agora pulse

JUNE 23, 2020

With Shop the Look Pins, people can find and buy products making it easy to bring inspiration to life. A total of 80% of Pinterest’s traffic comes from mobile devices. Here’s a good list of easy to read fonts for mobile. I want to buy and eat all of it! Create a UGC community. Shop The Look Pins.

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UGC Marketing Feed Feedly 138

Pixlee

AUGUST 18, 2021

Given that it’s a very user-driven social media platform which lends itself to visual content created by influencers and other people, Pinterest is an excellent place for finding user-generated content (UGC.). Moreover, Pinterest has features that make it an ideal platform for brands to use as a regular marketing channel to share UGC.

UGC 62

UGC Brands Influencer Education 62

Pixlee

SEPTEMBER 1, 2021

While the Black Friday sales of 2019 witnessed 19% shoppers buying online, the numbers went up by 22% in 2020. If you’re showcasing user-generated content (UGC) on your site to show shoppers how real people use your products, your site widgets should utilize self-contained code , asset optimization, and asynchronous loading like Pixlee’s do.

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UGC Widget Retail Discount 52

Pixlee

SEPTEMBER 1, 2021

While the Black Friday sales of 2019 witnessed 19% shoppers buying online, the numbers went up by 22% in 2020. If you’re showcasing user-generated content (UGC) on your site to show shoppers how real people use your products, your site widgets should utilize self-contained code , asset optimization, and asynchronous loading like Pixlee’s do.

UGC 52

UGC Widget Retail Discount 52

Social Media Strategies Summit

NOVEMBER 18, 2022

Provided you’ve got a Business or Creator account, you can access all the audience insights you need via the menu on your profile page within Instagram’s mobile app. Research from Nosto found that consumers are more likely to get buying inspiration from Insta than any other social platform. GoPro is a master at UGC.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Pixlee

DECEMBER 13, 2021

In today’s highly competitive world of ecommerce, it takes more than building a product, pushing it to the market, and making claims about being the best to get consumers to actually pay attention to your business and buy from you. Incorporate Community Through User-Generated Content (UGC) . Source: Justcoded.

Strategy 52

Strategy UGC Brands Apparel 52

agora pulse

DECEMBER 11, 2019

They are yielding incredibly high engagement and conversion rates, even on mobile. In this post, we’ll dive deep into how to use Facebook’s Collection Ads to attract your audience’s attention on mobile, earn clicks, and drive sales. Mobile is a bit of a missed opportunity for many brands, though.

Facebook 87

Facebook UGC Mobile Conversation 87

agora pulse

JANUARY 23, 2019

In this case, they’ll almost definitely click to your profile to see what you have to offer and if they actually want to buy from you. You should explain what makes you different, offer some branding information, and hopefully add a CTA and a link where users can buy your products. Leveraging UGC to Its Fullest Potential.

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Instagram Tips UGC Hashtag 120

Pixlee

FEBRUARY 3, 2022

Optimize for Mobile. With almost 62% of users choosing to check emails over their phones, common sense demands that you optimize your email mockups for mobile use. UGC is 35% more memorable than other types of content, and 50% more trusted, so it’s a no-brainer to use in your email mockup.

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UGC Discount Curation Influencer 74

Ignite Social Media

MARCH 19, 2019

A retail brand could put together an outfit or room design from start to finish to inspire users to buy products or create something similar. If your audience shares a lot of UGC, your Stories are a great place for those images. Showcase Quick Tips & Tricks. Utilize how-to guides to tell a story. Wallpapers.

Instagram 131

Instagram UGC Retail Eventful 131

Webbiquity SMM

JUNE 21, 2022

Creating omnichannel marketing campaigns will also help brands maintain consistency of messaging so that their brand proposition matches the company’s strategic values or mission, making it easier for employees to not only “buy into”, but also live the brand. UGC (user-generated content). Positive Reviews. Image credit: DevriX.

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Influencer Brands Policies Privacy 295

Hootsuite

JULY 24, 2019

The square video format works well for both mobile and desktop News Feeds. Since Collection ads are a mobile-only format, Forgotten Tribes ’ vertical video makes the best use of screen space. Both the text and the images in this add are user-generated content (UGC) from real past guests, increasing the sense of authenticity.

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Examples Campaign Facebook UGC 112

Social Media Strategies Summit

MAY 24, 2019

LEGO uses UGC to keep fans engaged. The brand uses a mix of original content and user-generated content (UGC) to keep fans engaged. People who buy BMWs are car enthusiasts, so they create content where experts share historical and technological information about the brand’s various cars. Top 10 Best Brands on YouTube.

YouTube 123

YouTube Brands Fashion UGC 123

Later

APRIL 22, 2019

Reposting Instagram Stories and sharing user-generated content is a great way to fill your feed with beautiful content, but did you know that UGC is 50% more trustworthy than any other type of media, too? . So why is UGC so valuable? Instead, think about how you can cluster your UGC together into different themes.

Instagram 91

Instagram UGC Tips Content 91

Talkwalker SM

APRIL 5, 2016

Influencer marketing and user generated content (UGC) are rapidly becoming the most widely-used online marketing strategies. UGC Drives Purchase Decisions . With that said, UGC can be a primary driver when it comes to capturing and targeting the right audiences for your brand and products. UGC is Credible.

Influencer 60

Influencer UGC Content Marketing 60

agora pulse

DECEMBER 13, 2018

For example, if you wish to buy cakes, you might type “buy cakes online” whereas you may ask your voice assistant, “where can I eat cakes nearby?”. User-generated content (UGC) is content created by unpaid fans which businesses can use to promote themselves. Takeaway: Invest in UGC. There are two reasons for this.

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Social Media UGC Adwords Influencer 132

Pixlee

SEPTEMBER 5, 2017

Take abandoned cart emails to the next level with one of the most effective tools for increasing conversion and brand engagement: user-generated content (UGC.). UGC has proven to be a vital asset in the online shopping experience and incorporating it into your email campaigns will delight your customers and lead to increased revenue.

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UGC Content Education Campaign 40

Pixlee

JANUARY 19, 2017

UGC and Brand Influencers. 74% of influencers tend to encourage their following to “buy it now or try it.”. 74% of influencers tend to encourage their following to “buy it now or try it.”. UGC and Brand Loyalty. UGC and Millennials. Millennials are more likely to buy online (52%) than in stores (48%).

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UGC Content Loyalty Travel 41

Hootsuite

MAY 18, 2023

Use vertical content Most short-form video platforms are designed for content to be viewed on mobile devices in a vertical format. Tap into user-generated content (UGC) A great way to get more eyes on your short-form content is to tap into user-generated content (UGC).

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Video HootSuite How To UGC 112

Pixlee

DECEMBER 12, 2018

Use UGC to Boost Conversions. Brands that use user-generated content (UGC) see at least two times higher conversion rates as opposed to traditional model or stock photos. Try adding rich UGC to your emails to showcase your products in an authentic manner. Optimize for Mobile. Build Your Audience Naturally.

Conversation 41

Conversation Brands UGC Apparel 41

Buffer Social

NOVEMBER 12, 2019

We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Focus on user-generated content (UGC). For some simple ideas for creating UGC contests, we quite like this list by G2 Crowd. . Do you have your social media marketing ready?

Social Media 67

Social Media SMS UGC Marketing 67

Pixlee

JANUARY 18, 2019

It’s convenient, mobile-friendly, and gives you the space to get creative with your message. Scale video creation with UGC from your most passionate customers. With UGC, you can scale videos from your most valuable customers while maintaining quality engagements with your customers. Or at least, it was.

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ROI Instagram Video Brands 45

Pixlee

FEBRUARY 2, 2018

Organizational Buy-in From the Top Down was Critical. Knowing the industry was moving to mobile, the brand took a mobile-first approach. By building world-class native and iOS mobile clients, with a powerfully responsive experience, the Domino’s business model fundamentally shifted.

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Products Class Mobile SMS 67

Oktopost

MARCH 22, 2022

People are more likely to buy products they learn about from trusted friends rather than those they see in ads. An advocacy marketing strategy involves mobilizing and engaging a company’s customers, staff, and other partners to promote products and services. Advocacy programs are primarily marketing strategies.

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Marketing Loyalty Case Study Cost 88

Later

SEPTEMBER 9, 2020

Although it’s only a few weeks old, the mobile app is already making a big splash among brands and influencers alike. . Created by Google’s in-house incubator, Area 120 , Shoploop is a mobile shopping platform that helps consumers discover products in an entertaining, informational, and snackable video format. .

Influencer 56

Influencer Platform Video Brands 56

Pixlee

MAY 21, 2019

When someone is trying to buy something from your website, they expect the process to be as easy as possible. Small things such as additional clicks, poorly created landing pages, or small text that is nearly impossible to decipher on a mobile device are all core factors to consider when updating your checkout experience.

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UGC Apparel Compete Communities 71

Pixlee

AUGUST 5, 2020

A well set up ecommerce website makes it so that customers can quickly discover and buy just what they need. You can also combine your collection of UGC with your automated emails. Online shopping has become so popular in large part because it’s more convenient for many people than shopping in-store.

Tools 75

Tools Authentication Review UGC 75

Pixlee

MAY 6, 2019

In 2019, brands can better leverage their communities to boost brand loyalty, anticipate emerging trends, generate more UGC, and find the right influencers for their audience. Most customers want to provide feedback and potential customers want to know what real people think of a product they are interested in buying.

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Strategy Marketing UGC Authentication 74

Later

OCTOBER 24, 2019

Unlike Instagram feed posts, IGTV posts can contain clickable links — making it really easy for viewers to click through to buy your products or services! . For example, beauty brand Trinny London shares quick makeover videos on their IGTV channel, all shot on-the-fly on mobile. . way to drive more traffic from Instagram. .

Instagram 56

Instagram Strategy UGC Feed 56

Hootsuite

JANUARY 12, 2022

YouTube’s VP of Product Management described the video format as “a new short-form video experience for creators and artists who want to shoot short, catchy videos using nothing but their mobile phones,” and goes on to say, “Shorts is a new way to express yourself in 15 seconds or less”. Workplace updates, e.g., a renovation.

YouTube 136

YouTube How To Authentication HootSuite 136

Sprout Social

OCTOBER 13, 2021

For years, consumers have had the option of buying in stores, online, via mobile apps or (in some rare cases) mail-order catalog. Shoppable content on platforms like Facebook, Instagram or TikTok that lets users buy without leaving the app is the backbone of social commerce. Shoppable UGC. The latest option in the mix?

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Buy Brands Apparel Content 134

Later

NOVEMBER 14, 2018

Nearly 1 in 3 mobile shoppers in the US say that video is the best medium for discovering new products. A creative way to do this is with user-generated content (UGC) — this is usually a post or Instagram story created by your followers and customers that you can then repost to your own feed.

Instagram 58

Instagram Tips Marketing UGC 58

Sprout Social

FEBRUARY 5, 2019

Beyond booking reservations and buying tickets, guests can rely on the Universal bot to provide practical information while at one of their parks. With the rise of social selling and mobile shopping, brands are constantly scrambling for ways they can score more sales from their social channels. Domino’s Pizza.

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Examples Strategy Marketing Discount 109

Hootsuite

APRIL 21, 2022

You could use a Facebook Group to share information about events, tutorials, UGC (with permission and credit), or customer success stories. When users click on the CTA or the image, they’ll reach a landing page where they can buy your product. Encourage members to share their own content too. This is retargeting.

Strategy 100

Strategy Brands Facebook How To 100

Buffer Social

AUGUST 30, 2023

People who feel more deeply connected to you or your brand are far more likely to engage with or share your content and buy or recommend your product or offering. Community-led content Similar to user-generated content (UGC) in the marketing world, this type of content comes in many shapes and sizes.

Communities 78

Communities Social Media Community building Groups 78

Later

OCTOBER 18, 2019

Measuring ROI from Instagram is a major challenge for any business, especially when it comes to the mobile shopping experience. In fact, by pairing UGC alongside their own promotional content, Lush can drive a ton more product sales than they would otherwise. And this is plainly clear on their Instagram account.

Instagram 49

Instagram Brands UGC Feed 49

Later

JULY 10, 2019

Your Media Library also automatically syncs between the web and the Later mobile app , so you can access your social content from anywhere! . For example, you can create labels for user-generated content (UGC), social campaigns, or even for photos that have a certain color palette.

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Organization Instagram Content Tips 46