article thumbnail

[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Not so fast… Organic Content Is The Gift That Keeps On Giving In modern digital campaigns, the best way to get that traffic is with a high-ranking position in search engines result pages (SERPs). Most marketing teams don’t have the luxury of waiting that long in order to see results, which is where a paid media campaign can help.

SEO 239
article thumbnail

Cool B2B Marketing Tools for Marketo Users

Oktopost

Here are some of the cool fellow partner products and services we learned more about in August: Metadata. Metadata has created an ABM platform that consistently and reliably delivers marketing KPIs with minimum time and effort. B2B companies would greatly benefit from this robust, smart platform.

B2B 77
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

HubSpot vs. Marketo: Which is Better?

Oktopost

Both companies have different strategic paradigms. Our basis for a comparison between the two is a list of capabilities for enterprise companies. Email reporting on campaigns. Ad campaign management. Integrations with such platforms as Metadata and Adroll. for ad campaign management are also available.

Hubspot 110
article thumbnail

Fluency of Culture, Not Language, Is Key to Winning Big in Global Online Markets

Webbiquity SMM

The smartest companies are always looking to reach untapped markets. Campaigns and content that works for one market often doesn’t resonate with another. This rapid adoption and activity can make a big difference for expanding companies. The company replaced this English-language Open Graph metadata with Arabic content.

Marketing 100
article thumbnail

2023’s Top 6 YouTube Analytics Tools for Tracking Video Metrics

Keyhole.co

Top Features Social media and campaign reporting Competitor analysis Multichannel measurements to calculate engagement Social media APIs Content creators’ insights 3. Pricing Social Insider offers the Competitor and Strategy packages at $124/month and $166/month respectively. It also has a customizable Enterprise package.

Metrics 52
article thumbnail

11 best social media listening tools

Unmetric

The mentions tracked via the Synthesio Social Listening Platform are enriched with robust metadata about the content, author, and tone. The tool gives you real-time insights on feedback from your audience on your brand’s campaign performance. Synthesio is a dynamic tool with a plethora of features. Pricing: N/A. G2Crowd Rating: N/A.

article thumbnail

Building a New Kind of Cruise Community

Waxing UnLyrical

A year ago we set out to build a travel company and cruise discovery engine, but along the way Cruiseable turned into a travel and cruise publication as well. My years in social marketing tell me that, yes, we need to infuse our content with SEO goodness, with keywords and structured data and optimized metadata.