The Social Media Incubator

JUNE 13, 2011

This had our Marketing Maverick and Social Media Strategist, Caroline Melberg , thinking recently about how similar fishing and marketing really are. “ If you want to catch more fish, you’ve got to fish where the fish are! 10X Return on Investment in media sales and value? social media is where the fish are these days!

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Marketing ROI Foursquare Paid Search 122

Laurel Papworth

JUNE 7, 2016

Are you looking for an intensive social media course for advanced or professionals? On Wednesday 3rd August 2016 to Friday 5th August 2016 I am teaching a social media intensive in Sydney. This 3 Day Social Media course is a mix of lecture, group challenges and computer based exercises (bring your own laptop or use ours).

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Course Training Social Media Press Release 40

Waxing UnLyrical

NOVEMBER 3, 2010

A couple of months ago, Olivier was quoted in SmartBrief on ROI as saying: “There are dozens upon dozens of ways to ensure that your program can be shown to contribute to either reducing costs or generating revenue. We have smart dogs , with Chico being his Chief Content Strategist and Suzy Q. being my Chief Operating Officer and 2.

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Postrank ROI Tourism Blogroll 255

Laurel Papworth

OCTOBER 20, 2010

I’m speaking in Canberra next week - a workshop on social media and government one day and presentation on online communities and voters/constituents the next. and Future of Social Media eGov. Also includes a 12 step social media strategy section, and a 5 step social media campaign outline.

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Gov 2.0 Conference Social Media Press Release 75

The Social Media Incubator

JANUARY 15, 2010

I decided to research where the original message came from and found out that it was a breast cancer awareness campaign that has an unknown originator. All I can say is the power of social media still amazes me! Now that’s a far reach! Have you had a similar story – where on facebook status or video went viral?

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Facebook Foursquare Small Business ROI 125

Koka Sexton

DECEMBER 20, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Corporate Social Media Reading List I’m a huge fan of social media. I try to follow the trends and news around social media as best I can. I would have loved to get a job in something social media related but that quest always evaded me.

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List Social Media Case Study Wiki 96

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

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Social Media Strategy CoTweet CoTweet 121

Koka Sexton

DECEMBER 20, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Corporate Social Media Reading List I’m a huge fan of social media. I try to follow the trends and news around social media as best I can. I would have loved to get a job in something social media related but that quest always evaded me.

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Case Study Wiki Software List 99

Convince & Convert

AUGUST 10, 2012

This is Episode 28 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Jay Baer plus Eric Boggs ‘s Social Media Stat of the Week ( This week : interesting Facebook contest engagement stats from Wildfire.). Jay : Well, everything is an empire in social media.

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Feed Feedly Campaign Social Media 116

Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? What social media developments and trends should I be watching?

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Social Media Trendrr SM2 Alterian 257

Convince & Convert

JULY 22, 2010

While many businesses are excited about opportunities to reach their customers on the social web, few actually believe they have done so successfully. Avoids Getting Mired in Tactics, Metrics or Technology: The successful firms above recognize that social media should be used as a tool for achieving business goals.

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Social Media Strategy Influencer Case Study 128

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. The article has examples of how social media worked too. In it, he offers some thought-provoking insights into what must be understood before going into social media marketing.

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Marketing SEO Journal Engineering 265

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

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Social Media Strategy Consultant Tweetdeck 167

Mindjumpers

JUNE 16, 2011

Pepsi´s Social Vending machine is really cool to try out and is actually social! ?Meebo.com Meebo.com is working on becoming the Foursquare of internet. Buddy Media , when listening to the founder Michael Laserow, it became clear that with the acquisition of Spinback, their new focus is on ROI within social commerce. ?After

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UGC Foursquare Yahoo Energy 215

Convince & Convert

APRIL 22, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Media Too Big For Its Britches?

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Social Media Social CRM Loyalty Web 2.0 128

Kikolani

SEPTEMBER 10, 2010

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, key takeaways from Social Media AZ, and jumping otters on kikolani.com. A look at the brand domination and importance of good online reputation and social media. Social Media / Social Networking. Blogging / Writing.

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Mashup Resources WordPress Press Release 116

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), also gathering intelligence via their rankings on top social sites and by stumbling upon new items in my feed reader.

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Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Quick and Dirty Competitive Research for Keywords : If you’re looking for keywords to target in your SEO campaign, this guide will tell you what to do with available online tools and websites. Think instead about social media traffic, good content, a cleanly coded website, slow progressive growth, and your site’s authority.

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Marketing SEO Case Study Small Business 264

Kikolani

OCTOBER 22, 2010

ROI on Internet marketing services – if you are having a hard time explaining or understanding the return on your investment, this chart may help. The ROI of relationships – why we should enjoy where we are. Crafting a SEO budget to maximize ROI – how to invest in ROI while staying within your allocated budgets.

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Mashup Resources Picasa SEO 139

Kikolani

AUGUST 20, 2010

How an online retailer can evaluate the ROI of a link building campaign – if your client ever wonders how effective their link building is, here is a way to measure. Social Media / Social Networking. Understand social media in 3 words – with a clip from Field of Dreams.

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Mashup Resources Foursquare WordPress 126

Kikolani

NOVEMBER 29, 2010

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. Alexa is a social media, web, and ecommerce content curator who strives to cut through the noise while having fun. And it’s no surprise they notice. Alexa Samuels.

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Blogger SEO Consultant WordPress 168

Convince & Convert

SEPTEMBER 23, 2010

Whether it’s brand reputation management, PR and influencer outreach, customer service and social CRM, interacting with fans on a brand community, or just creating content that builds thought leadership – it all takes time. Social Media Time Management First, you have to make the time. So, you have two options.

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Social Media Strategy Energy Consultant 146

Convince & Convert

JUNE 16, 2010

And exceptional businesses are realizing tangible, meaningful outcomes using social media & mobile marketing. Create Demand, Not Messages Success with “social” marketing is becoming less about creating desire, positive sentiment or aspiration among customers. Find him at jeffmolander.com In this economy need is the new want.

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Social Media Strategy Mobile Consultant 119