Social Media Strategies Summit

DECEMBER 7, 2023

As a higher education marketer, you’ve probably heard about the so-called “enrollment cliff” and its potential impact on the higher ed landscape. One of the best people to answer this is Dr. Carrie Phillips , the Chief Communications and Marketing Officer of the University of Arkansas at Little Rock. What Is the Enrollment Cliff?

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Hootsuite

MARCH 2, 2023

Are you looking to automate DMs on social media and live the good life, never having to manually reply to an FAQ again? After reading this blog post, you’ll know what automated DMs are, all the ways they can help you, and how to do it on your favorite social platforms. Well, thank goodness you found this article.

Social Media 132

Social Media How To Discount FAQ 132

Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

Social Media 140

Social Media HootSuite How To URL 140

Hootsuite

JANUARY 4, 2023

More than three-quarters of the world’s population aged 13+ uses social media. billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. What is social media marketing?

Social Media 77

Social Media HootSuite Marketing Social Networking 77

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. But that’s not the only social media impact on retail brands.

Retail 104

Retail Social Media Brands Tips 104

Pam Moore

JUNE 28, 2019

The digital marketing and social media content landscape is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. The social networks are feeling the pressure as much as any marketer working in any business.

Template 60

Template Templates Content Marketing 60

Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good.

Social Media 138

Social Media Crowdsourcing Privacy Comparison 138

Sprout Social

APRIL 17, 2024

Chatbots are strategic assets that enhance your customer care and marketing strategies. We’ll also compare some of the leading platforms in the market so you’re equipped to select the best solution for optimizing your customer connections. But where do you start with building a chatbot? Table of contents: What is a chatbot builder?

Hubspot 100

Hubspot Template Templates API 100

Hootsuite

APRIL 26, 2023

If you manage social media for a healthcare organization , you’ve come to the right place. In this article, we explain what HIPAA says about social media, go over common HIPAA violations, and share tips for building a HIPAA-compliant social media strategy. What does HIPAA say about social media?

Social Media 94

Social Media Health Care Tips Policies 94

Hootsuite

NOVEMBER 14, 2022

The good news: There are so many ways to make money on social media! The bad news: There are so many ways to make money on social media…. And brands… As you know, social media changes constantly. What’s working to drive sales from social media right now? Where do you start? Partner with brands.

Social Media 113

Social Media Brands Tips Affiliate marketing 113

Hootsuite

JULY 25, 2023

A social media scandal is only fun if you’re not at the center of it. You don’t have to plead the fifth online — just follow these social media rules for lawyers, and you’ll be safe. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees.

Social Media 78

Social Media Policies Guidelines HootSuite 78

Pam Moore

APRIL 29, 2019

Social Media is About Humans Connecting to and Growing With Other Humans. Underneath all of the bits, bytes, and likes we can't forget why we like social media in the first place. Social networks connect human beings. This is one of the best metrics in my book. Hopefully you do too!?

Metrics 96

Metrics Social Media Marketing ROI 96

Hootsuite

NOVEMBER 9, 2020

Considering TikTok marketing for your business or organization? But many businesses have found success marketing on TikTok—from Nike to Universal Pictures to the San Diego Zoo. But many businesses have found success marketing on TikTok—from Nike to Universal Pictures to the San Diego Zoo. Get the template now!

Strategy 145

Strategy How To Marketing Template 145

Sprout Social

AUGUST 9, 2023

But if you aren’t factoring in meaningful social media data, you will miss crucial insights. There is a massive amount of social media data available today, and businesses are eager to tap into it. Yet, to maximize the value of social, CEO engagement must go beyond being a spokesperson. but this time—ken’s hosting.

Social Media 77

Social Media Sentiment Metrics Data 77

Buffer Social

AUGUST 10, 2017

We’ve teamed up with the team at Adobe Spark , an awesome free design tool, to share 10 Instagram Stories templates you can use to quickly create your Instagram Stories content. Instagram Stories: 10 ways your business can use Stories (plus 10 free Adobe Spark templates). Share social media stats and data. And much more.

Template 112

Template Templates Instagram How To 112

Pam Moore

NOVEMBER 6, 2018

Big news today for my family of little (and big) Marketing Nutz! Our 2019 Content Marketing Calendar template is here and better than ever. Download our 2019 Content Calendar Template here. ). For some of you, the sound of a new content calendar template be a really exciting thing. Yes this includes you!

Template 60

Template Templates Content Tools 60

Hootsuite

APRIL 25, 2023

Fake social media accounts are an ongoing problem for both social media platforms and for brands. As new platforms emerge, fraudsters shift their strategies and move to new markets. Impostors on social media present a real challenge for all major brands. What are fake social media accounts?

Social Media 89

Social Media Brands Tips HootSuite 89

Buffer Social

OCTOBER 2, 2023

Get the need-to-know highlights from the social media industry that happened the week of September 25-28. Imagine automating responses to frequently asked questions or having a virtual assistant manage appointment bookings. You can now allow others to use your Reel as a template. The possibilities are enticing.

News 80

News Report Social Media Instagram 80

Hootsuite

JULY 2, 2019

Social media training courses are a great way for digital marketers to level up their skillset. And Hootsuite’s blog offers several helpful posts from how to create a social media strategy to social media advertising 101. 15 of the best social media training courses and resources.

Training 111

Training Course Resources Social Media 111

Keyhole.co

MAY 15, 2024

For instance, you may have a book, training course, service, and other offers, but it’s important to prioritize your most profitable offers. Create a calendar template Business owners can use Google Calendar, Excel, and other tools to create calendar templates. The next step is to list content ideas that warm up prospects.

Content 52

Content How To Template Templates 52

Buffer Social

APRIL 26, 2017

How big is your social media budget? I’ve heard of companies that spend millions on marketing and others who spend zero (we skew toward the zero side at Buffer). That’s why a hypothetical situation like — what would you do with $100 to spend on social media marketing ? — Take the free class.

Social Media 111

Social Media Class Marketing Social Media Management 111

Hootsuite

JANUARY 24, 2024

Picture this: You’re in the middle of a social media crisis (oh no!), All you and your team need to do is grab a social media customer service template and hit Reply All. Even if you’re not in crisis mode, templated responses or messages can save you tons of time and improve your social media customer service.

Template 102

Template Templates Social Media HootSuite 102

Rebekah Radice

MARCH 6, 2017

Want to create videos you can share on social media, but struggle to find the right tool? With the top video creation tool on the market – Animoto ! If you’re ready to get started with video marketing… I’ve got the step by step instructions to creating, sharing, and using video content on social media.

Video 134

Video Social Media Tools How To 134

agora pulse

NOVEMBER 12, 2019

Organic social media can be one of the biggest sources of high-quality leads. Most people relate driving traffic to paid social media campaigns, but organic social media traffic is also a valuable traffic generator. Social media drives 25.6% Here are some tips to get you started.

Organization 89

Organization Social Media Discount Survey 89

agora pulse

AUGUST 24, 2020

Social media icons are everywhere online. Read on to find free social media icons that you can use worry-free. The social media logos that you often see at the bottom of websites, business cards, and social media graphics are best known as social media icons.

Social Media 98

Social Media Guidelines How To LinkedIn 98

Hootsuite

MAY 6, 2024

A good social inbox tool is the foundation of an effective social messaging strategy — and a handy tool for keeping followers, customers, and prospects happy. Keep reading to learn about the different types of social inbox tools and pick the best one for your business. Book a Demo What is a social inbox tool?

Tools 82

Tools HootSuite Team Social Media 82

Sprout Social

JUNE 20, 2016

Do your social media profiles scream promotion, promotion, promotion? If so, you could be missing out on the true personal branding power that social media holds. At its best, social media will allow you and your business to be seen and heard as an expert in your field. What Is Personal Branding?

Social Media 81

Social Media Brands Template Templates 81

Rebekah Radice

APRIL 3, 2017

If you use social media to market your business, writing great content is a must. So how do you write social media content your audience actually wants to share… And do it consistently? How To Write Social Media Content People Actually Share. This is known as persona marketing.

Social Media 141

Social Media Content How To Buy 141

Keyhole.co

JULY 5, 2023

With over 2 billion monthly active users , Instagram is one of the most popular social media platforms today. This makes it a prime destination for B2C brands to market their products in creative ways. Without further ado, here’s how to use Instagram to market your brand new store.

Instagram 52

Instagram Meme Tips Marketing 52

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Sign up for a free 30-day trial today!

Publishing 91

Publishing Tools Brands Facebook 91

Kikolani

AUGUST 23, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Learn how to earn income on LinkedIn through selling products, books, services, affiliate products, and more. Social Media / Social Networking.

Marketing 128

Marketing Case Study Mashup Retail 128

Likeable

NOVEMBER 13, 2019

These statistics demonstrate that while the marketing space may be crowded during the holidays, there is an active audience present to take action, engage, and convert if brands serve up the right content. People love to tell their stories and share their opinions on social media. Encourage Sharing and Engagement.

Campaign 70

Campaign Social Media Crowdsourcing Sentiment 70

Sprout Social

AUGUST 5, 2021

Our Sprout Social Index™: 2021 UK & Ireland edition revealed that customer service matters the most to consumers on social media. Businesses, on the other hand, don’t consider customer service as such a high priority on social media. In fact, you’ve probably experienced one in action when visiting a website.

How To 128

How To Template Templates Buy 128

Hootsuite

JUNE 22, 2023

Where are all the healthcare social media policy examples? While it’s easy to find social media policy examples for retail, finance, and marketing industries, there is far less information available for healthcare organizations. The Most Trusted Social Media Tool for Healthcare Create and publish posts.

Policies 94

Policies Template Templates Examples 94

Hootsuite

APRIL 3, 2023

Put on your best sweatpants and try out these 16 engagement posts on Facebook to become the hero of your own marketing story, er, strategy. Bonus: Download your free pack of 5 customizable Facebook cover photo templates now. Improve your marketing and social media content strategies (beyond Facebook) based on what you learn.

Engagement 111

Engagement UGC Facebook HootSuite 111

Razor Social

SEPTEMBER 6, 2017

While I was at the Social Media Camp in Canada I had a chat with Steve Dotto about his webinars. Here are 7 mistakes to avoid making if you want to increase your email marketing conversion rate. Using poor performing opt-in forms can really hurt the results you’re getting from your email marketing campaigns.

Conversation 111

Conversation Marketing Campaign Analytics 111

Sprout Social

FEBRUARY 5, 2019

This sort of line has been popular among marketers over the past couple of years. While chatbots for marketing were once seen as uncharted territory, more and more brands are getting on board with bots. While chatbots for marketing were once seen as uncharted territory, more and more brands are getting on board with bots.

Examples 109

Examples Strategy Marketing Discount 109