3-4 months just to coordinate calendars to get all the right people gathered!

Communities 117

Communities Groups Groups Social Media 117

Sprout Social

AUGUST 21, 2023

Especially when a single negative review can bulldoze your reputation , sales and everything you’ve worked so hard to build. By responding to negative reviews promptly — and graciously — you’re able to build credibility and improve your social media reputation. As a business, managing Google reviews is a big deal.

Review 85

Review Google Brands Sentiment 85

Sprout Social

MARCH 16, 2023

On the other hand, you might still be furious at the furniture company that delivered the wrong items to your home and refused to refund you. Social media customer service metrics have the power to transform the way you do business—from refining product development to building your company-wide strategy. And they’re not alone.

Metrics 102

Metrics Social Media Sentiment Airlines 102

Sprout Social

JULY 6, 2023

From building brand reputation to understanding customers and improving competitive positioning, social data is the missing piece you need to solve your leadership team’s most pressing challenges. Used correctly, social insights make it easy to prove organization-wide value and facilitate cross-collaboration.

Data 133

Data Social Media Metrics Analytics 133

Sprout Social

JANUARY 20, 2021

Market research helps companies to: Understand and build B2B buyer personas. Getting recommendations from people in similar companies, roles and industries naturally sparks buyers’ confidence and interest in a product or service. Once Topics are set up, your tool will collect candid conversations from the world’s largest focus group.

B2B 114

B2B Research Sentiment Marketing 114

Sprout Social

FEBRUARY 8, 2023

That trust encourages customers to return and spread the word, bolstering your brand reputation. Align to company goals Monthly performance reports keep marketing goals top of mind, but what about sales and service goals? This knowledge will help you act as a better strategic partner to other collaborators across your business.

Strategy 84

Strategy Marketing Loyalty Collaboration 84

Keyhole.co

MARCH 16, 2023

Fashion company Topshop, for example, is a good brand to learn social listening from. So, when looking for brands to learn your social listening strategy from, companies like Topshop are good examples to learn from. Taxi companies weren’t happy about this, and so they all went down the JFK airport and stopped pickups from working.

Fashion 98

Fashion Sentiment Collaboration Policies 98