Twitter is growing by leaps and bounds and it is important that you start utilizing the tool. There are thousands upon millions of people using Twitter and many of them could be your future clients! The people behind Twitalyzer have created a tool that allows you to trend thirty different metrics to measure your effectiveness on social media and Twitter. You can chose which measures are right for you and your use of Twitter. CoTweet is a web application that allows you to manage multiple Twitter accounts through a single CoTweet login. Use Twitter Search. MORE >>

Bad things can happen to any business or brand. It’s often what happens next that can make, break or save a brand’s reputation. One well-known, household brand had a bad thing happen. Among the millions of debate-related tweets on Twitter, there was a completely insensitive and inappropriate tweet about President Obama’s grandmother. Many people were especially surprised and offended to see that the tweet had come from a well known brand, KitchenAid. The huge mistake that many brands make at this moment is waiting. Headline from CNN. MORE >>

Do you know that Twitter was the fastest-growing platform in 2012? Branding Tips Twitter monitoring toolsWith more than 500 million users, among which 288 million are active, the 7-year-old social network is not going anywhere. These numbers reveal that there is a lot of competition. They also raise two questions: How do you monitor conversations? And how do you [.]. MORE >>

The status updates on LinkedIN are underused but have been changing slowly with the integration of  Twitter into your LinkedIN profile. try to update my LinkedIN profile with relevant news, blog posts I am writing, or information about my  Twitter Marketing for Dummies book and Branding Yourself. You can actually find a ton of different pieces of information in Branding Yourself. branding business content innovation Branding Yourself linkedin Twitter Marketing for Dummies videoTake Full Advantage of Your Profile. on the site. Recommendations. MORE >>

Specifically the Twitter and Facebook icons. We can easily call it social media lip service, but when I checked the Twitter presence of some of the top 100 global brands according the Businessweek -engagement was little or none, and in a lot of cases, the brands didn’t even possess the Twitter handle. know it’s Disney and they might not have to care about Twitter, but that’s not the point. It’s 2011 and brands are going all in when it comes to social. Hey Brands, don’t hoard social, own it. Facebook Twitter MORE >>