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How This Underwear Brand Won with an Anti-Black-Friday Social Campaign

Hootsuite

Last year, UK-based sustainable underwear brand and Hootsuite customer Pantee won Black Friday with a campaign that broke convention and raised awareness of unsustainable impulse buying. The fashion industry produces an estimated 92 million tonnes of textile waste each year, and approximately 30% of clothes made are never even sold.

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Everything You Need to Know to Run a Successful SMS Marketing Campaign

Convince & Convert

Before diving into your execution, it’s wise to review your business and marketing goals so that you’re creating your SMS campaign through a lens that takes your current business goals into account. Your SMS mobile campaign will impact many departments of your company. Having S.M.A.R.T Take this example from Pepsi.

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The Top 130 Minnesota Tech Companies on Twitter

Webbiquity SMM

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. So, not surprisingly, the vast majority of Minnesota tech companies have a Twitter presence. This research looked at 187 companies tracked over the past decade on the Minnesota Technology Twitter list.

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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. On October 28, 2021 Facebook filed for a trademark on the word Meta. If you go to the website meta.com you’ll be redirected to this web page on Facebook.com.

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Finding Social Media Professionals

Bare Feet Studios

On the contrary, finding the signals within the noise is not easy, not obvious, and when it comes to businesses developing social media campaigns, I do support the likes of, “Don’t try this yourself. I continue to be impressed and inspired by all the wonderful people in this industry like you! Macro results.

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How to Analyze Twitter Data

Sprout Social

A common problem for companies is they don’t know the best route to take when analyzing Twitter data. Looking into the data not only shows you what was working, but it gives you more insights to be successful on your next campaign. Collecting data allows you to see how a campaign performed and the trends to follow in the future.

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7 Creative Facebook Giveaway Ideas for 2023 [+ Examples]

Hootsuite

You’ll want to set your own rules (for example, no one who works for your company can win — bummer) for your Facebook contest, but you also need to be mindful of the social media platform’s official rules when it comes to giveaways. The company is seeking out a new name for a product and taking to Facebook to ask for suggestions.