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2018 Content Marketing Trends, Predictions + Editorial Calendar Template

Pam Moore

Here is what this blog post and episode #242 of the Social Zoom Factor Podcast will provide to you: . How to use our 2018 content marketing editorial calendar template ( download now ). The social networks simply provide a medium for brands and marketers to communicate in unique and personal ways with other human beings.

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Up Your Social Game with Oktopost’s AI Tools for Content Creation

Oktopost

With various marketing initiatives and product updates happening simultaneously, B2B social media managers have a lot of content to produce at once. Webinars, podcasts, events, blogs, you name it, your team most likely has them. This is where AI tools for content creation can come into play.

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The #1 Reason Why Your Social Media Has Zero Return on Investment in 2018

Pam Moore

According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media. This is disappointing in that 77% of marketers are using at least one social network for business. The goal is not to “do social media.” Webinar Details: .

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How to Build Thought Leadership Using Social Media Without Bragging About Yourself 24/7

Pam Moore

This is important for both B2B and B2C businesses but incredibly important in B2B due to the longer and more complicated buying processes. How to Prioritize Your Social Networks for Business. 10 Habits Highly Effective Social Media Marketing Leaders.

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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

I covered Mark’s announcement and what you can do about it in these two blog posts and webinars: Facebook News Feed Changes 101: What You Need to Know For Your Business. WHY should your audience care that you are on Facebook or any other social network? What is in it for your audience if they engage with you on Facebook?

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The #1 Reason Why Your Social Media Has Zero Return on Investment in 2018

Pam Moore

According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media. This is disappointing in that 77% of marketers are using at least one social network for business. The goal is not to “do social media.” Webinar Details: .

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15+ Proven Content Ideas to Connect You With Your Audience to ZOOM ROI, Leads & Sales in 2019

Pam Moore

Did you know of the highest performing B2B content marketers, 90% say they prioritize their target audience's informational needs ahead of sales and promotional messages from their own companies. Take a listen to the 258th episode of Social Zoom Factor to learn 15 BIG Content Ideas to increase ROI and generate more leads and sales. .

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