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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

It works by tracking mentions (both tagged and untagged) of your brand and your competitors online, along with relevant keywords and hashtags. You can then access all of this information in one place to get both macro and micro views of the social conversation about your industry and your brand. Pricing available on request.

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What is brand monitoring and why is it important?

Sprout Social

There are more ways than ever for your audience to talk about you, but luckily, it’s never been easier to track your brand mentions through online brand monitoring and have a comprehensive understanding of how people feel about your brand. What is brand monitoring? Brand monitoring vs. social monitoring.

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TikTok monitoring tools to protect your brand and scale your social strategy

Sprout Social

TikTok monitoring is the process of tracking and responding to social engagements to understand target audiences and protect your brand reputation. These engagements include @-mentions, comments, TikTok hashtags and keywords related to your brand.

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How To Track & Measure Hashtag Performance On Social Media?

Keyhole.co

Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. Measure your hashtag performance Luckily, there are several hashtag analytics tools that can take the load off your shoulder. Why Should I Measure Hashtag Performance? Segment Your Audience This is one most people miss.

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The 9 best reputation management services for your brand in 2024

Sprout Social

Brand Keywords: This custom search helps you keep track of relevant Twitter/X discussions, even if users don’t tag your brand directly or use specific hashtags. Trends Report: This report will show you trending hashtags and topics related to your brands, as well as which people and brands engage with you the most.

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Benchmark Performance with the New Instagram Competitors Report

Sprout Social

In fact, research shows that 65% of the top performing posts feature products, and 7 out of 10 hashtags included in captions are branded. Monitoring some of the most inspirational brands on Instagram will likely reveal that strategic product promotion and hashtag usage results in better audience engagement and growth.

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4 Twitter Analytics Tools You Can’t Ignore

agora pulse

Whether you use Twitter for traffic driving, lead generation, influencer outreach, brand monitoring, or customer service, you need to measure your efforts. The native analytics accessible through Twitter.com are extensive and great to use for reporting and analysis. Agorapulse’s Twitter reporting functionality is excellent.

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