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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Or just keep an eye on the conversation to understand the social communities where people talk about your brand. Track social sentiment in real time. If the conversation about your brand starts to skew negative, you can take action before things reach crisis level. Get in early on trending topics.

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Social Mention Sentiment Analysis: A Comprehensive Guide For Marketers

Keyhole.co

This is where social media sentiment analysis comes in to save the day. But when was the last time you actually went to see what people have to say about your brand? To help you out, today, we will explore the many benefits of social mention sentiment analysis and how to get started.

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How to Use Social Listening to Retain More Customers

Webbiquity SMM

In software development, for example, that means prioritizing new features requested by existing users over new functionality that may (or may not) help win more new deals. Social listening, and more broadly online brand monitoring, is essential. Track customer sentiment. That’s where sentiment analysis can help you.

Sentiment 142
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How To Master Brand Sentiment Analysis – Beginner’s Edition

Keyhole.co

What people think and feel about your company, products, and services is your brand sentiment. In the absence of magical powers that can help you see into customers’ minds, brand sentiment allows you to dig deep into the mentions and messages that your brand receives to discover the underlying emotions that are being expressed.

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TikTok monitoring tools to protect your brand and scale your social strategy

Sprout Social

TikTok monitoring is the process of tracking and responding to social engagements to understand target audiences and protect your brand reputation. These engagements include @-mentions, comments, TikTok hashtags and keywords related to your brand. Monitoring should be a key aspect of your overall TikTok marketing strategy.

Tools 101
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The 9 best reputation management services for your brand in 2024

Sprout Social

Reputation management services help organizations consistently monitor and maintain their social media channels, business listings and other online platforms to foster an overall positive and trustworthy digital presence. Keyword Report: This report highlights keywords related to your brand, competition and industry.

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Social Listening Vs. Social Monitoring: What’s The Difference?

Keyhole.co

So, when we delve into social listening, we’re exploring the “why” – the motivations and sentiments that drive the online discourse. Monitoring tackles the symptoms, and listening dives deep to reveal the root causes. You need to gauge and analyze the overall sentiment of online conversations related to your brand.