Remove Campaign Remove Health Care Remove Marketing Remove News
article thumbnail

What’s Social’s True Value to Business? We Asked 2,162 Marketers.

Hootsuite

Social has earned a well-established seat at the marketing table. In our Social Transformation Report , we partnered with Altimeter Group to survey 2,162 marketers and conduct in-depth interviews with leading brands to uncover the value organizations find when they invest in social. Make social listening part of your strategy.

Marketing 144
article thumbnail

Presidential Elections, Pandemics, Natural Disasters: When to Pause Your Social Media Channels

agora pulse

As these events unfold, many marketers may be struggling to figure out whether they should pause social media channels for their company or clients. So why should your marketing calendar remain unchanged? If you’re in the midst of a major social media campaign , you may have to rethink your calendar.

article thumbnail

Things Bloggers Should Know Before Using Google Adwords

ProBlogger

Things like advertising on keywords with paid search, advertising on display networks including local news websites or YouTube, etc can be quite fulfilling. Promoting your content with paid search marketing provides additional opportunity in content marketing. Here are few important policies for bloggers or content marketers.

Adwords 44
article thumbnail

Social Media Marketing for Doctors: How (+ Why) To Do It Right

Hootsuite

Are you still relying on word-of-mouth referrals to get new patients? Social media marketing for doctors is the new Yellow Pages. We’ll cover why other doctors are using social media marketing, how to build and execute a plan, and end with some great social media tips and ideas you’re welcome to use.

article thumbnail

Hey PR pro! Are you using paid?

Sherrilynne Starkie

It can give broad reach and add that third party endorsement of a news professional for a significant credibility boost. Thanks to broad scale market consolidation there are much fewer media outlets, reporters and other news professionals than, say, even four or five years ago.

article thumbnail

How to Use Social Media in Healthcare: A Guide for Health Professionals

Hootsuite

Social media is a key way to raise public awareness about new, emerging, and annual health concerns. Health care systems must provide trusted information on immunization, flu virus, therapy, ebola, you name it.” He’s the social media consultant for Spectrum Health. Benefits of social media in healthcare.

article thumbnail

The Top 130 Minnesota Tech Companies on Twitter

Webbiquity SMM

Optum connects the brightest people, places and ideas across the health care ecosystem to create better care. Key resource for B2B marketers for brand impact and lead generation. Bright Health. On a mission to provide everyday people with more affordable, easier-to-manage health insurance. Followers: 33,569.

Company 149