Waxing UnLyrical

SEPTEMBER 13, 2013

For both public relations and search engine optimization, publishing content via other people’s sites is a critical part of their everyday duties. Below are tips on how to build a network (and then maintain it!) Here are a few ways to find topically relevant sites: Follow blogrolls. Image: SalFalko via Flickr, CC 2.0.

Blogger 263

Blogger Strategy Technorati Community building 263

Adam Sherk

DECEMBER 2, 2009

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Not surprisingly, social media gets the most attention with 80% of respondents indicating they plan to do more with it in 2010.

Vocus 166

Vocus SEO Social Media Press Release 166

Adam Sherk

JANUARY 11, 2010

Related posts: Journalist Social Media Usage Increases, Concerns About Reliability of Information Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter Where Do You Want Your Social Media Press Releases to Live?

Study 147

Study News Press Release Report 147

Adam Sherk

DECEMBER 22, 2009

Things that news and content sites should look at include: What terms and content types brought in the most search engine referral traffic? vanessalopez January 6, 2010 at 6:25 am Thanks a lot for sharing this very useful tips and advice with all of us.I What sections, special features, individual articles, etc.

Trends 167

Trends How To Digg Press Release 167

Adam Sherk

AUGUST 20, 2009

Previously the only way to get the more comprehensive version into Google News was to republish the article on a new URL, which was not the best experience for either on-site or search engine users. I went looking for an updated story in Google News today and was able to find an example. Does Google News Sitemaps New Format Help Publishers?

News 101

News Google Syndication Press Release 101

Adam Sherk

MAY 12, 2010

Actually it would work online, if not for search engines giving users access to everything in one place and filtering out duplicate content to improve their experience. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Content 116

Content Aggregator Press Release Syndication 116

Adam Sherk

AUGUST 14, 2009

That relevancy combined with the fact that the article is likely to be shared and linked to frequently strengthens its ability to compete for search engine visibility. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Examples 102

Examples News Press Release Embedding 102

Adam Sherk

MARCH 16, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Real-time Search Optimization for News Sites by Adam Sherk on March 16, 2010 The major search engines are making real-time search a priority, resulting in good visibility opportunities for news sites especially for breaking news.

Sites 143

Sites News Yahoo Engineering 143

Adam Sherk

OCTOBER 1, 2009

Many search trends come and go quickly, so sites that cover a topic after its peak will likely miss out on the larger search engine visibility opportunity. The major engines all produce some form of hot topic/trend list, and several third-party and social media sites do as well. Does this work? So how do you monitor these trends?

Trends 146

Trends Tools Embedding Digg 146

Adam Sherk

OCTOBER 23, 2009

First, a study of 33 million unique users from Chitika’s network in September showed that visitors coming from Facebook and Digg were more loyal than those coming from the three major search engines and Twitter. For many news sites (especially poorly optimized ones) search engine referrals are still considerably below 20% of total traffic.

Hitwise 124

Hitwise Social Media Digg Survey 124

Adam Sherk

DECEMBER 17, 2009

When it comes to interactive media buys it looks like Google and the other search engines still offer marketers the best opportunities online. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Social Media 123

Social Media Marketing Press Release Survey 123

Adam Sherk

MAY 19, 2009

So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search. So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search.

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

MAY 19, 2009

So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search. So total natural search engine referral traffic is a more important measuring stick than what percentage of site traffic comes from natural search.

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

JANUARY 19, 2010

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Press Release 138

Press Release Facebook Syndication Blogroll 138

Adam Sherk

JANUARY 6, 2010

In terms of search engine visibility, as of today the Tumblr site is #9 in my Google results for “Newsweek” so it’s working its way up. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Tumblr 131

Tumblr Engagement Press Release Syndication 131

Adam Sherk

JUNE 9, 2009

But I don’t think I’d ever simply type “breaking news” into a search engine. It would be interesting to learn how much search engine traffic they are getting from that specific term. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

JUNE 9, 2009

But I don’t think I’d ever simply type “breaking news” into a search engine. It would be interesting to learn how much search engine traffic they are getting from that specific term. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

SEPTEMBER 10, 2010

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

News 121

News Press Release Survey SEO 121

Saying It Social

JUNE 16, 2010

This is why we will send you a weekly e-mail newsletter with tips, tools, and ideas on how to incorporate your social media presence with the other elements of your marketing plan. Comment by Fahad Khan | June 17, 2010 | Reply Thank you! .&#

Social Networking 124

Social Networking StumbleUpon LinkedIn Digg 124

Adam Sherk

MAY 22, 2009

The headline/title tag tip is also included in their Help for Publishers guidelines on article titles ). So it appears this tip is intended to make it easier for Google News to understand the correct title for articles, as opposed to being a “must do&# to prevent an issue.

News 100

News Google Syndication Press Release 100

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. Bing offers an excellent guide on how to optimize sites (PDF) for its search engine. received 13 percent.

Google 254

Google Class Creative Commons Yahoo 254

Adam Sherk

OCTOBER 8, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Common Causes of Duplicate Content on News Media Sites by Adam Sherk on October 8, 2009 Although search engines keep improving on their ability to deal with duplicate content, this continues to be one of the main SEO issues facing news and content sites.

Sites 105

Sites News Syndication Content 105

Saying It Social

MARCH 22, 2010

Share this: StumbleUpon Digg Reddit March 22, 2010 - Posted by akstout18 | Uncategorized | posting tips , social media marketing , social networking , what not to say online 4 Comments » I totally agree. Where you might think this is a ‘private conversation, it is just the opposite.

Sites 132

Sites Activities Social Media StumbleUpon 132

Adam Sherk

JANUARY 21, 2010

Related posts: Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter PEJ Study Shows Print Still Primary Source of Original News Reporting Does Social Media Increase a Journalist’s Value? So I guess the takeaway there is go after the new folks.

Social Media 122

Social Media Press Release Microblogging Survey 122

Adam Sherk

FEBRUARY 19, 2010

Unfortunately The Huffington Post’s success with search engine visibility has created a “HuffPo effect” in which other news organizations try to copy their blog formula. But search engines don’t need 10+ different paths to the same content, and over-linking to a vast number of tag pages makes poor use of a site’s of internal link structure.

Sites 112

Sites News Press Release SEO 112

Adam Sherk

JANUARY 7, 2010

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Press Release 101

Press Release Syndication Blogroll iPad 101

Adam Sherk

NOVEMBER 23, 2009

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! – If You de-Index Will They Still Come? Google-less? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

News 101

News Google Hitwise Press Release 101

Adam Sherk

AUGUST 31, 2009

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Yahoo 101

Yahoo News Syndication Press Release 101

Adam Sherk

FEBRUARY 9, 2010

Metro will provide Foursquare with location-specific editorial content such as reviews, tips and articles on points of interest. Foursquare users in Vancouver will have access to reviews, tips and recommendations provided by NYT travel and entertainment writers.

Foursquare 111

Foursquare Badge Press Release Syndication 111

Kikolani

JULY 4, 2010

They also have a blog filled with contestants’ entries and great tips on how to use the CommentLuv system on your own site and when commenting. Blogging Tips & Tricks for Better Blogging. Great Tips on How to Promote Your Blog. It also features a weekly roundup of great posts that everyone should enjoy.

Affiliate marketing 136

Affiliate marketing Hubpages Blogroll Social Bookmarking 136

Adam Sherk

JANUARY 4, 2010

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! So belatedly here are my 10 most popular posts of 2009, by pageviews: Facebook Pages: Which News Sites Get the Most Engagement?

SEO 101

SEO News Social Media Syndication 101

Adam Sherk

JUNE 12, 2009

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Press Release 100

Press Release Syndication Blogroll Foursquare 100

Saying It Social

MARCH 22, 2010

Microsoft recently expanded the arrangement with Facebook, making Bing its default search engine. Here are a few tips to get you started integrating your search and social media marketing as well: Use keywords in tweets and status updates. Search engines like this and reward it. Have you integrated search with your social media?

Social Media 114

Social Media NoFollow Microsoft StumbleUpon 114

Saying It Social

AUGUST 27, 2010

Here’s a tip – sales is not the end-all, be-all measure of whether or not your online marketing efforts are working. If you want more leads your business needs to be found online when people are searching for your products and services – therefore one goal is to increase your search engine ranking.

Metrics 120

Metrics StumbleUpon Digg Reddit 120

Adam Sherk

JUNE 9, 2010

Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

News 181

News Sites Yahoo Facebook 181

Saying It Social

AUGUST 27, 2010

Go to Foursquare for Businesses, make sure your business is listed as a venue, see who the Mayor is (the person who has checked-in the most), see who has checked-in recently, read what tips have been left, get to know your customers.

Foursquare 112

Foursquare Marketing StumbleUpon Digg 112

Adam Sherk

JANUARY 14, 2010

Related posts: 5 Ways to Deal with Seasonal Dips in Search Engine Traffic Which News Sites Get the Most Social Media Engagement? Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

News 129

News Sites Digg Press Release 129