Waxing UnLyrical

APRIL 26, 2012

Social Media and marketing teams have been scrambling to figure out a strategy for Pinterest , and rightfully so – it’s a force to be reckoned with from a branding and a business-driving perspective. However, a fashion or retail company has to be on there because their audience is active and present on the network.

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Social Networking Flickr Influencer Retail 222

Waxing UnLyrical

APRIL 19, 2012

Since making the journey from Australia to New York, I continue to be blown away by the use of social media communication by brands and businesses, and the hyper-connected nature of their communities. This was taken to a whole new level recently during a birthday dinner for my friend at downtown restaurant Lowcountry.

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Delicious Fashion Social Media Team 229

Waxing UnLyrical

APRIL 11, 2012

You are (quite literally) the face of your brand to a variety of audiences. So when you get a little nutty and have a naked public meltdown or go fruit loops on an airplane headed for Vegas…and you’re the pilot , it’s going to negatively affect your brand. Tarnishing your brand doesn’t have to happen in such a dramatic fashion.

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Training Journal Flickr Loyalty 177

Waxing UnLyrical

JANUARY 31, 2013

It was through my love of music that I discovered my passion for branding, public relations, and social media. Did you come to your career in a tangential fashion? I came into communications via a rather round-about path: I enrolled in a Bachelor of Music program for oboe performance. What lessons did you bring from your previous life?

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Collaboration Consultant Journal Class 232

Waxing UnLyrical

JULY 31, 2012

Just like the glitterati from the worlds of fashion and business, we Twitterati are busy seeking the attention of our followers on the Twitterverse. With this partnership, Dell isn’t just listening to what consumers have to say about its brands, but is helping people across the globe at the time of natural calamities as well.

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Social Media Press Release Flickr Fashion 202

Waxing UnLyrical

JANUARY 3, 2012

And now those of us who made it fashionable find ourselves surrounded by four walls and a lid, making it pretty uncomfortable to keep head-and-shoulders above the rest. First, a little about why this matters for your brand. Differentiation is the name of the game.

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Flickr Fashion Apple iPhone 177

Waxing UnLyrical

OCTOBER 27, 2011

Recently, I have worked with organizations who have needed help during issues or major events in their history to promote and protect their brand. <REDACTED> <REDACTED> has worked with similar large organizations such as Disney and Burger King to support their efforts to effectively manage their brand.

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How To Skills Flickr Fashion 225

Waxing UnLyrical

FEBRUARY 16, 2011

Finally I went on Twitter when I’d had enough of the “senior fashion writer&# giving me what I thought was fluff. And when we do so, we are increasing the chances that they will feel better about our brands, our clients, our products, and get to the point where they’ll take the actions that will benefit our businesses.

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Case Study Organization Flickr Study 268

Waxing UnLyrical

MARCH 8, 2012

It seems there are also women who can’t handle it; there was a recent report from Australia on “highly feminised [sic] industries dominated by gangs of women and branded ‘pink ghettos.” If anything, people should be super-awed at the fact that we can carry that off, not dismiss us because we happen to like fashion.

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Energy Flickr Fashion Skills 175

Waxing UnLyrical

FEBRUARY 17, 2016

Some marketers have started to do a good job at moving toward this (for example, launching social PR training or books on Brand Strategy ). Think of industries that have little to nothing to do with you: cars, sodas, electrical wiring, horticulture, cooking, fashion, and exercise.

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Consultant Industry Collaboration Project 0

Waxing UnLyrical

SEPTEMBER 30, 2010

His channel is full of videos about random topics formatted in classic vlog fashion–with a handheld camera and minimal post-processing. Great point about personal branding. I personally think vlogging is really great for personal branding. Timothy aka Traphik ( theTimothyDeLaGhetto ) Is he actually ghetto?

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YouTube Postrank Class Tourism 135

Waxing UnLyrical

AUGUST 15, 2019

It’s estimated that around 50% of businesses which are active on Instagram leverage Stories to facilitate brand recognition, brand awareness, customer engagement, and brand loyalty. A total of 1 million advertisers currently leverage sponsored Instagram Stories for further brand enhancement. 3% are redirected to an app.

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Instagram Airlines Loyalty Marketing 157

Waxing UnLyrical

MAY 31, 2018

You can decide whether to share this type of content on your personal pages, but don’t take the risk when posting for a brand or client. You’ll know you have rights in the material you’re using, and people will feel closer to your brand because they’re seeing the authentic you! We know memes and gifs are cool. It’s just not worth it!

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Creative Commons Skills Influencer Hashtag 179