Techipedia: Tamar Weinberg

MARCH 4, 2010

Did you know that there are other hotels beyond the Hyatts, the Hiltons, the Omnis, the Sheratons, and the Marriotts of the world in NYC? When you go to a conference in Manhattan, you probably seek out hotels that you’ve also heard of. How does one small hotel possibly compete with these hotel franchises?

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Hotels Social Media Communities Discount 245

ProBlogger

AUGUST 10, 2010

Building Community and Reader Engagement. There was also a couple of panels and two case studies as well as a work-shopping session. Would You Travel 1846 miles for this man? 150 Bloggers Pack Melbourne Hotel for ProBlogger Training Day. Finding Readers. Image by TheCreativePen. Post from: Blog Tips at ProBlogger.

Hotels 40

Hotels Training Blogger Case Study 40

Writtent Blog

MARCH 10, 2014

These questions, and many more, were answered in the following case studies from leading marketing agencies. Hotel chain The Four Season’s clientele are a uniquely urbane and well-traveled bunch, which is why just any content wouldn’t do. Pace: Four Seasons Magazine. dCustom: Carry the Load. Good Blogs: The Flaming Vegan.

Content 85

Content Marketing Energy Case Study 85

Proactive Report

JULY 11, 2011

Most hotel and CVB sites have a map on their site now. It’s a natural for any type of travel site. When Google releases its G+ business model, Circles will address the need for clustering stakeholders and community members: employees, customers, bloggers, media people, analysts, vendors etc.

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Social Graph Google Picasa Hotels 66

Later

SEPTEMBER 12, 2019

Building a loyal fan base and community around your brand. UGC Best Practices #5: Encourage UGC That Builds Community. UGC is also about building a community, so if you’re looking to harness its power, you need to make your audience feel they’re part of something bigger than a simple repost. View this post on Instagram.

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UGC Content Instagram Hashtag 60

Akamai Marketing

OCTOBER 28, 2012

If a community-based hashtag already exists as is the case with #hitsunami, then consider using that hashtag. If agencies were listening, they also probably would have seen the hashtags in play and communication could be streamlined. This very simple step would increase ability to follow accurate sources of a story.

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Social Media Telecommunications Hotels Hashtag 264

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. You are indeed the perfect case study. You are indeed the perfect case study. Done correctly, social media is about developing meaningful relationships with customers and prospective customers in their natural habitat. Bravo, man.

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Social Media Strategy Consultant Web 2.0 151