Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. When your social media account is verified, it serves as immediate credibility. Although popular, TikTok and Reddit do not have verification processes like the other social media platforms, yet.

Social Media 98

Social Media UGC Reddit YouTube 98

Pixlee

SEPTEMBER 17, 2018

For the 30th anniversary of Nike’s “Just Do It” campaign, the sneaker brand made a risky move by taking a stance on a fraught cultural topic. Through the PHOTOiD campaign, Nike curated and monetized images that included easily recognizable products that could be tagged for photo galleries.

Campaign 67

Campaign UGC Apparel Content 67

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? The simplest way to drive engagement on social media is by directly asking for it.

Engagement 56

Engagement Social Media Brands UGC 56

Pixlee

MAY 28, 2021

It is easier for a fashion or sporting goods company to think and decide what type of content to post. For example, Yakima, a utility rack company creates contests and campaigns to create an emotional connection between their roof racks and the destinations people travel to with them. . The Key to Telling a Tangible Story .

Instagram 83

Instagram Insurance UGC Brands 83

Pixlee

JANUARY 20, 2022

For brands looking at social media channels to enhance their reach, esports has proven to be a massive opportunity. Esports influencers aren’t just famous esports gamers, but often others from within the industry like esports franchise owners, critics, and sports reporters. How to Measure the Success of Your Campaigns.

Influencer 82

Influencer Brands Marketing How To 82

Pixlee

DECEMBER 27, 2021

If you haven’t started featuring user-generated content (UGC) and influencer marketing as part of your Facebook marketing strategy, you should now. UGC can provide social proof to potential customers, making them more likely to purchase products. The beauty of video demos is that you can use them again.

UGC 72

UGC Facebook Library Transportation 72

Buzz Marketing for Technology

AUGUST 5, 2014

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Transforming Events into Meaningful Experiences: Lessons in Real-Time Marketing. They also created a “digital brag board” in store to showcase some of the create UGC.

Eventful 100

Eventful UGC Marketing B2B 100

Social Media Strategies Summit

OCTOBER 3, 2019

By now, you’ve probably heard of the emerging social media site, TikTok. TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is different from other social media platforms in that it is content-driven rather than relationship-driven.

Brands 114

Brands Meme Hashtag Campaign 114

Keyhole.co

MAY 9, 2023

An Instagram giveaway is a promotional campaign that helps brands and creators boost their engagement, following, reach, and more on the platform. Collect user-generated (UGC) content: Encourage participants to create content relevant to the brand. This can build a library of UGC assets and accelerate your marketing efforts.

Instagram 52

Instagram UGC Hashtag Guidelines 52

Social Media Strategies Summit

MAY 24, 2019

And as social media and social advertising has become more important in marketing, the need for video as part of a content strategy has only increased. This statistic is not surprising given that 93% of the brands surveyed say they have gotten a customer as a result of video efforts on social media. Source: Lego.

YouTube 123

YouTube Brands Fashion UGC 123

Pixlee

APRIL 9, 2021

That communication can be through emails, social media interaction, offer messages, or customer support—but any channel that engages your customers directly counts. Don’t stress; here are a few tips from email communication to social media and customer service that’ll help you promote community with customers post-purchase. .

UGC 52

UGC Loyalty How To Sports 52

Pixlee

SEPTEMBER 3, 2020

Brands who embrace diversity in their campaigns, content, and hiring practices are representing a wide range of races, genders, orientations, and abilities, to name a few things. Check out how these four brands are embracing diversity in their content and marketing campaigns. Inclusive marketing is more than just a buzzword.

Brands 77

Brands Content Authentication Campaign 77

Sprout Social

OCTOBER 19, 2016

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. With organic reach becoming increasingly difficult to earn, social media contests offer a great way to get more eyes on your social posts and boost engagement. Why Create Social Media Contests?

Social Media 40

Social Media How To Directory UGC 40

Pixlee

AUGUST 20, 2021

Andrew Weiss is a strategist within the entertainment and sports space. I spent about seven years in the advertising agency space focusing specifically on social and digital as that whole industry kept evolving every step of the way. At this point, since it’s been going on for so long, it has to be considered in a campaign.

Sports 52

Sports Campaign Film Research 52

Pixlee

AUGUST 20, 2021

Andrew Weiss is a strategist within the entertainment and sports space. I spent about seven years in the advertising agency space focusing specifically on social and digital as that whole industry kept evolving every step of the way. At this point, since it’s been going on for so long, it has to be considered in a campaign.

Sports 52

Sports Campaign Film Research 52

Sprout Social

SEPTEMBER 7, 2021

Of the billions (maybe trillions) of forgettable posts that are published on social every day, there are always a few social media campaign ideas that we can’t seem to forget. That successful social media campaign that goes viral for days and inspires a slew of copycats who wish they thought of the idea first.

Campaign 136

Campaign Social Media Collaboration Apple 136

Hootsuite

APRIL 6, 2023

As a marketer working in financial services, you know that navigating bank social media accounts can be tricky. Learn how to generate and nurture leads and win business using social media. Why social media is different for banks and credit unions Banking is a heavily regulated industry.

Banking 105

Banking Social Media Tips HootSuite 105

Hootsuite

AUGUST 19, 2020

Social media campaigns are the rocket fuel of your marketing efforts: a concentrated burst of energy that pays off in a major boost to your brand reputation, awareness or sales. It can be limited to a single network, or take place across multiple social media platforms. Tell us who could use a 6 pack and why.

Campaign 145

Campaign Social Media Travel Hashtag 145

Later

MARCH 13, 2019

If you’d like to use your social media channels to educate your audience, you can organize your most helpful tutorials, tips, and tricks into your Instagram Stories Highlights. ICYMI: You can download Later’s free Social Media Calendar to keep your Instagram up-to-date and plan your content ahead of time!

Instagram 75

Instagram How To Curation Fashion 75

Keyhole.co

JANUARY 30, 2024

No matter how creative your social media marketing is, all efforts will drown in the noise if you don’t know what your target audience looks like. billion social media users? Location Targeting an audience by location is one of the quickest ways to reach your desired crowd on social media. We got you.

Social Media 59

Social Media How To Patterns Sports 59

Pixlee

DECEMBER 31, 2018

Strong social media presence and now famous holiday advertising ensure Hershey’s brands are always on your mind at the corner store or the supermarket. With this kind of retail presence in the ever-evolving cosmetics market, Benefit constantly innovates and adapts to the latest styles via aggressive social media campaigns.

Brands 40

Brands Retail Apparel Fashion 40

Sprout Social

JULY 1, 2021

Ninety-three percent of marketers acknowledge that social media accelerated competition within their industry in the last year. Content is at the heart of every social strategy. It’s how brands make their first and lasting impressions on social. The types of social media content marketers find most valuable in 2021.

Types 141

Types Social Media Content UGC 141

Pixlee

DECEMBER 6, 2018

Covering everything ‘outdoor sports’, including hunting and fishing, The Sportsman’s Guide has quite a lot to offer. To complement their well-designed storefront, The Sportsman Guide worked to boost engagement rates and build their community with a social media campaign. The Sportsman’s Guide.

Posterous 41

Posterous UGC Yahoo Sports 41

agora pulse

MARCH 24, 2020

Brush up on your social media terminology, and even learn some new lingo via our helpful social media glossary. New to the world of social media? This glossary can help you better understand all the different social media terms. In social media, an algorithm varies by platform.

Social Media 94

Social Media Social Media Management Meme Hashtag 94

Convince & Convert

JANUARY 18, 2024

The Fandom Effect: By the Numbers Let’s look at the numbers: according to CBS Sports, since Taylor Swift’s appearance at Sunday’s Chiefs game vs. the Bears, Kelce has gained roughly 300,000 new Instagram followers, a 400% increase in merchandise sales and landed a spot as one of the NFL’s top-five selling jerseys.

Brands 128

Brands Sports UGC Influencer 128

Sprout Social

MARCH 27, 2023

Creating a social media campaign is an intricate process that requires deeply understanding your audience, brand, products and competitors. And the campaign doesn’t end when your team hits “publish.” Skip ahead with these links: What is a social media campaign?

Campaign 130

Campaign Social Media UGC Metrics 130

Convince & Convert

JULY 9, 2014

Create an engaging environment right on your website where your fans can interact and take part in your campaigns. With the steps below, you can launch marketing campaigns that are inherently social in nature, and showcase the depth of your brand reach and loyalty. How can you accomplish this goal? It’s simple.

Strategy 146

Strategy Brands UGC Case Study 146

agora pulse

JULY 16, 2019

Here are five brands acing storytelling on social media and some actionable takeaways. Research shows that social media shares are boosted by 585% by using a brand character. The cheeky white duck went on to become the star of numerous ads stealing the show on social media too. Curate user-generated content.

Social Media 110

Social Media Brands Hashtag Meme 110

agora pulse

DECEMBER 11, 2019

Here’s why you need to make Collection Ads part of a social media strategy. Sephora used Collection Ads to drive a 32% higher ROAS than previous digital campaigns, a 41% higher click-through rate, and a 30% increase in reach. Incorporate UGC. Tieks uses UGC well in the example below. million people reached.

Facebook 87

Facebook UGC Mobile Conversation 87

OnlineRockersHub Marketing Blog

DECEMBER 15, 2019

You need to have certain priorities that you will stay dedicated to throughout your campaign. This is exactly why so many digital marketing campaigns ultimately fail. Throughout your campaign, you should also track your content’s performance and analyze the performance data you collect. Do you want to improve brand awareness?

Tips 91

Tips Strategy Content Marketing 91

Hootsuite

JUNE 21, 2022

For a social media company, you could argue we were a bit late to the TikTok game. We watched, we followed, we learned the language, and then we took the plunge into the most exciting thing to happen to social media since the invention of the selfie. hootsuite scheduling on social just got a lot better ?

HootSuite 84

HootSuite Trends UGC Authentication 84

Later

DECEMBER 13, 2019

The world of social media can be so funny to me sometimes. The sharing became in social media. As part of their campaign to highlight the issues around fish farming, Patagonia released an IGTV and film series that discusses the challenges the environment faces: . View this post on Instagram. Then we grew up.

Instagram 75

Instagram Strategy Collaboration Influencer 75